Nonprofit technology program manager, uses tech to solve business problems. Presenter. Loves books on innovation, change, and presentations. Siena Saints fan.
🌟 How can you boost conversions by 34% in a highly competitive market? 🌟
Dutch internet provider T-Mobile achieved it by using the anchoring technique. A small change in how they presented their products resulted in 34% more checkouts and 15% more overall orders.
👉 It’s another Small BIG: a small change that delivers BIG results 👈
In this slideshow, I’ll delve into the technique of anchoring, as well as its underlying scientific principles.
Should you be interested in learning more Small BIGs, I warmly invite you to my free webinar.
Simply click the following link: https://t.co/BtkmdcO82x👈
Really excited to get these ideas out with @DSamarasan!! We’re working on a book - Disabling Philanthropy and have so many more stories to tell. Shameless ask to share with your networks - let’s change power, together, in philanthropy.
And THAT is the $65M question: “This can’t go forward without some legislative and regulatory action, and at the same time, it would be adverse to shut down the momentum. So…how do you develop guardrails without sideswiping it or taking it off the road?” https://t.co/sngZMtHml3
Lesson 1: Important ≠ secret. Journalists love exposing secrets, but crucial issues are often hiding in plain sight. We chose topics based on # of people were affected, so we spent a year showing Facebook repeatedly failing to keep its promises. /5 https://t.co/qwjUuvokJN
Back-to-back meetings drain our brains. We need downtime in between to recover.
New research: even 10-minute breaks between meetings are enough to reduce stress, improve focus, and boost engagement.
Instead of defaulting to 30/60min meetings, we should schedule 20/50min blocks.
Should you reach out to an old friend?
"When in doubt, reach out" - good advice from @DanielPink
https://t.co/eULqevRZyP
Now to actually follow this advice more regularly...