Kovács István

CTO @Recartapp

[Kovács István @kovacsperez]

@GergelyOrosz It is not necessarily about cost optimization, but there are routing options in AnythingLLM as well.

[Soma Toth @somaatoth]

We built an AI agent to secretly sign up for popups of the top 10,000 Shopify brands.

Then we analyzed their behavior to build the largest popup study ever done.👇

[Soma Toth @somaatoth]

Today is a big day! 🎉

We’re launching OneClick Opt-in, the world’s first typeless popup!

We built it on top of our proprietary Audience Network allowing customers to subscribe to email+SMS with a single click.

With Recart’s OneClick Opt-in, brands convert 2-5x more visitors into email and SMS subscribers than standard popups.

It’s magical.

I want you all to experience it -- Demo link in the comments!

1️⃣ How does it work?

Think of OneClick Opt-in as the pop-up version of one-click checkout, like Shop Pay.

👉 Customers choose to save their contact details on a Recart popup.

👉 Using the Audience Network, we recognize them when they see a Recart popup on another brand.

👉 Recart pre-fills their email and SMS fields, making signup a one-click process.

If a customer has already subscribed to Simple Modern, when she visits KURU Footwear for the first time, OneClick Opt-in lets her join instantly—no typing needed.

2️⃣ Why does it matter?

While DTC brands increasingly depend on email and SMS for revenue, popups haven't gotten a meaningful upgrade in the past 10 years.

The average popup only converts about 3.6% of your visitors into email and SMS subscribers.

We’re still making our customers type their email and phone, then verify through the Messages app — over and over again.

The rapidly declining conversion rates make it clear: Customers want a better experience.

As retention revenue became critical for DTC brands, they invest more and more into these channels. Our analysis ran on hundreds of top brands tell us clearly:

The single biggest indicator of email & SMS success is list growth.

This is why we built OneClick Opt-in. When you 2-5x your list growth rates, the revenue from your email and SMS marketing skyrockets, too.

4️⃣ How can you try it?

(Mobile-only) Demo is in the comments!

Also - our waitlist is now open!

Secure your spot for up to 5x faster list growth -- link in comments!

[Soma Toth @somaatoth]

Product Managers of Hungary, Recart is hiring 🌟

Do you dream in wireframes?

Does the idea of user feedback give you goosebumps?

Are you a roadmap rockstar keen on turning wild ideas into well-functioning realities (because the world needs more products that WORK without filling out a request ticket to IT for the 5th time this week?)

If yes to all the above, we like you already 😏

Check out the job description to see if we can benefit each other, here ⬇️ ⬇️ ⬇️ https://t.co/DSGV9Iz31Y

#productmanager #hiring #hungary

[Soma Toth @somaatoth]

We're hiring for multiple GTM roles! If you know anyone who could be a great fit, pls mention them here!

Context for all positions in the link below.

We're hiring for:
👉 Head of Growth
👉 Bizdev/Sales Manager
👉 Marketing/Lifecycle Manager
👉 Partner Manager
👉 Customer Success Managers

Drop-in your application here: https://t.co/O7NddBBzwo

[Soma Toth @somaatoth]

Another day, another stop on our customer roadshow.

Thank you so much for hosting us at the @simplemodernco headquarters @hoyle24 and @gagemparsons96!

I'm proud of the incredible results we have achieved together so far:

1️⃣ Visitor to Email subscription rate increased by 84%
2️⃣ Visitor to SMS subscription rate increased by 3x
3️⃣ Millions in incremental revenue from both email & SMS before vs after

Making truly meaningful difference for brands like Simple Modern and being able to meet them in person is one of the most energizing experiences a founder can have. Huge thank you to the Recart team for making this possible and to the SM team for trusting us with the task!

However, we can't take these results for granted. One of the fundamental truths in direct-response marketing is being stagnant equals deterioration. We'll keep expanding the borders of retention marketing - and we're just getting started!

Sorry for missing you @jbryanporter and @mikebeckhamsm this time. I hope to catch you in person later this year!

[Aaron Orendorff @AaronOrendorff]

Here comes the most …

- Ridiculously easy-to-use
- Ridiculously comprehensive

… thing we’ve ever built.

Don’t have your holiday text strategy locked in?

Don’t worry. We got you.

If all you do is visit the lander to screenshot the strategy … I’m totally cool with that ↓

- Custom popups for every sale
- Matching seasonal welcome flow
- 5 campaigns + triggered reminders

Activated with a click.

Then tailored to your offers … by us.

It’s all centered on 5 unique buying moments during Q4:

- Early Bird
- Black Friday
- Cyber Monday
- Gifting Season
- Shipping Cutoffs

1️⃣ Custom popups to match every moment & merchandise every offer

2️⃣ Seasonal welcome flow to give new subscribers exactly what they want

3️⃣ Prebuilt, multiple-text campaigns with exclusions + triggered follow-ups

Start with a bang (full-list send).

Exclude buyers or abandoners.

Then, get more & more targeted based on engagement.

The result?

Fewer sends as you work through each of the 5 buying moments — excluding Cyber Monday.

Meaning lower costs, fewer unsubscribes, more opportunities to sell with each *new* offer (or holiday-activation), and higher ROI (instead of diminishing returns).

If you’re a @Recartapp customer, everything is already waiting for you inside the platform.

Simply hit “Claim it!”

[Kovács István @kovacsperez]

@GergelyOrosz I think Cloudflare would be a good choise.

Easy to use and cheap for basic things. You can also add more features if you need them over time.

[Aaron Orendorff @AaronOrendorff]

Sneak peek at what brand-identity + persona-based AI can do.

We’ll reveal the results next week with @chrismeadej and a panel of absolute ringers …

[Aaron Orendorff @AaronOrendorff]

🔥 @digitaltrev

Email: @klaviyo
SMS: @Recartapp
Surveys: Bestie App
Affiliates: @Shopify Collabs

s/o Barbi Sikter for the Gmail screengrabs + being 😍 “the one very particular reason”

[Soma Toth @somaatoth]

Last week we discovered two drivers that’d been fueling an SMS-subscriber conversion lift of 183% — from 3.1% to 8.6% — while also maintaining 13.8% for email capture.

That sort of massive progress captures what we are building at Recart.

[Aaron Orendorff @AaronOrendorff]

Had the distinct pleasure of consulting on this 🔥 project.

Here’s 5 reasons it matters.

None of which will add a single thing to your Black Friday prep …

[Aaron Orendorff @AaronOrendorff]

Want to accelerate list growth + make every mobile visitor worth more to your ecommerce business?

✅ SMS-only
✅ Two-tap-sub
✅ Full-screen-popup (x)

🚫 Email-then-SMS
🚫 Phone-number-field
🚫 Lightbox-with-click-out

Happy (first day of) Q4 … get your game face on.

[ylorph @ylorph]

General problem in IT:
Over-thinking a solution to a problem that mostly doesn't exists, using more technologies instead of less

[Gabor Kemenesi @GaborKemenesi]

Ezért kell oltásra menni, menjetek. Ez egy rendkívül nagy adatmennyiségen alapuló vizsgálat. A nem oltottak 14x eséllyel halnak meg, 5.8x eséllyel fertőződnek az oltottakhoz képest. Ez a járvány lassításában is fontos. A vakcina egy tudományos csúcstermék, bízzatok a tudományban.

[Kovács István @kovacsperez]

Novunk, novogetunk.

#recart

https://t.co/kX7M3Yv0pV

[Kovács István @kovacsperez]

@wundergraphcom thanks for this honest post about #GraphQLl. I really liked it.

[WunderGraph @wundergraphcom]

Why not use GraphQL? Misconceptions about #GraphQL and why REST is superior but still draws the short straw.
https://t.co/DWljppsN6m

[Clare Liguori @clare_liguori]

I just published a new article on the Amazon Builders' Library on how we practice continuous delivery at AWS. 🥳 I go *way* deep into our process in the article, detailing all the steps our internal CI/CD pipelines take to safely deploy to production.
https://t.co/DWeyivgtyW

[Konrad Kokosa @konradkokosa]

Webinar about threading - we will cover
HyperThreading/SMT, thread scheduling with priorities and quantuums, and even discuss a small PR to the .NET docs!

Tuesday, June 16 at 7PM CET
https://t.co/nZWY8eEncA

[Miguel de Icaza ᯅ🍉 @migueldeicaza]

When I ask myself "what would have the most impact today?" I sit down and write documentation.