Kovalee

We scale high-potential apps into global hits. Fully funded UA, LTV/FROAS tech, and growth ops to unlock your app’s full potential.

[Kovalee @kovalee_app]

We’re Kovalee, app publishing is what we do best.

We partner with top app developers to scale their products into global successes.

We don’t just advise.

We invest, execute, and deliver real growth.
• Fully funded UA
• Top-tier creative & product optimisation
• Data-driven decisions, not guesswork

If you’ve built a great app and want serious scale.
Let's talk.

#Kovalee #AppPublisher #MobileGrowth #UserAcquisition #GrowthPartner

[Kovalee Kreators @KovaleeKreators]

✨WE ARE HIRING✨

We are hiring an Influencer and Content Manager @ Kovalee!

Do you want to take ownership of a fast-growing UGC programme? Join us to build, scale and market Kovalee Kreators!

https://t.co/38elM1bQjJ

[Kovalee @kovalee_app]

First numbers for app2web are out.
TLDR; if you are in Apple Small Business Program you may lose money if you fully transition to web-based payments.
https://t.co/sq79kVYnvV

[Kovalee Kreators @KovaleeKreators]

🚨 Nous recrutons : Influencer & Content Manager @ Kovalee !

Envie de piloter un programme UGC en pleine croissance ? Rejoins-nous pour développer et faire évoluer Kovalee Kreators, notre plateforme interne de créateurs de contenu qui alimente les meilleures applications mobiles.

Ce que tu feras :
🎯 Gérer et faire grandir les relations avec les créateurs UGC
⚡️ Structurer et améliorer le programme de créateurs
📱 Gérer nos réseaux sociaux (TikTok + Instagram) et incarner notre voix communauté
📊 Suivre les performances, analyser l’impact et optimiser la stratégie

Intéressé(e) ? Postule ici 👉
https://t.co/bJU0oL3HMd

[Kovalee Kreators @KovaleeKreators]

🚨 We’re hiring: Influencer and Content Manager @ Kovalee!

Looking to take ownership of a fast-growing UGC program? Join us to build and scale Kovalee Kreators, our in-house creator platform powering content for top mobile apps.

What you'll do:
🎯 Manage and grow relationships with UGC creators
⚡️ Shape and improve the creator program
📱 Own our social media (TikTok + IG) and community voice
📊 Track performance, report impact, and optimise strategy

Interested? Apply Now
https://t.co/bJU0oL3HMd

[Kovalee @kovalee_app]

🚀 Great breakdown by @RevenueCat on boosting paywall conversions in apps.

At @kovalee_app, we've seen firsthand how small UI/UX changes + smart data loops = BIG revenue lifts. Paywall testing isn't optional - it's where growth is unlocked.

📈 Build. Test. Iterate. Win.

👉 https://t.co/eZepfcHieD

#AppGrowth #MobileApps #SubscriptionApps #PaywallOptimization #KovaleeInsights

[Kovalee @kovalee_app]

Looking to scale your app with performance-driven content?

This is a real example from our @KovaleeKreators program — where vetted creators deliver high-converting UGC tailored to your app.

🎯 Targeted briefs
⚡️ Fast turnaround
📈 Proven creative strategy

Partner with Kovalee and unlock a new level of user acquisition.

#AppGrowth #UGC #Kreators #ConsumerApps #Growth #UGCCreators #MobileMarketing #Kovalee

[Michelle | UGC creator 🇨🇦 @MichelleUg26065]

UGC example I did in the apps niche for @KovaleeKreators and UpLife. Seamless process to apply to Kovalee, get accepted to brief, download, and be approved! #ugc #ugccreator #ugccommunity #ugcexample

[Kovalee @kovalee_app]

🚨 Web2App implementation: a growing challenge for CFOs of subscription apps.

We’re excited to share that our CEO, Vincent Hart de Keating, will be joining a high-level panel hosted by the Mobile Finance Collective, diving into the real-world challenges of moving from web to app — beyond the financial theory.

📌 Topics include:

🔁 Routing traffic from web to app
📊 Managing cross-platform attribution
💳 Scaling web payments operationally
🧠 With insights from leaders at Lasta, Paddle, Perceptycs & Kovalee.

🗓 Tuesday, May 6
🕓 4PM UK / 5PM CET | Zoom Webinar
🎟️ 10 guest spots available for non-MFC members — apply here: https://t.co/wCh12i4QXZ

Proud to be part of this conversation.

#MobileFinance #Web2App #SubscriptionApps #Fintech #DTC #CFO #Paddle #MobileApps #UserAcquisition #Kovalee

[Kovalee @kovalee_app]

Push notification: "Time to exercise!"

User: Mute notifications

Me: Sighs in app developer 🏃‍♀️🚫

#PushNotificationWoes

[Kovalee @kovalee_app]

https://t.co/ektR2TRl83

[Kovalee @kovalee_app]

🚨 Big news for iOS monetization: U.S. apps can now link to web checkouts — and @RevenueCat shipped a Web Paywall Button within hours.

We’re already advising partners on how (and when) to test this.

The game just changed — and we’re ready.

#Kovalee #AppGrowth #iOSMonetization #SubscriptionApps #MobileApps #RevenueCat

[Jacob Eiting @jeiting]

This is actually a big deal.

YGR just eviscerated Apple's ability to force payments exclusively through the App Store in the US. She enforced the injunction against apple with a vengeance. Effective immediately.

Here's what it means for app developers:

https://t.co/JZn78Nqwgf

[Kovalee @kovalee_app]

Bend is now making $650K/month by turning daily stretching into a simple, rewarding ritual — and it’s a perfect example of what’s possible with Kovalee’s publishing model.

From data-driven onboarding to habit-forming UX and seamless user flows, this thread breaks down the strategy behind the success 👇

It’s not magic — it’s Kovalee.

#Kovalee #AppGrowth #MobileSuccess #HabitDesign #MobileAppPublishing #UserAcquisition #AppMonetization

[Siro @Siron93]

THIS APP IS AMAZING

Bend makes $650K monthly by making stretching an easy daily ritual. Forget complex workouts.

How? Killer onboarding, habit psychology, and a frictionless experience.

Breaking down their strategy 👇🧵
(1/13)

[Siro @Siron93]

THIS APP IS AMAZING

Bend makes $650K monthly by making stretching an easy daily ritual. Forget complex workouts.

How? Killer onboarding, habit psychology, and a frictionless experience.

Breaking down their strategy 👇🧵
(1/13)

[Kovalee @kovalee_app]

@kovalee_app we turn great apps into global hits. You build the product — we handle the rest: UA, monetization, ASO, and more.

📈 Boost LTV, cut CPI, and grow sustainably.

Why we're #1👇
🔹 UX/UI that converts
🔹 Global UA campaigns
🔹 Revenue via Karbon A/B testing
🔹 ASO that drives organic growth
🔹 Proprietary tech & insights

#Kovalee #AppGrowth #AppDev #AppPublisher #ConsumerApps #Growth

[Kovalee @kovalee_app]

Attended the Meta App Summit in Istanbul, where Kovalee had the pleasure of joining industry leaders to explore the future of mobile app growth. 🚀

From Web-to-web conversion tactics to cutting-edge creative strategies and Meta’s latest product innovations — it was a deep dive into what’s next. 🙌

#MetaAppSummit #MobileGrowth #AppMarketing #Kovalee #Meta

[Kovalee @kovalee_app]

@austboston @matthewskiles @stuff_app_ looking good!

[Kovalee @kovalee_app]

@alexoakdev Love seeing this! 🙌 Consumer apps really are the most underrated way to build something huge in 2025. That’s exactly why we built @kovalee_app. To help great app ideas scale fast without all the guesswork. 🚀📱

[Kovalee @kovalee_app]

Want to 3x your app retention? 🚀

Fix your navigation. Optimize user flow. Reduce friction.

Follow us @kovalee_app for more insights.

#Kovalee #UX #MobileAppPublishing #Navigation

[Kovalee @kovalee_app]

If your app navigation is bad, users WILL leave. 💀

Here’s a quick breakdown of the best navigation structures to keep them engaged:

[Kovalee @kovalee_app]

Pro UX Tip: Keep it simple.

- Too many choices = Decision fatigue
- Hidden features = Lower engagement