Built a 56-second horror short. No actors. No set. No crew.
A man tries to help a school kid on the Delhi Metro. What happens next takes him home, to the mirror, too late.
Used Google Nano Banana for character consistency across both leads, Seedance for video generation, Suno for the score, and Final Cut Pro to bring it all together.
The full prompt structure is in the video. How the story was broken down, how the visuals were directed, and what had to be controlled at every step.
My process for this one: audience first, visual system second, execution last.
Five characters. Five very different moments. One brand running through all of it.
Each person matched to the boAt product that actually belongs in their life. Each setting built with enough detail to feel real, not representative.
Self-initiated concept. Not a boAt commission, just a brief I wrote for myself.
#ArtDirection #CreativeProcess #BrandConcept #IndianAdvertising #CreativeDirection
At the India AI Impact Summit 2026 at Bharat Mandapam, exploring real world AI across public infrastructure, research, startups, and creative tech. Especially interested in human centric AI, education, and how generative tools fit into production workflows. Open to collabs, workshops, and real projects. Letโs connect if youโre here. #AI #CreativeAI #AIIndia #IndiaAIImpactSummit2026
Hereโs a sneak peek at the ScholarStars brand design. Itโs built around a simple book and star symbol to represent learning and every childโs potential at the center. A confident orange sets a warm, friendly tone, supported by clean typography and real, everyday learning moments. The goal wasnโt to make it loud. It was to make it feel trustworthy, calm, and safe for parents and children to return to every day.