Codex is one of the most important untold stories in the history of technology.
A year ago, it was a scrappy effort in a quiet corner of @OpenAI. Its cloud product hadn’t found PMF, and the team was starting over from scratch.
Less than 12 months later:
- Codex swallowed the flagship ChatGPT desktop app from the inside (it literally runs as com.openai.codex on your Mac)
- Codex and ChatGPT for Work hit 40M+ weekly users across engineering and knowledge work
- Its leader @thsottiaux was elevated to run all of OpenAI’s core products, including ChatGPT, Codex, and the API
How did they pull it off?
They trained their own dedicated model line, separate from ChatGPT, with researchers and product builders sitting on the same team
They built four different products in a single year (cloud → terminal → IDE sidebar → a desktop app with no code editor at all) as every model leap made a new form factor possible
They used Codex to build Codex—so a handful of people could prove a new product in weeks instead of arguing for it in meetings
I had a front-row seat to the whole arc—from their failed Cloud launch, to OpenAI’s offices the night before GPT-5 dropped, to the day Codex took over ChatGPT.
And I spent months interviewing @gdb, @thsottiaux, @embirico, @mia_glaese, @aambrosino, and @edbayes to get inside how it all went down.
Here is the full, behind-closed-doors story of the team that remade OpenAI:
https://t.co/Ai7lTOJY5r
We’re pushing the boundaries of how stories like this are told.
This piece is completely agent-native—designed to be read alongside your agent inside ChatGPT’s in-app browser:
- Every interview transcript is included in full: Click any quote and you (or your agent) can see the exact conversation it came from.
- Built for your agent to explore: Ask your agent to pull out product lessons for your team, cross-examine the transcripts, or find insights I missed when writing the piece.
It’s a story about the future of software—built to be read with an agent:
https://t.co/Ai7lTOJY5r
join the most ai pilled team on earth
be at the center of the AI wave, with access to the new models, tools, and teams that matter
do the best writing of your life:
I asked 5 professional writers how they’re using AI to research, organize, draft, edit, and fact-check their work.
• Author @awsamuel uses AI to get ideas flowing.
• Every CEO @danshipper lets AI write, then pushes back on and revises its suggestions.
• New York Times reporter @kevinroose uses it for research, transcription, and fact-checking—but writes every word himself.
• Designer and essayist @Mappletons asks AI to find research gaps and connections she may have missed.
• AI reporter @miyadavid tests ideas with an AI version of her target reader.
I learned a ton reporting this one. READ IT HERE: https://t.co/GDDTO8gV07
It's a bit surreal to see my name listed alongside so many AI all-stars, but I have been assured it is not a clerical error.
I'll be at Thesis: 2027, talking about how how my relationship with writing and work have changed after automation. Would love to see you there!
An insightful piece from @jackcheng on how he designed @lauraentis' excellent article on @OpenAI's infrastructure team (in only a few days, I may add). https://t.co/C9v7d0Assa
I'm hiring a managing editor to run @every's newsroom.
You'll own the daily publishing calendar, edit and package pieces, build the freelance editor bench, set standards, and push our AI-assisted workflows further. NY or equivalent time zone. Apply: https://t.co/TGmSYHfN10
Hello world! “Home Is A Human Right” is a new online series featuring conversations between New Yorkers who have lived without a home or are fighting to keep one & other guests with big picture perspectives. Who has a home, who doesn’t, and why? Join us 2/25 at 7:30 for episode1!
After layoffs this month, @FortuneMagazine wants to deny appropriate severance to those losing their jobs. The Fortune Union unanimously signed this letter to CEO @AlanSMurray explaining how disappointed we are with the choice to treat our colleagues this way. (1/x)
There are many small businesses suffering in the U.S. right now.
I spent the week talking to the owners & I'll be documenting their stories in the first @ProfileRead series, "The Faces of American Business."
I'll add them to this thread over time. Here are the first three. 👇
“Twenty years ago, Kleiner Perkins was at the pinnacle of venture capital. These days it’s just one of many firms trying to compete.”
My feature in @FortuneMagazine:
https://t.co/1j2tpVdGcZ
"Siobhan Towey isn’t a psychoanalyst — if a client brings up a psychological issue, she just listens — but as a massage therapist, her work can be viewed as a form of therapy." https://t.co/0DAg9wAgN3