Imagine 3-5 years from now you're still positioned wrong. AI to robotics is THE narrative for that whole run. Be on the wrong side of it, and the market won't just leave you behind, it'll forget you exist.
~$500B was added to the national debt in just the last 3 weeks…
Half a TRILLION in 3 WEEKS.
Front running the election.
The government is out of control.
Elon reportedly send this mail to Tesla employees:
1) Avoid large meetings
Large meetings waste valuable time & energy
- They discourage debate
- People are more guarded than open
- There’s not enough time for everyone to contribute
Don’t schedule large meetings unless ...
Apple, Netflix, Starbucks
$175,000,000,000 sales in 2022. 1 marketing tactic: Human Psychology
Here's how big companies use 10 psychological hacks to get people to spend more money :
Nike sells greatness, not clothes.
RedBull sells adrenaline, not drinks.
Polaroid sells memories and nostalgia, not cameras.
Shopify sells the dream of entrepreneurship, not websites.
The best brands sell stories, not things.
Rolex makes over $10 billion per year selling luxury watches.
I spent the last few days studying their success.
Here's what I learned + lessons you can apply to your business/career 🧵
I just discovered a 1-man company that pulls in $13M/yr selling the most basic software you’ve ever heard of.
I was curious so I went full Sherlock Holmes to figure this out.
Here’s the story 🧵
Most millionaires invest in stocks
But they don't teach you how to research companies in school
So let me break it down for you
Using the strategy of the most successful fund manager of all time:
Age when their business launched?
Jeff Bezos: 30
Oprah Winfrey: 32
Reed Hastings, Netflix: 36
Doris Fisher, Gap: 37
Vera Wang: 40
Eric Yuan, Zoom: 41
Sam Walton, Walmart: 44
Adi Dassler, Adidas: 48
Bernie Marcus, Home Depot: 50
Charles Flint, IBM: 61
Here are their stories 🧵👇
Steve Jobs was undeniably a genius.
But Tim Cook took Apple from $153B to $3T over the last 11 years. (20x increase)
Here are 9 lessons from the underrated CEO:
Steve Jobs said:
“The most powerful person in the world is the storyteller.”
Legendary brands like Apple and Nike are built on storytelling.
Here's the simple 7 step framework to help you master storytelling:
You can go to school and spend years trying to learn about great marketing.
Or you can spend a few minutes watching Steve Jobs - all marketers should listen:
To build the next big search engine simply focus on people.
It’s why people add “reddit” to their queries and prefer to search social — we want to see results from humans, not soulless SEO farms.