Light Creative

We specialise in making your business more attractive, your people more effective, and your blood pressure more stable.

[Light Creative @light_creative]

Couldn't find a place to work that we loved. So we built one! @frameworkmelb is #creative #coworking in #melbourne

[Light Creative @light_creative]

Hello CFO are a cutting edge accounting and advisory firm who specialise in helping entrepreneurs grow they're startup. The challenge, as with most branding projects, was finding a balance between the clients taste and what their customers would be attra… https://t.co/uYSJ1bFMmI

[Light Creative @light_creative]

Delving into the target market was super necessary for developing the hello CFO brand. Both tech savvy and discerning, we needed to appeal to the customers youthful, entrepreneurial energy and they're insatiable founder ego.
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#branding #logodesi… https://t.co/zPY91pmlax

[Light Creative @light_creative]

Finding a balance between reliability, modern and hipster fucking cool. When the client is all these things, it's a piece of cake.

Not really, but it made for some really fun brand exploration.
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#branding #logodesign #brandstrategy #brandpositi… https://t.co/Wu4mplx7bK

[Light Creative @light_creative]

With a strong belief in streamlining dispute resolution, Guided Res created a platform that automates the process and reduces tension and friction between the parties involved. ⠀
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#rebranding #disputeresolution #logodesign #logo #co… https://t.co/nfSbsUabhz

[Light Creative @light_creative]

Blue was used to represent the corporate and serious nature of the industry, whilst yellow represents the simplicity and considered approach. ⠀
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#rebranding #disputeresolution #logodesign #logo #conflict #rebrand #startup #founder #… https://t.co/gUgSUsOIc2

[Light Creative @light_creative]

The Guided Resolution website needed to reflect both simplicity and credibility⠀
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#rebranding #disputeresolution #logodesign #logo #conflict #rebrand #startup #founder #entrepreneurship #brandpositioning #graphicdesign #guidedresolu… https://t.co/UADPNsrD47

[Light Creative @light_creative]

@Uber_Support Any word on this? It was about $70 worth of food I purchased for delivery to a client meeting. Uber eats usually helps me win clients, not embarrass me.

[Light Creative @light_creative]

@UberEats hi there, our order didn't show up. What do I do?

[Light Creative @light_creative]

Tidy little rebrand for Melbourne based production studio h squared. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#rebrand #logodesign #branding #tvproduction #graphicdesign #branddesign #creativeagency #melbourne https://t.co/8aEdvv5Wrb

[Light Creative @light_creative]

Love this one. Simplicity is so hot. This is the brandmark for a body positivity and anti-doping initiative aimed at 14-16 year old boys, developed by the research team at Vic Uni.… https://t.co/8bWUc7xSmZ

[Light Creative @light_creative]

Waste management never looked so dang dynamic. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#branding #logodesign #brandstrategy #sme #entrepreneurship #startup #logoconcept #graphicdesign #brandmark #branddesign #businessgrowth https://t.co/GBLbko5GUR

[Light Creative @light_creative]

Brand identity for a new Melbourne based accounting firm helping entrepreneurs and startups experience growth and stability. The concept represents the way hello CFO integrate into their clients business, focussing on more than just the bottom line. They… https://t.co/pjNPrXCd1A

[Light Creative @light_creative]

This is an oldie but I still really like it. It's also a great example of being a self indulgent designer, rather than branding for purpose. Can you guess what type of company they are?… https://t.co/b7wVU1jqLD

[Light Creative @light_creative]

Brandmark for a mentorship collective called The Leaders Mentor. Tis all about the journey and reaching them new heights 🏔️⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#branding #mentorship #theleadersmentor… https://t.co/4IEkDZWgxF

[Light Creative @light_creative]

Personal branding for a distinguished gentleman who goes by the name of Malcolm Neil. Working in the publishing industry, Malcolm is the bridge that allows massive deals to happen and long lasting partnerships to form. Malcolm landed a huge contract with… https://t.co/86CC2up4CU

[Light Creative @light_creative]

@nmdru @thoughtworks Busted your ass on this one Nat! Kudos. Always a pleasure working with you 🤙

[Light Creative @light_creative]

Branding for a new technology publication produced by @thoughtworks. Staying within their brand styleguide, we produced a sharp and modern typographic mark that represents the progressive target audience. Perspectives launched today 🚀 Well done team!… https://t.co/Otn07xQAaT

[Light Creative @light_creative]

Clean and simple rebrand for Guided Resolution, a startup with a platform that helps people streamline conflict resolution. Symbolising yin and yang, as well as representing the journey two parties take when resolving a dispute. Check out guidedresolutio… https://t.co/2U8cufdhZe

[Light Creative @light_creative]

Brandmark for @cognitives_io : the mother of all content platforms. With a little brand and message clarity, the cogs team raised approx $2mil as an early stage startup. Turning complexity into clarity is absolutely key when taking your product to market… https://t.co/3k2T1gvDzk

[Light Creative @light_creative]

@benjfleming hey Ben, I'm looking for a craft dev. Worth a chat?