In my previous post, we talked about pricing strategies;
"Low profit margins for more customers versus high profit margins to earn more per customer and convey quality/perceived value".
From those who shared their most preferred strategy or one that is working for them, one thing is clear 👉 there’s no one-size-fits-all answer.
What matters most is understanding your value and your audience.
Some businesses win through volume, serving many customers efficiently. Others thrive on value, offering an experience or product so distinct, people gladly pay more for it.
At the end of the day, it’s not just about how much you make, but how sustainably you make it.
In this post, let’s take the conversation a step further:
"Do you believe pricing defines value, or does value define pricing?"
#GodAboveAll
Employees who want to start a business while still holding on to their jobs should first ask themselves some honest and difficult questions:
Why am I starting this business?
How much of my time and attention will it require?
Who will be responsible for it while I am at work?
The real question is not simply: “Can I start a business while keeping my job”? The better question is: “Can I build a business that can operate, grow and maintain its standards even when I am not physically there every day”?
Some customers buy based on price. Others buy based on value, quality and experience.
Never just put a higher price on an ordinary product. Create an extraordinary experience around it.
#GodAboveAll#Business#Entrepreneurship#BusinessGrowth
There are moments in entrepreneurship that are genuinely irritating.
You spend time creating something, carefully price it and present it to a potential customer, only to hear, “Your price is too high.”
This does not mean every high price is justified. As entrepreneurs, we must constantly ask whether our quality, service and experience genuinely justify what we charge.
And when they do, we must accept that not every customer is our customer.