Lara (she/her/hers)

[Lara (she/her/hers) @lponomareff]

Today, everyone wants to pretend that ads are not ads. Gartner analyst Eric Schmitt shares his perspective on the blurring boundaries between #nativeads & editorial #GartnerMKTG #CMO @Gartner_MKTG https://t.co/Itybilf9hi

[Lara (she/her/hers) @lponomareff]

Gartner expert Jason McNellis recommends dividing #marketinginsights into 3 categories. #GartnerMKTG #CMO #Marketing #MarketingAnalytics @Gartner_MKTG https://t.co/VyCR9R34Gp

[Lara (she/her/hers) @lponomareff]

Gartner expert @Marc_R_Brown shares 3 #metrics #marketers can use to prove the value of #marketing to the business. #GartnerMKTG #CMO @Gartner_MKTG https://t.co/Dhi6nFwurE

[Lara (she/her/hers) @lponomareff]

Gartner analyst Jay Wilson shares 3 ways #marketing leaders can protect their brand in the era of fake news. #GartnerMKTG #CMO @Gartner_MKTG https://t.co/lUolz0BsXr

[Lara (she/her/hers) @lponomareff]

Did you know that 70% of consumers feel a brand’s website is the most influential channel when it comes to making purchasing decisions? #GartnerMKTG #CMO #Marketing #Blog @Gartner_MKTG https://t.co/ydCF4LxZsH

[Lara (she/her/hers) @lponomareff]

"Gartner discovered many #CX responsibilities have shifted from IT, customer service and operation teams to #marketing." Read more via @marketingland #GartnerMKTG #CMO @Gartner_MKTG https://t.co/7yarWahWV2

[Lara (she/her/hers) @lponomareff]

Customer-centric innovation requires answers to 3 fundamental questions, says Gartner expert @augieray in a new Gartner #blog. #GartnerMKTG #CMO @GartnerDigital https://t.co/Oy7aByoDug

[Lara (she/her/hers) @lponomareff]

On 1/29, Gartner discusses the top 10 marketing trends affecting how customers buy today during a free #webinar. Register here. #GartnerMKTG #Marketing #CMO @Gartner_MKTG https://t.co/Hm1ndg6iqZ

[Lara (she/her/hers) @lponomareff]

Gartner analyst Andrew Frank weighs in on what Google’s latest #dataprivacy announcement actually means. Read more @Slate. #GartnerMKTG #Marketing #CMO @Gartner_MKTG https://t.co/loSyA11z0v

[Lara (she/her/hers) @lponomareff]

@Gartner_inc experts share their list of must-read books for #business executives in the new year — from #blockchain and #leadership to business #growth and #data science. https://t.co/OXfgrPBba3

[Lara (she/her/hers) @lponomareff]

Gartner analyst Jane-Anne Mennella explains how companies can #design websites that make sense for the customer. #GartnerMKTG #CMO #Marketer #Marketing @Gartner_MKTG https://t.co/sJLMrrJLid

[Lara (she/her/hers) @lponomareff]

Do you often find yourself recalibrating your #martech path? It might be time to reexamine your approach. Read more in @Gartner_MKTG expert Charles Golvin's blog. #GartnerMKTG #CMO #Marketing https://t.co/PeFnZf1wRn

[Lara (she/her/hers) @lponomareff]

The latest Gartner #CustomerExperience Management Study reveals more than two-thirds of #CX leaders expect budget increases in 2020. #GartnerMKTG @Gartner_MKTG https://t.co/8ud505bTAZ

[Lara (she/her/hers) @lponomareff]

Gartner analyst @jmaconanalytics shares 2 #marketing #hacks to make better data-driven decisions. #GartnerMKTG #CMO #Marketer #Data @Gartner_MKTG https://t.co/HzBvOiNKKI

[Lara (she/her/hers) @lponomareff]

Gartner analyst @jmaconanalytics shares 3 #AI algorithms that provide true value to #marketers. #GartnerMKTG #CMO #Marketer @Gartner_MKTG https://t.co/zQYPRgVBOv

[Lara (she/her/hers) @lponomareff]

Gartner analyst @acfrank speaks with @adexchanger @Oschiffey about the top events of the past decade that helped shape the #digital #ad industry. #GartnerMKTG #marketing https://t.co/lg8hc62fGf

[Lara (she/her/hers) @lponomareff]

Gartner analyst Kate Muhl discusses how #algorithm hacking is putting marketers' #data and #personalization efforts at risk. Read more via @MarketTechNews #GartnerMKTG #CMO #Marketers @Gartner_MKTG https://t.co/KyyR2dKQVX

[Lara (she/her/hers) @lponomareff]

Gartner analyst @bychrisross speaks to @patchadams03 @marketingdive about the trends #marketers need to keep top of mind in 2020 #GartnerMKTG #CMO https://t.co/axA6avmBno

[Lara (she/her/hers) @lponomareff]

What should #marketers be doing to prepare for 2020? Gartner analyst Ben Bloom shares his thoughts with @MarTechAdvisor #GartnerMKTG #CMO #Marketing @Gartner_MKTG https://t.co/LW8Rw4rprg

[Lara (she/her/hers) @lponomareff]

How can #marketers ensure their #MarketingAnalytics investments deliver insights? Gartner expert @bsbnyc explains it to us. #GartnerMKTG #CMO @Gartner_MKTG https://t.co/SnfKYbgoWW