LukeGMI

Ecom & Crypto

[LukeGMI @lukas_gmi]

@nkecom link

[LukeGMI @lukas_gmi]

@AdamGillman ECOM

[Adam Gillman @AdamGillman]

If I was forced to make $100K/month with ecom in 30 days starting from zero, here's exactly what I would do in 20 steps:

Days 1-3:

Pick the right category and build the foundation

Find a category where the buying decision has a strong trust component — supplements, kids products, beauty, pet, health-adjacent

Validate the market size before touching anything — minimum $500M+ addressable market

Find a white label manufacturer — target 80% gross margins before spending $1 on marketing

Build a 100% subscription offer — no one time purchases ever

Price at premium from day one — $10 signals $10 quality. Never apologize for your price.

Days 4-7:

Build the product and brand

Design packaging that makes customers want to display it proudly — your packaging is your #1 silent salesperson

Build a simple DTC website — no Amazon, no retail, own the customer relationship completely

Offer 50% off month one — this is the highest converting offer structure I have ever tested across two 9-figure businesses

Write 5 core educational pieces about what is wrong with your category — education builds trust faster than any ad

Days 8-15:

Launch influencer machine

Find 25 micro influencers in your category — mommy bloggers if kids, health creators if wellness

Pay flat fees — expect only 10% to convert, kill the other 90% fast

Give them guardrails on what they can and cannot claim — then let them speak in their own voice

Track every post — views, clicks, sales, hold rate. The market is voting every day. Your job is to listen.

Whitelist the 2-3 winners immediately as paid ads from their handle — this is where the real leverage lives

Days 16-30:

Scale what is working

Take winning influencer creative and run it as paid ads — 20-40% of budget behind whitelisted content

Text every new subscriber personally within 24 hours — not a bot, a real human

Let customers customize their order — it raises costs slightly but creates a moat billion dollar companies cannot replicate

Survey every customer who churns — their reason is your next product improvement

Pour everything behind the 1-2 channels converting — kill everything else immediately

The conservative math:

25 influencers × 10% conversion rate = 2-3 winners 2-3 winners whitelisted as paid ads = dramatically lower CAC Lower CAC + 80% gross margins = profitable from month one Profitable from month one = no VC needed, ever

$30/month subscription × 3,000 subscribers = $90,000 MRR At 200 new subscribers per day = $100K MRR in under 30 days

That is the floor.

One viral post can add 500 subscribers in 24 hours alone.

I did this with $0 venture capital.

$103M annual revenue.

$260M exit.

The playbook works.

Comment "ECOM" and I'll send you the full breakdown.

**must be following + retweet to receive.

Every Wednesday at 3:30PM EST I host a free 30 minute open call where anyone can ask me anything about ecom, business, or building from scratch.

Link to register: https://t.co/sExcRo2qzY

Or interested in working with me 1-1 ?
Here's the link to apply:

https://t.co/h9RYPMtama

Let me know if you need anything else :)

[Jordan Hill ⚙️ CRO for Shopify Brands @jordanhill11]

53 ecom sites we steal CRO ideas from 👇

💊 Health / Supplements:

Scandinavian Bio Labs
Create Wellness
Mars Men
MindBodyGreen
Rheal Superfoods
Beam Organics
Gruns
IM8 Health
Liquid IV
Obvi
Olipop
Absolute Collagen
Seed
Moon Juice
Manual
Attaboylabs

🛁 Personal Care:

Hears Earplugs
Hello Klean
Supply co
Ever Eden
Jones Road Beauty
Glossier
Hismile
Bambu Earth
Duradry
Histrips
Respire Strips
Suri Toothbrush
Loop Earplugs
Live Larq
Nord Scents

🏠 Home / Kitchen:

Mothers Earth
Mellow Sleep
Lick Paint
Khoy Company
Laundry Sauce
Hexclad
Brooklinen
Eight Sleep

👟 Fashion / Accessories:

True Classic
Ridge Wallet
Burga
Ekster
Tropic Feel
Halara
OrbitKey

🐾 Pets:

PetLab Co
Wuffes
Itch
Tuft & Paw
Tractive
Petlibro
ST ARGO

Which ones have I missed? 🤔

[LukeGMI @lukas_gmi]

@mrbrandowner PLAYBOOK

[Brandon @mrbrandowner]

We scaled our supplement brand to $3M/month with MRR

$35M+ run rate this year
30k+ subscribers
77.7% margins

I put our entire strategy into one doc + a 30 min video

I covered:

- the MRR model that pays you even when your ads are off
- outscaling your competitors
- the creative engine behind every winning ad
- how to actually scale past $1M/month
- the payment processors nobody's using yet
& more

Like + RT + Comment "PLAYBOOK" and I'll send it straight to you

[LukeGMI @lukas_gmi]

@mrbrandowner MRR

[Brandon @mrbrandowner]

Did an hour sitdown with an Ecom bro in Dubai

running supplements doing MRR

doing $450K/month rn

We did a deep dive on:
- brand and positioning
- creative engine
- how to scale to $1M/month
- MRR
- Strategies

and more..

Like + RT + Comment "MRR" and I'll send it

[LukeGMI @lukas_gmi]

@ecommmoose @harvey_carnegie LINK

[Elon Moose @ecommmoose]

Did a pod with @harvey_carnegie

He's doing $17M+ a month.

Hitting $1M+ days...

We went deep on:

- Subs
- Funnel strat
- What it takes to exit
- Spending $280k/day on applovin
- Becoming #1 spender on Taboola

This is a must watch.

Like + RT + Comment "LINK" and I'll DM it.

[LukeGMI @lukas_gmi]

@alyasdq How do you validate products? Thanks bro

[LukeGMI @lukas_gmi]

@alyasdq How to transition from Dropshipping to brand?

[LukeGMI @lukas_gmi]

@TheEcomDaddy Google

[LukeGMI @lukas_gmi]

@GlennNieuwenh @ariellovesbread HOLD

[Glenn Nieuwenhuis @GlennNieuwenh]

Everyone is getting hit with Shopify Payments holds right now.

This template gets 90% of holds released. Used it 20+ times.

Even if you haven't been hit yet… save this.
(It'll save you a lot of headaches later)

FREE for the next 48 hours only.

Like + Retweet + Comment 'HOLD' & I'll send it.

Must follow me to get DM.

[Naval @naval]

Pure software is rapidly becoming un-investable.

[LukeGMI @lukas_gmi]

@JesperHensgens AI

[Jesper Hensgens @JesperHensgens]

AI built my dropshipping store faster than my VA team ever could 💀

I turned a $2K dead store into $4.7K/day with Google AI in 28 days 🤑

Same framework did $115K in 30 days and $1.5M on my main store.

I filmed a store reveal + ads + AI system in my latest video.

You want the video?

Like + retweet, comment “AI” and I’ll send it to you!

[LukeGMI @lukas_gmi]

@thealepalombo Can you become tax resident in china so you can open private bank accounts with this 6 year rule?

[LukeGMI @lukas_gmi]

@Nate_Google_ GMC