Mary E. Maloney

Global Brand Equity Executive

[Women Business Collaborative @WBCollaborative]

NEXT THURSDAY on LinkedIn Live: Does Your Brand Reflect What You Stand For? with Revealing Genius founder Mary E. Maloney

Stay tuned for more info!

[Mary E. Maloney @MaloneyMary]

@WBCollaborative @LindaPSchacht Thrilled to chat with Linda, my mentor and fellow ATHENA recipient, to discuss #brandonpurpose

[Mary E. Maloney @MaloneyMary]

@WBCollaborative @LindaPSchacht Thrilled to chat with Linda, my mentor and fellow ATHENA recipient, to discuss #brandonpurpose

[Mary E. Maloney @MaloneyMary]

#executiveleadership #organizationalleadership #talentmanagement #careermanagement #careergrowth https://t.co/DfctuddNAp

[Mary E. Maloney @MaloneyMary]

Brands will start customizing #content for individual audiences and applications, says @tamadear via @cmicontent. #CMWorld https://t.co/SdGwJYajfo

[Mary E. Maloney @MaloneyMary]

#SykesHOF Who inspires you and why?

[Mary E. Maloney @MaloneyMary]

I just backed Parkside Coffee: Custom Coffee Subscriptions and Comics. on @Kickstarter http://t.co/aA5hN0XMax

[Mary E. Maloney @MaloneyMary]

I just reviewed: 'Personal Branding for Brits: A practical guide to blowing your own trumpet without... via @amazon http://t.co/ZeOxwh0So9

[Mary E. Maloney @MaloneyMary]

Sheesh. Which Smartphone to buy? Lots of cool names: Nexus & Galaxy, Razr & Atrix, Rezound & Thunderbolt. What brands standout for you?

[Mary E. Maloney @MaloneyMary]

Which is the best battery brand to choose for the TV remote? Energizer, Duracell or Rayovac? Just thinking about marketing a commodity.

[Mary E. Maloney @MaloneyMary]

Best holiday ad ever? Check out "Christmas Cheese Commercial" a public service announcement on YouTube. What did you leave Santa this year?

[Mary E. Maloney @MaloneyMary]

COM.com research shows word of mouth marketing is 8.5 to 30x more effective than other media. What's your strategy? Happy WOM buzzing.

[Mary E. Maloney @MaloneyMary]

Just read 2011 trends at http://trendwatching.com/briefing/ - Just wondering, Is your "marketing house" in order? What's your plan?

[Mary E. Maloney @MaloneyMary]

For execs who understand the importance of branding as a form of career insurance,read "Who's Got Your Back." (Ferrazzi)

[Mary E. Maloney @MaloneyMary]

Google or Bing? McDonald's or Burger King? Coke or Pepsi? Interbrand's best global brands due out on Sept. 15. www.interbrand.com

[Mary E. Maloney @MaloneyMary]

Researching the integration of neurosciene and advertising - the emotional relationship between brand & consumers. Google "neuromarketing."

[Mary E. Maloney @MaloneyMary]

Exploring business intelligence (BI) solutions that will marry core marketing and sales automation tool reports in one unified dashboard.

[Mary E. Maloney @MaloneyMary]

Are your business messages "pellucid," meaning clear in expression and style? A good example of "pellucidity" is at www.bmwusa.com.

[Mary E. Maloney @MaloneyMary]

Be a "sui generis" leader, latin for "unique." Gallup says enabling trust, hope, stability, compassion are core, but style is sui generis.

[Mary E. Maloney @MaloneyMary]

"Bona Fides" - can mean "evidence of one's qualifications/achievements." Does your business offer white papers or other bona fides?