Margot Bushnaq

Founder @Boxador & @BrandBucket. Mom. Tweets are my own bookmarks of things I dig (language, design, humor), and random ideas I want to shout at the world.

[Margot Bushnaq @margotb]

@stripesupport is the absolute worst. We have been a customer for 10 years, and for over two weeks I have been unable to reach a human.

[Margot Bushnaq @margotb]

@NamecheapCEO Raise your hand if you’ve had your entire Afternic account deleted because you uplifted prices.

I’ll go first ✋

[Margot Bushnaq @margotb]

@domainretail Sedo. They have a great API. Stay tuned for Spaceship.

[Margot Bushnaq @margotb]

Disallowing Afternic listings for BrandBucket inventory was a great decision for our business. Since March, transactions are up 15%, and revenue is up 25-30%. Before the policy was announced, we tested with various portfolios, and the results were the same.

We can speculate why:

[Margot Bushnaq @margotb]

In case you didn't know, BrandBucket is the only marketplace where 100% of domains shown in search results are curated. If you are paying for "premium", your names should not be shown next to non-premium options.

[Margot Bushnaq @margotb]

I understand not everyone has the financial flexibility or courage to experiment for a month or two without Afternic. If you do, use your domains that are on a marketplace that is built for discovery (since registrars offer no discovery, and do not promote aftermarket names.)

[Margot Bushnaq @margotb]

3) Once a buyer understands that the marketplace is the exclusive source, they trust the marketplace more, and stick around longer.

Whatever the reason, saying no to Afternic works for BrandBucket, our sellers, and our buyers.

[Margot Bushnaq @margotb]

@MichaelCyger Of course 😊

[Margot Bushnaq @margotb]

@MichaelCyger Hi Michael. Thanks for the reply. This is my personal Twitter account.

I'm glad to hear it is not in the course, because in my opinion it is an outdated practice that likens the domain industry to car salesmen, and creates an overall negative experience for buyers.

[Margot Bushnaq @margotb]

@Berryhillj @doronvermaat @afternic @BrandAlready I honestly thought we were done with this with the new commission changes. If you point your names at them, and they have control of the price, you pay 15%. If you don't point, they have no control and you pay 25%.

You can't charge an extra 10% AND want to have pricing control.

[Margot Bushnaq @margotb]

@Berryhillj @doronvermaat @afternic Last year BrandBucket sellers were threatened with delisting if they did not comply with this "policy".

@BrandAlready did you ever get asked to lower the prices of your Squadhelp names?

[Margot Bushnaq @margotb]

@NameBio Premium retailers typically keep 15% of their inventory as lower price/lower quality for this reason. The psychology of commerce...

[Margot Bushnaq @margotb]

@NameBio This method may work for domains sold mainly by type-in traffic. It's different for a browsing/shopping experience where a customer may be deciding between 2-5 options. The lower-priced names (that have buyers of their own) also serve as a way to justify the more expensive names.

[Margot Bushnaq @margotb]

@cultra Can the ladies have an additional handicap of 30 seconds/child? If so, I’m at 22:30. ;)

[Margot Bushnaq @margotb]

@jjstyler @godaddyauctions Curation is the future of commerce. Glad to see this.

[Margot Bushnaq @margotb]

From Greek to Latin: Visualizing the Evolution of the Alphabet https://t.co/0RVsPFkz8X

[Margot Bushnaq @margotb]

@mrdavediamond A bunny fren for you, Mr Scribbles.

[Margot Bushnaq @margotb]

Gosh darn typos. My inability to proofread my own text is going to drive me to Twitter Blue, I can feel it.

[Margot Bushnaq @margotb]

Does the sun has favorite planets? Or does she love us all equally?

[Margot Bushnaq @margotb]

Like does it break her heart that Pluto is so far away?