Maricka Burke-Keogh

Senior Marketing Leader #B2B @BandF Top 100 CMO 20 & 21, #ExGoogler & @GalwayMarketing - Views are my own.

[Maricka Burke-Keogh @marickab]

Day 2 with my #EVCharger installed via @BordGaisEnergy #LocalHeros. Overall delighted w/ the service. Installer ‘hero’ was superb. Tidy job & knowledgeable. A few teething issues w/ tarrif set up. However, today was DAY one driving & utising my eHybrid in full.

[Alex Groberman @alexgroberman]

Everyone missed the biggest finding of 2026 about getting your website cited in ChatGPT.

I've been hesitant to draw attention to this for obvious reasons.

But now that the data is public, let's talk about it.

Of course, if you prefer to focus on your core operations, you can always just let SEO Stuff handle the heavy lifting,

There’s a reason more than 80% of customers return for multiple purchases.

https://t.co/eh1auroJF7

Alright, so if you missed it, Rankscale (I have no affiliation) did a deep-dive study on how AI platforms decide which sites to cite.

I’ll include a link to the raw data below.

They analyzed where ChatGPT, Perplexity, Gemini and Google AI Overviews are pulling their answers from and what’s working best for B2B brands.

Rankscale looked at thousands of commercial queries like:

“Top CRM software”

“Top SEO software vendors”

“Best online learning platforms”

(If you want to see where your site stands across Google and AI search, start here:

https://t.co/Pn764BHwyL)

And here’s where AI engines are pulling data from very often now:

Industry-specific blogs and publications (TechTarget, FiercePharma, QSR Magazine)

Official company blogs and vendor sites

Professional directories like Clutch and G2

Analyst reports (Gartner, Statista, etc.)

LinkedIn posts and expert commentary

Mainstream business news

Among the most interesting takeaways:

Vendor blogs, yes, the company’s own blogs, are now frequently being cited as sources in AI search results.

Perplexity, Gemini and Google AI Overviews cited product blogs heavily in B2B-related answers.

ChatGPT cited them less often, but still consistently enough to show a clear trend:

AI engines are rewarding brands that publish comparison content on their own blogs.

Some examples Rankscale highlighted:

Thinkific cited in “best online learning platforms”

LearnWorlds cited in “top course creation tools”

Monday and Pipedrive cited in “best project management software”

HP cited in “top laptop brands”

All of these citations came from the companies’ own blog content, specifically optimized comparison-style listicles.

These vendor blogs are filling a massive content gap.

Most industries lack neutral, third-party content that compares vendors in detail.

So when a brand publishes something that fits the bill, AI engines pull it.

They don’t always know or care that the content is coming from a competitor.

As long as it’s:

Thorough and well structured

Objectively written, not purely promotional

Built with clear headers, schema, and factual comparisons

…it gets indexed and cited in AI answers.

Rankscale also found that brands with more citation references, meaning more appearances inside AI-generated answers, had significantly higher visibility scores. That score reflects both detection and ranking position.

In short:

The more your brand is cited, the more often AI engines surface you again.

Visibility builds.

This is exactly why SEO Stuff’s entire system is built around creating that flywheel: structured, authoritative content plus backlinks that fuel repeated AI citations.

SEO Stuff's Done-For-You Package (most popular package):

10 long-form, snippet-optimized articles plus 3 DR50+ backlinks designed to push your brand into the same first-result positions AI agents select most often.

Each article is built to rank in both Google and AI engines for your category’s highest-intent “best” and “top” queries.

https://t.co/yEFyM0Ze7W

SEO Stuff's Content Package:

60 high-authority pages built as objective-style “best of,” “top,” and “comparison” content, the exact formats Rankscale found being cited by Perplexity, Gemini, and Google AI Overviews.

Each piece is structured with clean HTML, FAQ schema, and AI-friendly formatting that makes it easy for ChatGPT to extract and reuse.

https://t.co/4CAnUt07PO

Together, these plans position your brand to:

Be cited as an authority in your niche, even inside competitor AI answers

Accumulate AI visibility signals that compound over time

Grow across both traditional search and AI-assisted search layers

The AI visibility race is about who trains the models first.

Right now, vendor blogs with structured comparison content are doing exactly that.

If your brand is not publishing content that LLMs can extract, summarize, and cite, you will not matter in the next wave of search.

SEO Stuff (https://t.co/wKpf0EILTx) was built to fix that.

That’s why 80%+ of customers who buy the Done-For-You Package come back for additional orders.

It works.

And if you want to know how your site ranks in Google, ChatGPT, Claude and broader AI search, check here (it's free):

https://t.co/Pn764BHwyL

[Ken O’Flynn TD @kenoflynnTD]

No matter what way this count ends tonight or tomorrow morning, one thing is now beyond doubt.

Noel Thomas has achieved an extraordinary result. Pulling 20% of the vote in one of the tightest contests imaginable.

The political establishment, the commentators, the data experts and every sophisticated projection model now admit the same thing. This race is too close to call.

We always knew this battle would go down to the wire.

If Noel Thomas is elected to the Thirty-Fourth Dáil, he will serve with distinction.

If he narrowly misses out, he will return stronger, larger and unstoppable. He will be elected to the Thirty-Fifth Dáil.

A movement has been built here. The momentum is real. The future is only beginning.

#Ireland #byelection #Galway

[Nate Herk @nateherk]

https://t.co/tbQe5AAnAw

[Maricka Burke-Keogh @marickab]

@register365 is anyone managing support? I have urgent issues with my email?

[Kristan Hawkins @KristanHawkins]

I loved watching her in Schitt’s Creek. I agree with her, being a wife and mother is the most remarkable role of all!

Please join me in praying for the soul of Catherine O’Hara.

Video credit: @yoalexrapz

[Sujee @sujee]

wtf, Codex did it again. It fixed another SwiftUI issue Claude Code was struggling with for hours.
Going forward my workflow is, Claude Code for feature development and Codex for bug fix and code review.

[Charly Wargnier @DataChaz]

This is why @openclaw is taking the world by storm.

In this video, @AlexFinn breaks down how it works, and why the Mac mini is the perfect backbone for this! 🔥

→ a real 24/7 AI employee
→ simple local infra
→ scary-effective in practice

[SaraLee @SarAEsQMd]

@sama Sam Elizabeth Holmes

[Eoghan McCabe @eoghan]

Hey. I’m sorry that we’ve disappointed. You’ve been around as a customer long enough to have experienced some very bad pricing decisions of ours. We took a lot of heat for those. But this is the first complaints I’ve seen about our pricing for ~2 years. We’re obviously not doing something right with you, but I’m confident it can be resolved. If you DM me with your email address I’ll get it taken care of today.

[Maricka Burke-Keogh @marickab]

@seangclancy Agree.

[Alex Lieberman @businessbarista]

I want to start a community dedicated to Claude Code.

It’s become the gateway drug to coding and experiencing the power of AI for tons of people.

This will be a space for people to share killer use cases, agentic workflows, proven prompts, and connect with other CC obsessives.

Comment “Claude” if you want to join.

[Charly Wargnier @DataChaz]

Wow.

Anthropic just curated an impressive collection of use cases for Claude 🤯

You already get 39 deep guides and more get added weekly.

It’s also free and definitely worth bookmarking.

(link below)

[Sean Clancy @seangclancy]

https://t.co/kCp3oh4ffW

[Marc Randolph @marcrandolph]

29 years I debated whether I could afford to spend $50K to buy the domain name I really wanted for Netflix (https://t.co/0WbsYurBLM). I decided that was crazy money. Netflix it was.

Now they can afford to pay 70 Billion for something.

Who woulda thunk.

[Maricka Burke-Keogh @marickab]

Crazy!

[liam cunningham @liamcunningham1]

Israel has attacked the UN in Lebanon.

[MSD Animal Health @MSDAnimalHealth]

We’re shining a light on education and prevention. Lyme disease is becoming increasingly prevalent in various regions, with tick populations expanding into areas previously considered lower risk.

[Elon Musk @elonmusk]

Solar electricity will become by far the biggest source of power for civilization

[Apple Design @TheAppleDesign]

Reality of Google Pay compared to the Apple Pay

Now you know: Google knows about every freaking payment you make while Apple doesn't

Accept it or not but APPLE IS THE MOST SECURE PLATFORM.

[Irlandarra @aldamu_jo]

Francesca Albanese shuts down reporter question on whether Israel has right to exist

“The state of Israel is there, it’s protected as a member of the United Nations. Does this justify the erasure of another people? Hell no. Not 75 years ago, not 57 years ago, surely not today.”