Mark Huber

14 years doing B2B marketing in-house. 3x marketing leader. Now it's just me, running MARKeting. Yes, that's really the name of my company.

[Mark Huber @markhuberco]

Not one to give parenting advice but maybe just talk to them instead?

[Sam Altman @sama]

cool use case of chatgpt work i heard last night:

connect your family calendars and explain your kids' interests.

every morning for the drive to school, have it make a podcast that talks about one kid's soccer game that afternoon, one kid's upcoming birthday, some news, etc.

[Mark Huber @markhuberco]

@dingraps @sophiebuona Maybe we just stick to in-person video over activities? No chance AI can make people look good at golf or skiing.

[Mark Huber @markhuberco]

@pranavpiyush I thought the same exact thing.

[Mark Huber @markhuberco]

Seeing Series A/B companies run ads on Facebook and Instagram, promoting their recent fundraise. Creative is 100% about the round too.

Nothing converts like telling strangers how much money you have.

[Mark Huber @markhuberco]

@BrendanHufford When does my internship start?

[Mark Huber @markhuberco]

@kamilrextin I know the signal can be effective when you have accurate data AND a reason to reach out other than “hey, saw you changed jobs!”.

Just don’t see it executed very well whenever I’ve been on the receiving end of it.

[Mark Huber @markhuberco]

@kamilrextin Hard agree on all of this. for #3 - how are you using AI to edit/challenge your thinking?

I definitely ship AI generated work... as long as I put in the work and poke holes in whatever I'm handing off.

I also try to shorten everything as much as I possibly can.

[conor brennan-burke @contextconor]

whoever successfully rebranded ‘bots’ as ‘agents’ is a god-tier marketer

[Mark Huber @markhuberco]

14 years as a W-2 employee: I thought I was ELITE at time management.

One month into going full-time solo: turns out it's the #1 skill when you work for yourself. And I'm not nearly as good at it as I thought... yet.

You don't have anyone else to blame for your calendar.

[Mark Huber @markhuberco]

@kyleplacy You got one? Been wanting to pull the trigger on this for so damn long

[Denny’s @DennysDiner]

@JensenHuang @nvidia

[Mark Huber @markhuberco]

When did the "send calendar invites for webinars I didn't sign up for" move become socially acceptable? Because I can't stand it

[Mark Huber @markhuberco]

My entire feed right now is talk about open sourcing AI models, B2B marketing, and old school Emeril videos going viral

[Mark Huber @markhuberco]

Starting to get the hang of this whole building skills thing in Claude. Might have to build my own skills pack sometime soon 👀

[Mark Huber @markhuberco]

Best part about these is I didn’t have to ask anyone in Finance to approve my merch request

[Mark Huber @markhuberco]

@pranavpiyush Primarily Slack, then:
- Async Monday update with where I'm pointed for the week, what shipped last week, and what I need from them
- One weekly 1:1 working session (45 minutes)
- Ad-hoc calls on as needed

[Mark Huber @markhuberco]

I went two days without sending a client anything. Started to feel like I went into hiding.

Nothing was actually "due." Just me putting pressure on myself (I'm good at this) to show progress.

I felt that from the outside, those two days looked like nothing happened over here.

So I sent the "share before ready" versions. Shipping at 70% so it at least looked like things were moving.

Then I waited on feedback. And waited. So I kept shipping.

And that's how I ended up too far down the wrong path before anyone said anything.

How are others working through this?

[Mark Huber @markhuberco]

@kyleplacy @danielcberk I mean.... I'll never forget this marketing.

[Mark Huber @markhuberco]

@dave_christison It’s been a GREAT qualification/disqualification filter on my intro calls too.

Founders that understand why it makes sense to start here first = huge green flag