Mateo de León | Email Copywriter

Helping businesses turn their readers into buyers and their fears into confidence | 50% marketing 50% mindset → get my emails

[Mateo de León | Email Copywriter @mateowrites]

I love writing for clients.

But what I love the most?

Helping their business take off.

(What my clients say about me...)

[Mateo de León | Email Copywriter @mateowrites]

@EvieScrolls Love your videos. Do you record the voices yourself or is it done with AI?

[Mateo de León | Email Copywriter @mateowrites]

@Dan_Iscra Yeaaah

Pear

[Mateo de León | Email Copywriter @mateowrites]

Mastering how you talk to others is good.

Mastering how you talk to yourself is better.

[Mateo de León | Email Copywriter @mateowrites]

Guarantees are for people who are scared to live.

Most people are — that’s why they work so well.

[Mateo de León | Email Copywriter @mateowrites]

Don’t waste your time “convincing” people

Instead:

• Relate to them
• Validate their point of view
• Show them your offer is perfect for THEM

Train your get-in-their-shoes muscle.

[Mateo de León | Email Copywriter @mateowrites]

Value DOES NOT mean unsolicited advice.

• Take time to understand
• Study different sources
• Synthesize information

Don't act like you have all the answers.

[Mateo de León | Email Copywriter @mateowrites]

Don’t waste your time “convincing” people

Instead:

• Relate to them
• Validate their point of view
• Show them your offer is perfect for THEM

Train your get-in-their-shoes muscle.

[Mateo de León | Email Copywriter @mateowrites]

Here's 4 ways to bring UNIQUE value with your product

Make it:

- New
- Easy
- Safe
- Big

If you can stand out from the competition in these ways…

You’re golden.

[Mateo de León | Email Copywriter @mateowrites]

Taking 2 steps back…

Could mean moving 10 steps forward.

Don’t let it get you down.

[Mateo de León | Email Copywriter @mateowrites]

Mindset is everything…

I repeat.

Mindset is EVERYTHING

[Mateo de León | Email Copywriter @mateowrites]

@turtlerabbitart That's why I can't play football (soccer) anymore

[Mateo de León | Email Copywriter @mateowrites]

@turtlerabbitart Word. So true

[Mateo de León | Email Copywriter @mateowrites]

Writing every day unlocks real superpowers.

[Mateo de León | Email Copywriter @mateowrites]

@ApostolCristi_ Lay it all out on paper and see how it comes to fruition

[Mateo de León | Email Copywriter @mateowrites]

@juliansaad00 Wisdom. Every problem has 1 easy solution - and 1399 alternatives

[Mateo de León | Email Copywriter @mateowrites]

@theleoblake Both physically and mentally

[Mateo de León | Email Copywriter @mateowrites]

@ApostolCristi_ Love to hear that

[Mateo de León | Email Copywriter @mateowrites]

@theleoblake Yessir!

[Mateo de León | Email Copywriter @mateowrites]

@juliansaad00 You've had superpowers before writing brother

[Mateo de León | Email Copywriter @mateowrites]

@Dan_Iscra And think more clearly

[Mateo de León | Email Copywriter @mateowrites]

@buddy7 @trentjhughes Great stuff Buddy! Happy to be a part of it.