matthewsawyer

I'm a business/marketing strategy consultant and teacher who helps businesspeople, entrepreneurs, and students at Columbia & NYU to grow and succeed.

[matthewsawyer @MattS124]

My new article in @GrowthBusiness UK about the essential requirements for entering and scaling in U.S. markets. https://t.co/bGheg8YlF8

[matthewsawyer @MattS124]

@aritchbrand Agree that it's important to stand out with strong writing. This represents an opportunity for skilled PR and strategic communicators

[matthewsawyer @MattS124]

Recent article in Growth Business about requirements for #usexpansion and #gotomarketstrategy #gtm #makeitinamerica https://t.co/bGheg8YlF8

[matthewsawyer @MattS124]

@Monocle24 interview in UK on why and how to enter and scale in U.S. markets. #usexpansion #makeitinamerica #entrepreneurship #gotomarketstrategy https://t.co/FAkUJw3uKJ

[matthewsawyer @MattS124]

Thank you for the shout out, Joe @POTUS. Can I send you a copy of my new book with the same title? https://t.co/WhD8MV2UiV

#potus #usexpansion

[PRSA @PRSA]

Join us for this year's first #PRSAstorytellers session, featuring guest speaker @MattS124, where we discuss the need to involve communicators at the start of management activities. Register> https://t.co/oz1WjHoHT6

[matthewsawyer @MattS124]

@ErinMeyerINSEAD Thank you @ErinMeyerINSEAD

[Erin Meyer @ErinMeyerINSEAD]

Congratulations on the new book Matthew!

[matthewsawyer @MattS124]

Understanding local cultures is critical for businesses trying to enter new markets. In my new book (releasing this week) I utilize concepts and models developed by @ErinMeyerINSEAD and others to pave the way. #culturemap https://t.co/GhJsC5ppCn

[matthewsawyer @MattS124]

Learn the backstory of my new book #makeitinamerica in this podcast with @RobbyNap. Rob Napoli is an advisor to accelerators, companies, and international chambers of commerce. Listen on Apple podcasts: https://t.co/fXi7hddY9C or on Spotify: https://t.co/S6qRReP0r7

[matthewsawyer @MattS124]

@nyuspsimc @NYUSPS Looking forward to talking about my book and other topics.

[NYU SPS Integrated Marketing & Communications @nyuspsimc]

Join author and faculty member Matthew Lee Sawyer (@MattS124) for a discussion about international demographics doing business in the U.S. from his new book "Make It in America."

Fri., Dec. 2, 12-1pm EST
Virtual. Free to the public!

Register: https://t.co/bszliHrQ1k

@NYUSPS

[matthewsawyer @MattS124]

New article in @nyuspsimc publication about competitive rivalries in business and marketing. https://t.co/XSfNaJHDwf

[matthewsawyer @MattS124]

Learn about the biggest mistake that international businesspeople and entrepreneurs make when trying to enter and scale in U.S. markets. Sign up for this webinar on Nov. 3 at 8am ET from @AlarissGlobal at: https://t.co/Qs6uQn6kK5. #usexpansion #makeitinamerica

[matthewsawyer @MattS124]

Learn about the biggest mistake that international businesspeople and entrepreneurs make when trying to enter and scale in U.S. markets. Sign up for this webinar from @AlarissGlobal at: https://t.co/Qs6uQn6kK5

[matthewsawyer @MattS124]

@nyuspsimc @fontbandit @aritchbrand @NYUSPS I'm looking forward to this Book Talk with @nyuspsimc about new book from @fontbandit TODAY at noon.

[matthewsawyer @MattS124]

Fascinating article about current trend in banking. A trend that business leaders and startup founders need to be following...

[Brooke Masters @brookeamasters]

This is monetary policy in action. Rising interest rates and the rolling off of central bank bond buying are reviving dim memories of what it means to live without free money.

https://t.co/C2j1gRG2bp

[matthewsawyer @MattS124]

It won't be a mistake to listen to this podcast with @RobbyNap Rob is a startup business management expert and excellent interviewer. #makeitinamerica #entrepreneur #startup #usexpansion https://t.co/m49yrODVnW

[matthewsawyer @MattS124]

Please join this event with Ron Thomas of @strategyfocusgroup tomorrow at 9am EST. https://t.co/ut1F5xLwgm

[NYU SPS Integrated Marketing & Communications @nyuspsimc]

Yesterday, @nyuspsimc Adjunct Professor @MattS124 was interviewed at the @ftlive Investing in America Summit by @FinancialTimes editor @brookeamasters about companies' U.S. expansion. They were joined on-stage by @BEBuchanan, Co-founder & CEO of @ROKT.
#WeAreSPS