Max Schleiffer

+15 years consulting. Multilingual fractional leadership (CRO/CMO/CDO). Former expat. Building around media, IP, and AI.

PGP 73546A2BC55A3C49

[Max Schleiffer @MaxSchleiffer]

Mon témoignage d'expatrié à Kyiv, à l'aune de la guerre menée par la Russie en Ukraine.

Je pense depuis ce matin à mes amis et proches là-bas. Tout en n'ayant jamais sous-estimé la menace, j'ai du mal à croire à ce que je vois. En quelques jours, toutes les digues ont sauté.

[Pokaa @PokaaTeam]

« À Kiev, beaucoup ont déjà emballé leurs biens les plus précieux, leurs documents et des kits de premier secours, pour quitter rapidement la ville.»
#Strasbourg #UkraineRussie

https://t.co/CJRSzl4yAW

[Max Schleiffer @MaxSchleiffer]

A week ago, while many embassies were projecting the worst, France was reassuring. Macron could sign lucrative trade deals for France with Zelensky involving Alstom. Now that fewer flights are operating from Kyiv and their prices soaring, it is calling on its citizens to leave.

[Agence France-Presse @afpfr]

La France recommande désormais à tous ses ressortissants de quitter l'Ukraine et appelle ceux se trouvant dans les zones les plus exposées de l'est du pays à s'en éloigner "sans délai" #AFP

[Max Schleiffer @MaxSchleiffer]

@FranceenUkraine @francediplo @FR_Consulaire Bonsoir ! Quid des conseils aux Français qui résident en Ukraine ? Certaines ambassades ont donné des consignes à leurs ressortissants. KLM vient d'annuler ses vols jusqu'à nouvel ordre. Dans un contexte d'escalade, j'espère que vous ne confondez pas prudence avec attentisme.

[Max Schleiffer @MaxSchleiffer]

What a well-written article on the new Babyn Yar Holocaust Memorial in Ukraine. Much more insightful and nuanced than some of the comments I've read about it. These 20 minutes of reading are worth all the conversations I've had about it in Kyiv.

[Simon Shuster @shustry]

“Here it is,” Mikhail Fridman, the Russian billionaire, told me on a tour of #BabynYar. “This is where they would shoot them and throw them down.” My piece on the world’s priciest Holocaust memorial, and the memory war around it. https://t.co/rmgAuhfn8w

[Max Schleiffer @MaxSchleiffer]

A thought for Aaron Swartz, one of the first to realize that the whole of the world's scientific heritage was digitized and locked up by a handful of private companies. He fought to have it published on the Internet under conditions that would allow everyone to access it.

[Tribune @tribunemagazine]

Scientific publishing is currently a multi-billion dollar industry, forcing scientists to pay huge sums to access or publish publicly-funded research – it's time for a democratic alternative.

https://t.co/G0yF7ZrMbw

[Max Schleiffer @MaxSchleiffer]

If you use Alexa, Echo, or other Amazon devices, you're only a few days away from being opted in to an experience that leaves your privacy and security hanging in the balance. https://t.co/bX9eJKecA0

[Max Schleiffer @MaxSchleiffer]

Important topic, given their rapid evolution lately. From deepfakes to TikTok filters: How do you label AI media in a way that people understand? And how can this backfire? An in-depth look at the issue by @tommyshane on @NiemanLab. https://t.co/dBCVeMSojL

[Max Schleiffer @MaxSchleiffer]

By trying to accelerate the product lifecycle and maximize acquisition phases, startups like Clubhouse fail to offer truly innovative and sustainable services. These are not flaws but collateral effects of the model: These entrepreneurs are just building speculative assets.

[CIGI @CIGIonline]

#Clubhouse's founders and backers have demonstrated limited regard for privacy, security and accessibility to date, and appear to have learned little from the missteps of earlier platforms on perennial challenges, explains @hackylawyER: https://t.co/vtuOZRiUKX

[Max Schleiffer @MaxSchleiffer]

PHP's Git server has been hacked by unidentified attackers. The team behind PHP is making several changes, including migrating the source code repository to GitHub. The story goes that one submitted the event as a new entry for "bold" in the dictionary. https://t.co/MGEBEJPO4s

[Max Schleiffer @MaxSchleiffer]

@YumikoSatoMTBC Coincidentally or not, there was a political campaign during that period in Poland to have the massacre of the Poles by Ukrainians recognized as genocide. A Polish film about the Volyn massacre was also released that year and censored in Ukraine.

[Max Schleiffer @MaxSchleiffer]

@YumikoSatoMTBC When I read your article, it reminded me of some differences of speech observed between the English and the Ukrainian Wikipedia. The example I was giving was the pages about the Ukrainian Insurgent Army (UPA) and its role in the massacres of Poles during WWII. 1/x

[Max Schleiffer @MaxSchleiffer]

@YumikoSatoMTBC Thanks for sharing this, I hadn't gone that far back in the Wikipedia revisions. I see that the change, unmotivated and by an unknown contributor lasted only 2 minutes, which tends to show that the integrity of the English version is well maintained.

[Max Schleiffer @MaxSchleiffer]

@YumikoSatoMTBC So, within Wikipedia's own rules, it's easy to validate a revisionist speech: as long as it's pushed by most of the local community, supported locally by the local authorities and the press. And this amplifies the difference between the English and other versions.

[Max Schleiffer @MaxSchleiffer]

@YumikoSatoMTBC Another thing is, despite Ukrainian being the language of Ukraine, it's commonly used in the former Galicia and by 'patriotic' citizens elsewhere. Russian is popular, so the Ukrainian Wikipedia can attract editors prone to share a centric vision of their history.

[Max Schleiffer @MaxSchleiffer]

@YumikoSatoMTBC And, they can count on a lot of reputable sources to support a rewriting of WWII in Ukraine. When googling the Volyn massacre in Ukrainian, you find Radio Svoboda or the Ukrainian Institute of National Memory. https://t.co/o6zyefkqwD
https://t.co/lAC4wf3BRi

[Max Schleiffer @MaxSchleiffer]

@VPalanchon Les émissions TV ont le défaut de leur format, elles restent des évènements médiatiques qui offrent �� la filière une opportunité de partager des éléments nouveaux à une large audience, ce qu'une journée organisée par l'industrie rend + difficile. Hâte de voir cela en tout cas !

[Max Schleiffer @MaxSchleiffer]

@VPalanchon Merci Valérie. Je sais ton attachement à la biodiversité. Je me demandais si la filière a des éléments à partager qui lui permette de se défendre d'une ligne productiviste qui tendrait vers la monoculture intensive. Ce pt semble important pour son avenir, mais je peux me tromper.

[Max Schleiffer @MaxSchleiffer]

@VPalanchon Hello Valérie, je vois tes tweets autour de la filière bois et de #SurLeFront. Quelle est la position de l'industrie sur la biodiversité, la reconstitution des forêts primaires vs les monocultures ? Je me demande comment la filière répond à ces enjeux pour être plus audible.

[Max Schleiffer @MaxSchleiffer]

@Velvetshadow For sure, if we are speaking about the conversations, I can imagine there is surely less to say than with Slack and its acquisition by Salesforce.

[Max Schleiffer @MaxSchleiffer]

One of the main reasons why I was never interested in Discord, despite the praise coming from its community. You can never predict which big tech company will end up with your data, but chances are it will happen.

[Bloomberg @business]

JUST IN: Microsoft is in talks to acquire Discord, a video-game chat community, for more than $10 billion, according to people familiar with the matter https://t.co/dezH8WoEqo