Alex McAfee

Founder of + Conrad Cushions. Instagram: @mcafeeme Linkedin:

[Alex McAfee @mcafeeme]

It’s great when a old meets new. Both are elevated. Great event last night for collab @Breitling @deuscustoms

[Alex McAfee @mcafeeme]

@avdr3w @rabahrahil Audience features are super solid

[Alex McAfee @mcafeeme]

Might need to make this the new company car

[Alex McAfee @mcafeeme]

@blvckledge Google

[Alex McAfee @mcafeeme]

@AdtechGod

[Alex McAfee @mcafeeme]

@BYahalom @moizali @mrsharma Great episode 💪🏼

[Alex McAfee @mcafeeme]

@calebulf Crushing it!!

[Alex McAfee @mcafeeme]

@iamshackelford Fight or flight is so 2022. Being reactionary doesn’t do anyone any good. Thoughtful and mindful wins the race. Are you training your mind to put out fires, or finding out what’s causing the fires in the first place?

[Alex McAfee @mcafeeme]

@EcomShri PM

[Alex McAfee @mcafeeme]

@CTtheDisrupter 2

[Alex McAfee @mcafeeme]

@AY_Orbach So excited for this. Been making notes in titles for years. Really solves a problem.

[AdTechGod @AdtechGod]

I just discovered smart coffee machines and I’m wondering if there is an opportunity to monetize the screen.

[Alex McAfee @mcafeeme]

@EcomShri What did you change on conversion tracking?

[Alex McAfee @mcafeeme]

#bluecheck for everyone!

[Rory Sutherland @rorysutherland]

This will be fun. Soon, in line with costly signalling theory, all formal and polite communications will need to be laced with profanities, to prove that we are not using ChatGPT. "Dear Fat Bastard, I am writing to apply for the dope fucking job you advertised...."

[Elon Musk @elonmusk]

Sorry for showing you so many irrelevant & annoying ads on Twitter!

We’re taking the (obvious) corrective action of tying ads to keywords & topics in tweets, like Google does with search.

This will improve contextual relevance dramatically.

[Alex McAfee @mcafeeme]

How’s everyone allocating ad send these days for DTC? Percentage split between Google, Meta, TikTok?

[Joe Davies @fatjoedavies]

When you’re trying to rank your fashion site, but you’ve used AI content

[Alex McAfee @mcafeeme]

@Rustam_Irani @iamshackelford Def out in the zeitgeist making consumers question whether TikTok is safe to use

[Alex McAfee @mcafeeme]

@iamshackelford I think it’s a mix of public sentiment based on negative press, so have a feeling daily active users on platform is down. But also they seem to be rolling out new ad features, which seem to mess with ad channels (or tracking platforms too 😉)