Matt McCloskey

Marketing at @virgilcareers @hcareers with a passion for marketing career and tech.

[Matt McCloskey @mccloskey14]

https://t.co/hO6veu10TH

[Matt McCloskey @mccloskey14]

Sometimes a "back to basics" approach is more important than ever. With all conferences going virtual, these marketing 101's (or maybe 201's?) are a good reminder:
#digitalmarketing #conferences
https://t.co/ARefLcFiW4

[Matt McCloskey @mccloskey14]

Wait... does this sound like these programs are working well or flopping?
“... 68% of members agreed a loyalty program can enhance their relationship with a brand."
Study: Loyalty programs need to reward social good - CMO Australia https://t.co/C1WAj9wpNu
#customerloyalty

[Matt McCloskey @mccloskey14]

So glad to see this. I'm over the sad piano cords ads:
It's okay to laugh again: Advertisers prepare for post-coronavirus economy https://t.co/XeOW8sPrdN
#advertising #marketing

[Matt McCloskey @mccloskey14]

This is pretty despicable. Who ever thought a reporter from the FT would make the paparazzi look good?
#ethics #journalism
Layoffs & furloughs are sensitive conversations due to financials but more importantly because of the real impact on real people
https://t.co/geTa4PLDuC

[Matt McCloskey @mccloskey14]

Not just a great altruistic move, also great #advertising and #PR (built as being a good corporate citizen). Think they'll get positive organic coverage now on too?
Fast-food chain is paying to take down 16 CA newspapers’ paywalls this month https://t.co/LuzPpOAM7D via @NiemanLab

[Matt McCloskey @mccloskey14]

Well done #Facebook Facebook to give 'WHO as many free ads as they need' for coronavirus response https://t.co/g2JBuBxESU

[Matt McCloskey @mccloskey14]

IMHO social media influencers and platforms should be w/in the same regs as bloggers and journalists when paid to promote
Dont needs a #fyrefest that may affect the masses (and vilify marketers). #socialmediamarketing #influencermarketing
https://t.co/rTIhYz3km2 via @techcrunch

[Matt McCloskey @mccloskey14]

Great infographic, some interesting stats. A couple actionable, a couple just kinda interesting #socialmediamarketing #twittermarketing
Top Twitter Stats for 2020 [Infographic] https://t.co/WWhszQpj21 via socialmedia2day

[Matt McCloskey @mccloskey14]

Excited to announce the relaunch of Hcareers! Can a job board be revolutionary? Yes we can.

[Matt McCloskey @mccloskey14]

Job matching and recommendations based on actual skill fit tied to actual experience, and on culture and salary fit. Launching something pretty exciting next week. https://t.co/rFYKGw1i0G

[Matt McCloskey @mccloskey14]

Well done @Budweiser Budweiser's responsible drinking campaign spotlights people arrested during Halloween https://t.co/6Mhj5zJxPX #Halloween #Print #Alcohol

[Matt McCloskey @mccloskey14]

Cool to see an iconic brand re-imagined while keeping true to it’s legacy. Well done HoJo and Wyndham:
Howard Johnson's retro-hip redo: Don't worry, orange and turquoise still rule https://t.co/YxA3NosL76

[Matt McCloskey @mccloskey14]

Something feels really misguided about getting into brand marketing because “there is enough cash on the balance sheet to do so:” https://t.co/AsXwseCgx7

[Matt McCloskey @mccloskey14]

Not sure if I'd make a good housekeeper? Scored 70% with knowing the lingo
https://t.co/QBYWExsqIq

[Matt McCloskey @mccloskey14]

Really cool test, but scary that the machine has more personality: https://t.co/L6IY4e3pM8

[Matt McCloskey @mccloskey14]

Good article, a holistic look at the modern top marketer: Rising expectations have fundamentally changed the role of marketing https://t.co/mxkXCoIjvR

[Matt McCloskey @mccloskey14]

Hcareers and International CHRIE Join Forces to Enhance Hospitality Education and Career Placement https://t.co/cvjgGGEiMJ

[Matt McCloskey @mccloskey14]

Which would you prefer, higher pay or job security?
Gig economy workers would be willing to earn less in exchange for more job security, a study has found https://t.co/MQkM5onDRf via @markets

[Matt McCloskey @mccloskey14]

Amazing. Reputation management through SEO dilution through fake content. Marketers gone bad. Scary low bar of entry is if you know the system: How Google Search Results Are Being Manipulated By Shady Online Reputation Consultants https://t.co/PBEFtbvZCI via @CraigSilverman