In the video for Billy 0cean’s song “When the Going Gets Tough, the Tough Get Going,” I don’t think Danny DeVito was actually playing the saxophone #TheJeweloftheNile#DannyDeVito
The best briefs are clear, concrete and concise. No wasted words. No noise. No pretense.
Every word earns its place or gets cut.
I spent three years turning this into a book.
Zen and the Art of Persuasive Writing— published by the ABA. Link in bio.
If this thread is useful, please pass it along.
@JustonnTimeEnt@jasonwhitlock Holding accountable is not the same as legitimate criticism - skip is a troll and whitlock often follows the same sensationalistic playbook