Metric Theory | A Media.Monks Company

Turning data into visible results across all forms of digital advertising—now as Media.Monks. Follow @meetthemonks to stay in the know.

[Metric Theory | A Media.Monks Company @MetricTheory]

Today, we’re initiating a new era as Media.Monks, a flexible framework that arrives on the dot 😉 to reflect how we connect the diverse passions of our people. 👩🏿‍🤝‍👨🏼 Follow us at @meetthemonks as we continue to evolve the world’s most valued brands through creativity.

[ilya cherepakhin @digital_future]

The results are in on Apple’s iOS #14.5Update: #FacebookAds are shifting to Android Devices via ⁦@MetricTheory⁩ https://t.co/sb5RNiwpkj

[Metric Theory | A Media.Monks Company @MetricTheory]

🕵️‍♀️Apple's privacy maneuvers are materially changing how Facebook Ads work. Here's how we're seeing ads shift from iOS to Android devices and how marketers should react.👉https://t.co/Vq5SiL8kDo

#ios146 #ios14 #facebookads #mobilemarketing

[Denver Business Journal @denbizjournal]

Congrats to @MetricTheory & @RefiJet - 2 of @denbizjournal's 2021 Best Places to Work honorees. #DenBizEvents https://t.co/m20dk7cmPL

[Metric Theory | A Media.Monks Company @MetricTheory]

New to programmatic advertising? We'll help you learn the basics of programmatic pre-roll ads: what they are, how they work, and when you should try them! ▶️ https://t.co/aw6p2oLeVk

[Metric Theory | A Media.Monks Company @MetricTheory]

Whether expanding into new markets that share the same language as yours, or into ones with a different language, digital advertising plans for your new markets need to be carefully thought out. Read on for our tips on effective international expansion. https://t.co/6XjBeEUxtt

[Metric Theory | A Media.Monks Company @MetricTheory]

We get by with a little help from our friends 👯. We are so excited to highlight the work we did with our amazing partner, @GoFundMe. Follow along as we give some behind the scenes looks into this award winning campaign which helped scale impact globally https://t.co/GxKhCfjZkJ

[Monks @madebymonks_]

A final thought from @FirewoodMkt's panel at #adworld2021 on how to continuously integrate DE&I into your organization's company culture:

[Metric Theory | A Media.Monks Company @MetricTheory]

@WeAreMINDSCAPE @AdWorldOfficial We agree 😎

[Metric Theory | A Media.Monks Company @MetricTheory]

Metric Theory VP of Account Services Brittany Blanchard shared some insights about the importance of testing when it comes to measuring your marketing campaigns.🔬📈 Follow along this week as we highlight the rest of S4 Capital’s appearances at @AdWorldOfficial. 😎

[Monks @madebymonks_]

Brittany Blanchard of @MetricTheory is kicking off Day 2 of the #adworld2021 conference. 🎙

She highlights how you can break your reliance on ROAS as a metric for paid search campaigns. Check out this powerful piece of wisdom to keep in mind when measuring performance. 📈

[Monks @madebymonks_]

It’s okay to get a creative when it comes to testing strategy! You never know what kind of rich insights you’ll unlock. 🔓 #adworld2021 @MetricTheory

That's all for S4's appearance today at @AdWorldOfficial. We'll see you again tomorrow for even more! 👩🏻‍💻

[Metric Theory | A Media.Monks Company @MetricTheory]

Since the release of iOS 14, marketers have been trying to get a handle on how to deal with the loss of data visibility they are so accustomed to. Our very own Elliott Gensemer addresses some of these concerns in this recent post from @Admonsters. https://t.co/rlDZG48yba

[Metric Theory | A Media.Monks Company @MetricTheory]

Join us May 3-5 for the 2021 @AdWorldOfficial Conference where 7 (that’s right, SEVEN) speakers from S4 Capital will be featured. We promise you won’t want to miss this. Learn more & join us: https://t.co/51I4gIMPZF

[Metric Theory | A Media.Monks Company @MetricTheory]

Join us tonight at 8pm Eastern for a Metric Theory takeover of the biggest marketing club on Clubhouse! Listen in Here: https://t.co/Ri9zEv5c5v

[Metric Theory | A Media.Monks Company @MetricTheory]

Should you build your marketing around earned or paid? VP of Marketing @joshmcclauss shares with @BuiltInColorado what we've learned from the brands we work with and how a digital agency markets itself. https://t.co/yJEsLbBhDG

[Metric Theory | A Media.Monks Company @MetricTheory]

Apple's upcoming App Tracking Transparency prompt has left many advertisers scrambling. We've outlined what you need to know about ATT and how best to prepare for this coming change. #att #ios14 https://t.co/jAMQ0dqkUA

[Opportunity Hub (OHUB) @theeohubs]

#TechTheYard brings the world’s leading technology companies, startups and venture funds to the college campus by way of the OHUB campus chapters and labs. Today's event is with @MetricTheory at 1PM CT. RSVP: https://t.co/B6HLAHFTE0

[Brightblue @BrightblueGB]

On Thursday, March 18 at 1pm ET, join Live with @mightyhive for a discussion on performance marketing featuring special guests Riaan Ahmed, Chief Growth Officer at Tradesy and @MetricTheory Chief Client Officer, Adam Edwards. Save your seat: https://t.co/JblwpXbAtk

[Metric Theory | A Media.Monks Company @MetricTheory]

Join Live with MightyHive on 3/18 for a discussion with @Tradesy and Metric Theory about overcoming the challenges of performance marketing in the luxury goods industry. Save your seat: https://t.co/ysWIp3Y0KX