Michael Wu

excited to share that we're backed by a16z @speedrun ! when @cath_zhou and I tried to launch our own supplement in college, we experienced hours of digging through FDA regulations, lawyers too expensive to keep on retainer, and new requirements appearing faster than we could track them. and it's only getting harder. The industry keeps innovating with functional ingredients, GLP-1, and adaptogens, yet the compliance process is falling behind. Small brands can’t afford it. Big companies throw headcount at it. Either way, it’s slow, manual, and expensive. That's why we're building @trytruli: AI-native compliance for food, beverage, and supplement companies across the entire product lifecycle. Top global CPG brands are already using Truli, so if you're a food, beverage, or supplement brand wrestling with compliance, DM me. We'd love to talk.