Gessica Bicego

Computer scientist in love with Marketing | Fractional CMO & Growth Cobsultant | Italian 🍕 in Berlin 🍺

[Thomasbcn @Thomasbcn]

RAGA speakers round2, ft @iamgdsa @minigloo @stevepyoung @emcro & more:

[Gessica Bicego @minigloo]

@Thomasbcn And yet I follow on their trap all the time

[Gessica Bicego @minigloo]

@Thomasbcn When are we building our app community in the south of Italy?

[Gessica Bicego @minigloo]

@iamgdsa Do you always see a 2% view to install? I normally see 0.1% as an average, 0,5% in special cases

[Gessica Bicego @minigloo]

@Thomasbcn @samuelgil @lingokids This may be one of the best mobile subscription brand ad I have seen. Thanks for making me cry on a random Monday morning 😂

[Gessica Bicego @minigloo]

For the last few months I have been supporting @PatrickHaede and the @superscale_ai team to make marketers dream comes true: a platform that will help you research, analyze, create amazing ads with AI. It’s an absolute game changer and could not be more proud!

[Patrick Haede @PatrickHaede]

In 2025, everything is going to change about how we create content and do marketing. Today, we are introducing @superscale_ai.

This year, more people will become builders of software than ever before. This means more apps and websites in the world, aiming to reach the attention of their soon-to-be users and customers.

But how do you get attention in a crowded online world? Get users and customers to your product?

By becoming insanely great at content and marketing with the help of AI. And this is what Superscale will enable you to become. Whether you have never created a marketing asset, or you are a marketing expert, now you will get superpowers. Because every product deserves great content and marketing. And to be seen, used and loved.

This is a new era for content and marketing. And we are building the platform for it. A platform proudly built in Europe for a global community of founders, builders, growth and marketing experts.

Thanks to everyone who has supported us this far. Thanks to an incredible team for building a software that feels truly futuristic.

The Superscale waitlist is now open. Two steps to get access:

1. Sign up at https://t.co/hUnezANYXr
2. Comment “Access” to move up the list and be one of the first we will onboard

We will see you there 🔥🚀❣️

[Gessica Bicego @minigloo]

Kudo to @Funnelfoxhq for all the insights they share about web onboarding 🎊

[FunnelFox @Funnelfoxhq]

Incredible @minigloo about transitioning mobile user acquisition to web-to-app. #APSBerlin @apppromotion
🧵Thread with key takeaways:

[Gessica Bicego @minigloo]

@jansenniklas @PatrickHaede Awww thank you ❤️ @PatrickHaede would love to chat

[Gessica Bicego @minigloo]

@Thomasbcn @faborio Taking notes ;)

[Gessica Bicego @minigloo]

@Thomasbcn @Thomasbcn is this going to be enough for convincing you to come to Berlin in December? 🤣

[Thomasbcn @Thomasbcn]

.@philgcarter x @revenuecat x @lennysan :

The Subscription Value Loop: A framework for growing consumer subscription businesses

https://t.co/bUB95QUSwe

[Nico Wittenborn @ncsh]

Not as hyped, but proud that @opalapp is besting Notion, Perplexity and ElevenLabs in the AppStore with a fraction of their funding and has helped users block over 80M+ hours of screen-time now

[Gessica Bicego @minigloo]

@drbarnard Absolutely love this, both the high transparency and the “lots” 😂

[peggy anne salz @peggyanne]

Love these two & a must-listen over the Holidays 😍 @andy_carvell & @minigloo are not afraid to face their fears and talk about failures, missed opportunities & embarrassing blunders leading to lessons learned in the world of mobile growth. https://t.co/emmNYWFaSL #APSBerlin

[Growth Gems @growthgems]

How to evaluate content creators

🎙️/📹 Acceptable Unprofitability? How Paired Manages Ad Spend To Hit Home Run
💡 @minigloo (CMO at Paired)
🙏 Mobile Heroes Uncensored
🔗 https://t.co/dKlz2WYt6U

#1GemEveryday

[REPLUG - App Marketing Experts @REPLUG_Agency]

Though obvious, many companies miss out on essential #onboarding steps.

@minigloo from Paired shares her thoughts on the topic 💡

Get our user onboarding ebook 👉 https://t.co/ESl8GF1vYu

Plus, download our ultimate tracking and #MMP setup checklist👉https://t.co/u6zZI10s56

[peggy anne salz @peggyanne]

[Recap] Strategies for user loyalty and engagement in subscription apps: Insights from Industry Experts https://t.co/6jVH1CbLpv via @AppFollowIO with myself, @minigloo from Paired, Phillip Wayman from @fastic , Dina Barysevich from @flotracker

[Growth Gems @growthgems]

Looking at the impact on blended ROI

🎙️/📹 Acceptable Unprofitability? How Paired Manages Ad Spend To Hit Home Run
💡 @minigloo (CMO at Paired)
🙏 Mobile Heroes Uncensored
🔗 https://t.co/dKlz2WYt6U

#1GemEveryday

[Gessica Bicego @minigloo]

Thank you so much @RevenueCat for summarising the 3 marketing strategies that led Paired to success!

[RevenueCat @RevenueCat]

In the space of a year, Paired, under the guidance of
@minigloo, 4x'd revenues. 💰💸

How was this achieved? Could other app startups learn a thing or two?

Well, it begins with building the right team...

https://t.co/dSxXhXTXNU

#startupgrowth #mobilegrowth

[Growth Gems @growthgems]

Go beyond your "niche" when looking at content creators

🎙️/📹 Acceptable Unprofitability? How Paired Manages Ad Spend To Hit Home Run
💡 @minigloo (CMO at Paired)
🙏 Mobile Heroes Uncensored
🔗 https://t.co/5URYufye1B

#1GemEveryday