I'm thrilled to share the news that @jonaswoost and I launched a new company today.
We're a podcast growth agency. And we're called Bumper (@wearebumper).
https://t.co/v158PV0h5y
@byMichaelCook@matt@wearebumper Depends on the listening platform. The @ApplePodcasts app has significant market share, and automatic downloads are the default: https://t.co/R48QtjHGCM
I've started to see podcast-specific features appear in the main @YouTube iOS app and website, including an "Explore the podcast" section below the video description, and the word "Podcast" on specific playlists.
@PodKatt@PodCampToronto Not an exhaustive list, but I'm thinking ad-supported, direct patronage, premium/gated/subscription, branded, grant-funded, etc. — probably lots more. Looking forward to it!
Kai Chuk, Head of YouTube Podcasting, just announced that podcasts are coming to YouTube Music.
- audio first experience
- background listening
- library controls
If you're in Toronto... did you know that @PodCampToronto is FREE!? Feb. 24-26.
WISH I COULD GO!!
PodCamp is bringing together digital media & marketing professionals for skill-building and networking opportunities.
Learn more: https://t.co/pukXY0k4y2
Daniella Barreto, #HotDocsPodcast Career Accelerator alum, is launching a new podcast, "Rights Back at You," at @AmnestyNow tomorrow, February 1!
Coinciding with #BlackHistoryMonth, it focuses on anti-Black racism, policing and surveillance.
Learn more: https://t.co/9SDqaVo5ba
Recent podcast news has been a bit gloomy, especially a piece saying that new podcasts are down by 80%. But that number isn’t telling you the whole story - in fact, it’s measuring something else entirely. Good news to share.
https://t.co/ANVF4FzbGb
Spread the word! As of now we are at 19,984 downloads since RHH was first published in Feb 2020!!!! We will only need 16 more downloads in the next 3.5 days to reach 20,000 downloads before the end of the year. We can do it! 🤗🥳💃🏾💃🏾💃🏾 @drkarlkabasele @OnyeActiveMD
Work with us!
We've just posted two positions:
- Marketing & Community Outreach Coordinator (application deadline January 17, 2023)
- Senior Producer, CANADALAND (Monday Show) (application deadline January 23, 2023)
https://t.co/vDMEBfZJEu
If you decide to publish over the holidays, remember:
- It’s a quieter, less crowded time of year
- Your downloads will likely soften a bit
- Actual consumption (plays, streams, starts) will probably be lower, too
What are your plans?
https://t.co/IllnXxtOMb
This time of year, podcasters ask me, "Should we take a holiday break?"
Anecdotally, listening dips around the holidays. But what does the data say? 📊
@wearebumper worked with @Simplecast@Headspace and @AllEarsEnglish to look at podcast consumption trends over the holidays 🧵
You might see this data as rationale to take a short hiatus. That’s fine.
You might also see this as an opportunity to make some noise during an otherwise quiet time of the year. That’s also fine.