Reading The Creative Act by Rick Rubin.
One of my core beliefs: We’re all here to find our purpose.
When you do, you become an artist.
The best lawyers, CPAs, banker, and consultants I know are artists.
Their canvas just looks different: A brief. A spreadsheet. A deal memo. A presentation.
COVID forced us to re-examine our relationship with time.
AI will force us to re-examine our relationship with purpose.
Done right, AI frees us to spend more time creating—to become the artists we were meant to be.
Done wrong, it automates the very work that gives us meaning— and leaves us with the laundry and the dishes.
At Laurel, we’re building a human-first AI company. One that leads with soul.
Right idea. But the real question David Gross didn’t address: how do enterprises actually rethink from first principles?
You start by making work visible—end to end.
Then decide what’s worth human judgment vs. machine execution.
You can’t rethink what you don’t measure.
Last Thursday, the @getlaurel logo was on the @Nasdaq Tower in Times Square thanks to @Deloitte
The first time felt surreal. Now it feels like a preview of coming attractions (Ticker: TIME 🔔)
Wild to think I first seeded @getlaurel almost a decade ago 🤯
Their new AI time-platform report shows just how broken modern work is. No wonder companies are lining up for Laurel. Love seeing this momentum… and we’re just getting started.
A new report from @getlaurel analyzes data from 2K+ professionals to reveal patterns that were invisible until now.
Laurel automatically captures, categorizes & analyzes how professionals spend their time - giving firms the first real visibility into how work actually happens.
The last great rivalry game of the Pac-12 era.
- 18 players from these teams would be drafted into the NFL in a few months.
- 6 of them in the first round.
- Both QBs would be starters in the NFL in their rookie years.
Was this the greatest rivalry game ever played in the Pac-12?
The University of Washington is ranked #⃣8⃣ in the world and #⃣2⃣ among U.S. public universities by U.S. News & World Report’s 2025 Best Global Universities list just released this week. #GoHuskies | https://t.co/U0GbPycmyg
@YogiRoth@RaviRndTheWorld Wonderful tradition - no doubt your mom is smiling down on this. Your theme to “stay curious” likely produces quality conversations and memories for a lifetime. The smiles and Amor Fati shirt say everything.
I think we can all agree that college football is flawed right now.
The game we love has become very complicated.
Well, #UCLA head coach Chip Kelly has answers.
And I think the powers that be should listen to him.
🔊⬆️
🚨 New episode with @getLaurel ⏳
Haroon is joined by @ryanalshak, CEO of Laurel, an AI-powered timekeeping software for professional services.
During the conversation, they discuss:
→ Ryan’s decision to use the legal industry as a beachhead,
→ Laurel’s metrics for determining client impact,
→ The company’s broader vision and expansion,
→ Laurel’s integration strategies,
→ Traditional ML vs. GenAI,
→ And much more!