MJ Pacheco

📩 Helping ecom brands grow thru email marketing
💰 7-figures email revenue generated
👩‍💻 Raving Inbox | Klaviyo Partner
Want to work together? 👇

[MJ Pacheco @mjcpacheco]

💥 POWER OF EMAILS? 💥

You don’t need to keep paying to sell.

~a thread

[Dhaval Makwana @heyDhavall]

This guy built a Chrome extension where you can draw in the air, and it shows up on your video call.

Works on Google Meet, Zoom, and the browser.

[MJ Pacheco @mjcpacheco]

I'm just grateful that at this phase in my life, I can give back to my friends by offering them support.

Thanks to all my mentors and support system. I'm paying it forward now.

[MJ Pacheco @mjcpacheco]

Use lookalike audiences to acquire new leads in preparation for BFCM.

Segments you can use:
- VIP Segment
- Recent Purchasers with High Cart Value

[MJ Pacheco @mjcpacheco]

I read this today: "A good goal should scare you a little and excite you a lot."

And I believe that's the perfect mix to gauge that you're pushing for something outside your comfort zone and is still something aligned with what you want to do.

[MJ Pacheco @mjcpacheco]

When BFCM comes, your customers already know what they're buying. They have their shopping list ready.

That means you should be educating your customers about your products this early 💡

[MJ Pacheco @mjcpacheco]

A reminder to make your copy as straightforward as possible.

You're not trying to impress your readers, you're trying to convert them.

The more they're confused, the less chances they'll buy. Keep that in mind. 💯

[MJ Pacheco @mjcpacheco]

Use email like a conversation.

➡️ Send helpful product tips, nudge abandoned carts, and celebrate milestones (birthdays, anniversaries)

Sending timely and human messages = better retention. 📧🔁

[MJ Pacheco @mjcpacheco]

@JakeBrown_Ecom Customer support is the OG growth hack. Treat Karen well 😅

[MJ Pacheco @mjcpacheco]

@b_winzer Great reminder! I'd definitely prefer to be in control of my skills and opportunities. 💯

[MJ Pacheco @mjcpacheco]

@imanthonyrosan I've just stumbled on your page today, love your designs! I'm now a fan. Following youuu 👀

[MJ Pacheco @mjcpacheco]

5. Prep your flows and creative in advance 🧩✍️

Refresh key flows: welcome, browse/cart abandon, checkout, post-purchase, winback (add BFCM-specific logic).

Build templates with swappable banners, timers, and offer blocks.

[MJ Pacheco @mjcpacheco]

BER months are in, and by this time, business owners have to start preparing for Black Friday.

🧵 Here are 5 things you have to start doing so you are ready for Black Friday 👇

[MJ Pacheco @mjcpacheco]

4. Map your BFCM calendar and segments 🗓️🎯

Plan VIP early access, main sale, last-call, and Cyber Monday angles now.

Segment by behavior = VIPs (high LTV), cart/browse abandoners, first-time vs repeat buyers, at-risk churn.

Stagger send times to avoid fatigue.

[MJ Pacheco @mjcpacheco]

3. Warm up your sending reputation now 🔥📈

Ramp frequency gradually: add 1 extra campaign/week to engaged segments for the next 3–4 weeks.

Aim for consistent engagement before the November spike.

[MJ Pacheco @mjcpacheco]

2. Clean your list to prepare for volume sending🧹

Remove inactives (e.g., no opens/clicks in 90–120 days) or move them to a reactivation flow.

Suppress hard bounces and recent complainers.

[MJ Pacheco @mjcpacheco]

1. A/B test which discounts perform better 🧪💸

🔎Test % off vs $ off vs tiered offers (e.g., $20 off $100, $50 off $200).

👀Measure revenue per recipient and profit, not just CTR.

🔐 Lock in your winner by late October.

[MJ Pacheco @mjcpacheco]

Ah! SO excited to dive into this new book by @robwritescopy on "How to Become an AI Engineer."

A lot of interesting and frankly scary stuff happening in this space.

So pumped to dive in!

https://t.co/A8aTHlWay7

[Leevi 🦅 @LeeviEerola]

Inbox management is one of the most important parts of running a lead gen agency

You need to be able to convert positive replies into calls

I'm giving 19 inbox management templates away for FREE

👉 LIKE + RT this tweet

And I'll send them to you

(Must follow, 500 only)

[MATT GRAY @matt_gray_]

ChatGPT is a FREE employee.

But most people don't know how to use it to superpower their marketing.

Here are 8 ways ChatGPT can save you thousands of marketing hours in 2023:

[MJ Pacheco @mjcpacheco]

🛑 STOP sending too many promotional emails.

Your customers may begin to find them intrusive or spammy which leads them to hit unsubscribe.

Instead, send content that…

> educates them

> solves their pain points

> they can relate with