Mohit | Podcast Growth

Co-founder, Mottiv · Podcast clips, trailers & thumbnails that grow channels
400K+ organic reach
Your episode deserves more than one upload. Let's talk.

[Mohit | Podcast Growth @mohitmottiv]

Nobody found Joe Rogan through a 3-hour episode.

They found him through a 2-minute clip.

Your episode is the asset. The clip is the distribution.

Podcasters: how many clips are you cutting from each episode?

[Mohit | Podcast Growth @mohitmottiv]

AI is decent at finding the loud moments. Where it still misses for me is the setup, the 20 seconds before the punchline that make a clip land for someone who's never heard the show

[Chris Koerner @mhp_guy]

When you have your AI agent watch an episode and find meme worthy clips...

[Mohit | Podcast Growth @mohitmottiv]

Your audience doesn't care how long the edit took.

They care whether the first 3 seconds made them stay.

[Mohit | Podcast Growth @mohitmottiv]

@FlyersRule Mine for 2027 is just not missing a week. Sounds small until you see how many shows quietly stop before episode 20

[Mohit | Podcast Growth @mohitmottiv]

@Cristina_AC_X Smart to keep a few old ones up. Once the first episodes are out, a short clip pinned on the channel page will do more than a trailer for people landing there cold

[Mohit | Podcast Growth @mohitmottiv]

@nateliason Same idea would work great for video captions. Highlight the bad line in a transcript, rewrite it, then send every fix to the agent in one batch instead of re-prompting each time

[Mohit | Podcast Growth @mohitmottiv]

@CaseyAdams @Substack @Listener @PirateWires @planetmaxwell how are you attributing the clip side, like when a short on Reels pulls someone into the full episode on Spotify? that handoff is the part I've never seen tracked well

[Mohit | Podcast Growth @mohitmottiv]

Wild that the device is mostly gone and the format it named outlived it. Most of what I edit now gets watched on YouTube, and people still call it a podcast

[Dave Winer @davewiner]

The foundation of a new medium. #podcasting

[Mohit | Podcast Growth @mohitmottiv]

@apkmap0 for scripts, giving Claude the transcripts of your 3 best retention videos and asking it to copy the pacing works way better than a topic prompt

[Mohit | Podcast Growth @mohitmottiv]

@richardintheuk Did they tell you what they'll do with it after? If they plan to clip it, knowing the 2 or 3 big questions ahead lets you give tighter answers that cut well

[Mohit | Podcast Growth @mohitmottiv]

@AlesyaMacWaters nice one! was it mostly the dinner posts or the day to day stuff? curious what actually moves the payout for smaller accounts

[Mohit | Podcast Growth @mohitmottiv]

@markproduct Harder to start, easier to keep though. A YouTube video from last year can still pay you this month, an X post is mostly done after a day or two

[Mohit | Podcast Growth @mohitmottiv]

Curious if any of these end up helping streamers turn a 4 hour VOD into something people actually watch later. That's where most live creators lose their best moments

[Zach Bussey 🇨🇦 @zachbussey]

OpenAI and Twitch are teaming up to see what developers can build for the Twitch community with AI.

The top five will be featured at Twitchcon.

[Mohit | Podcast Growth @mohitmottiv]

Every episode should have one sentence you'd put on a billboard.

Find that sentence first.
Then build the clip, the title and the thumbnail around it.

[Mohit | Podcast Growth @mohitmottiv]

@mustreader yeah, sometimes we have to choose the paths where the audience are coming from. Congrats again man!!

[Mohit | Podcast Growth @mohitmottiv]

@DanXAura make sense !

[Mohit | Podcast Growth @mohitmottiv]

@darrenoneill Yeah man !!

[Mohit | Podcast Growth @mohitmottiv]

@justingordon212 what’s changed most for you between ep 1 and ep 10? with most hosts I’ve edited it’s how much less they jump in over the guest by then

[Mohit | Podcast Growth @mohitmottiv]

@finnknoxai same problem shows up with AI edit tools on podcasts. the cuts are clean now, getting them to keep the pause before a punchline when you ask is still hit or miss

[Mohit | Podcast Growth @mohitmottiv]

@Carl_M79 got a couple of these too. they always end with a “voting” page that wants you to log in with your X account, real podcasters just send you the episode