Morby Lin

Product Design Lead - Games / Applications

[Morby Lin @morby85]

adapt or die...

[BOOM X @CryptoBoomNews]

30 year old me trying to start dancing on TikTok because crypto didn’t work out

[Morby Lin @morby85]

@fire_portfolio @chess_feed thanks! I got it now.

[Gary Choo @GaryChooArt]

#SF6ArtContest3 #スト6イラストコンテスト3 #FGC #Akuma #Gouki The master of the fist is here! MUUUUU

[Morby Lin @morby85]

you had me at "isolate"...

[el.cine @EHuanglu]

Figma just launched AI image editing tool.. to replace Photoshop

powered by Gemini 3 with Nano Banana

its so over for traditional softwares

[Morby Lin @morby85]

@DannyLimanseta Looks amazing!!

[Ben @cocolitron]

So, we’ve been testing something fresh with @AgentAmyDotAI on Telegram: she brings the action where the players are and makes communities feel alive. Directly in chat, she manages games, rewards, transactions and does community building in real-time. She is becoming the platform. And it’s been working better than we ever expected. Have a read and let me know your thoughts!

[Gary Choo @GaryChooArt]

#SF6ArtContest2 #スト6イラストコンテスト2 #FGC #Akuma #Gouki

Entering the 2nd Street Fighter 6 Art Contest to celebrate season 3. Thank you Capcom and the Dev team for such an amazing fighting experience. I hope you like my depiction of the master of the fist!

[Ben @cocolitron]

AI companions and Agentic UX front and center!

100 % agree with @venturetwins , AI companions are the unlock.

Since we embedded @AgentAmyDotAI (our awesome always-on, cross-platform agent):
・2.28x social engagement week over week
・Her first self-run activity generated 3.75x the number average daily messages within 3 hours
・We unlocked early spending right within the community, skipping the need to move user to the actual app in order to monetize

Amy hosts events, moderates, supports, and is about to start prospecting on X and gain full gameplay + social-graph access. Each interaction feeds weekly updates, tightening a viral loop that turns community energy into revenue.

Players now stay (and pay) where the fun happens—in chat—and our release velocity keeps the moat growing. The future of brand experience is an agent that is the community.

[Ray Dalio @RayDalio]

Most attributes are a double-edged sword that bring potential benefits and potential harm. The more extreme the attribute, the more extreme the potential good or bad outcomes it is likely to produce. For example, a highly creative, goal-oriented person good at imagining new ideas might undervalue the minutiae of daily life, which is also important; he might be so driven in his pursuit of long-term goals that he might have disdain for people who focus on the details of daily life. Similarly, a task-oriented person who is great with details might undervalue creativity—and worse still, may squelch it in the interests of efficiency. These two people might make a great team, but are likely to have trouble taking advantage of the ways they’re complementary, because the ways their minds work make it difficult for them to see the value of each other’s ways of thinking.

[OpenAI Developers @OpenAIDevs]

00:00 Introducing Codex
01:38 Setup and kicking off tasks
05:05 Environments
07:20 Guiding Codex with a Markdown file
12:00 The Codex origin story
14:25 Verifying and reviewing Codex tasks
17:28 Using Codex at OpenAI
20:48 Availability via ChatGPT
21:22 Roadmap and Codex CLI updates

[Morby Lin @morby85]

you guys won't believe how much work went behind this...

[GOAT Gaming @playgoatgaming]

💪 You showed up
🎮 You challenged
🤔 You wondered

Now it’s time to meet the Mystery Agent 👀

Join our AI experts @cocolitron & @abeltan for a sneak peek at our latest AI developments— and a few special surprises 🫢

📍 GOAT Gaming Telegram
📅 May 7 | 12 PM UTC

[Morby Lin @morby85]

@cocolitron "stop existing... maybe" scares me...

[Morby Lin @morby85]

LF Senior UIUX to join us, reach out!

[Assafster @A55afster]

Web3 UX is still stuck in 2017. Help us fix that.

We're on a mission to redefine gaming with real rewards through blockchain technology. If you're passionate about creating intuitive and engaging user experiences, we want you on our team.​

Full JD is available here:
https://t.co/L4gOiq6t7p

NO AGENCIES PLEASE

📩 DMs open

[Morby Lin @morby85]

@skirano Would love to see how the Cursor moment for design change the way I approach game UI/UX, please sign me up for beta! Would love to test and provide feedback. 🙏

[Morby Lin @morby85]

Yupe, I haven't been sleeping much lately, but in a good way.

[GREG ISENBERG @gregisenberg]

this is what's keeping me up at night these days...

1. chatgpt 4o image gen is as big as the chatgpt launch. probably will birth 1000+ $1-$100m/year vertical software businesses.

2. we’re in the “mp3 napster era” of content. millions of creators don’t realize their entire back catalog is being weaponized into their competition because of AI.

3. every calendar, inbox, and CRM will be rebuilt from scratch in the next 3 years. not “AI-enhanced,” fully rethought.

4. i thought ai was creating digital employees. but it's more like digital employers. the first ai systems that can manage human workers will cause a restructuring of labor markets more significant than the industrial revolution.

5. if your job is interviewing people who will train ai systems that will replace people who do interviews, you're just a step in a weird recursive extinction.

6. ai is turning "service businesses that don't scale" into "product businesses with service margins." the new unicorns will be productized services with ai doing 80% of the work.

7. building communities is harder than building products but everyone pretends it's the reverse. the reality is most startups fail because nobody cares.

8. it's been 739 days since the will smith spaghetti video. imagine what could happen to gen ai in 739 more days?

9. people building "ai assistants" have never actually had assistants. real assistants need context, history, and relationship. 95% of chatbots have none of those.

10. most customer support will be automated within 36 months. not just tier 1 tickets, complex, multi-step resolution that previously required senior support staff.

11. the worst thing that can happen to your startup is mediocre success. enough to keep you going but not enough to change your life. most founders are trapped there. thinking about this a lot with respect to shutting down or doubling down on projects.

12. the ai backlash won't just come from replaced workers, it'll be from everyone who realizes their entire digital identity is being converted into training data without consent.

13. no one has ever read a terms of service ever

14. the "sketching economy" is the real ai revolution. when anyone can turn rough sketches into production-ready designs, taste and ideation become the only scarce resources.

15. i dont know how else to say it, the money (and opportunity for the avg joe) is in ai startups is in vertical-specific applications that actually understand industry context. no, adding industry terms to your prompts isn't the same thing.

16. consumer mobile is back in full swing. we went from desktop-first apps to mobile-first apps to now ai-first mobile apps. the next wave of $100m/year apps will start mobile-first with ai baked in from day one.

17. the ai middleman boom is just starting. companies that sit between foundation models and specific industries will capture most of the value while both ends get commoditized.

18. we're witnessing the birth of a whole new job category: ai workflow designers. people who can map human processes into ai-augmented workflows will be the highest-paid consultants of the next decade.

19. ai is creating winner-take-most markets overnight. the window to establish yourself as the go-to solution in a specific vertical is maybe 6-12 months before it closes for a decade. this isn't helping my sleep lollll.

20. really smart strategy to rebuild traditional products with ai as your unfair advantage, hiding the complexity behind familiar interfaces. basically, just look at proven apps that have no ai, make them ai-first (if it adds a ton of value to end customer). use ai features (don’t sell ai) in creator-led marketing. this is the playbook.

21. distribution is the only moat left. your product, tech, and team can all be replicated. your direct connection to customers cannot.

22. we'll soon hit the tipping point where custom ai tools are cheaper than hiring humans, even for small businesses.

23. nobody's talking about how ai is making previously "un-acquirable" businesses suddenly attractive targets. when you can automate operations, the owner-dependent business problem disappears.

24. the coming smb acquisition frenzy will make the 2021 tech bubble look tame. when ai drops operating costs by 60%, every small business becomes a cash flow engine.

25. if vibe coding will be a $100B opportunity, how big of an opportunity is vibe marketing? (you can follow my co-founder @boringmarketer for more on that)

26. Video game studios will separate into two distinct types: agent-driven content farms that generate infinite assets, and boutique studios focused on core mechanics. The middle will disappear entirely.

27. Corporate photography is effectively dead. No company will pay $2K for a stock-style photoshoot when they can generate unlimited perfectly on-brand imagery for the cost of a subscription.

28. enterprise sales is being completely inverted by ai. using ai to identify exactly when and how to talk to the right buyer, and set off automations. ill probably talk about this more on a pod soon.

29. i wonder if AGI will emerge from interconnected agent networks that develop emergent properties nobody designed? we're building the neural connections without realizing it.

30. while genai looks to be the $1T category, many quiet fortunes will be built in predictive ai. knowing what will happen is more valuable than generating new content.

31. the "ai bubble" is actually an excise tax on vcs who can't tell the difference between genuine innovation and repackaged openai apis.

32. interfaces will become personalities. when every tool can talk back, vibe and tone will drive trust, loyalty, and retention. It's why I'm investing more in our design firm for the AI age @meetLCA (you can follow for more insights on designing/taste/brand that will stand out)

33. ai will kill the homepage. interfaces will get replaced by entry points that change based on who you are, what you need, and when you show up.

34. no one will pay for "ai", they’ll pay to solve a $10,000/hour problem in 3 clicks. sell outcomes, hide the ai.

35. ai is unbundling google. every vertical search engine, directory, and comparison tool is a billion-dollar opportunity in disguise.

36. every small business will get a “ghost team.” automated bookkeepers, sales agents, marketers—run by one founder and 5 bots.

37. ai-generated content is creating a monoculture of ideas. when everyone uses the same models, we get the same outputs. original human thinking is becoming the ultimate premium. be weird. weird will sell.

38. schools won’t be disrupted by ai. they’ll be disintermediated. smart teens will skip formal education, build audiences, run experiments, and learn faster. kids say they want to become creators but creators are becoming entrepreneurs. entrepreneurship becomes the most popular profession.

39. in 18 months, 80% of the “ai startup” category will look like spam. the rest will become infrastructure.

40. conversion rate product debates are obsolete. Why argue over 2 button colors when AI focus groups can test 200 variations overnight?

41. most of what we call “marketing” is about to be done by ai. humans will move upstream into storytelling, vibes, and brand energy.

42. the best hiring decision you can make this year? a head of ai ops. someone who can build workflows, glue tools, and ship outcomes.

43. the first $1b AGI startup will look like a toy at first. all world-changing interfaces do.

44. ai-powered distribution > ai-powered product. a mid product with elite reach will beat a great product with no attention every time.

45. people still hate monthly subscriptions. outcome-based pricing is still in early days. implementing this will be a competitive advantage for lots of companies. large saas wont be able to compete with you.

46. i don't know how long this window stays open, but we're in a moment where all the rules of building businesses are being rewritten. for the people playing with these new tools, creating audiences and communities, you've got an unfair advantage.

i hope you get some sleep.

[Morby Lin @morby85]

Get in early, thank me later...

[GOAT Gaming @playgoatgaming]

BOOOM 🔥

PHASE 1 IS SOLD OUT!

Phase 2 is LIVE— grab yours before they're gone 💨
https://t.co/oRFUo5YKr2

[GOAT Gaming @playgoatgaming]

📢 AlphaGOATs are coming!

Are you ready?

👉 https://t.co/S9rP3hoT37

[Morby Lin @morby85]

Everything you need to know to stay ahead for 2025...

[GOAT Gaming @playgoatgaming]

https://t.co/NFmzAxPHyE

[Morby Lin @morby85]

Redefine the future of gaming!

[GOAT Gaming @playgoatgaming]

What if you could own a gaming champion that competes, creates, and earns for you 24/7?

Introducing AlphaGOATs—AI agents that redefine the future of gaming 🎮

Limited spots. Register NOW 👇
https://t.co/geAO6BOo8W