Manjula Pradeep Kannan

Sharing behind-the-scenes of building The Falooda Shop with my husband @Pradeepkannanj • Co-founder, Daughter-in-law, Wife & Mom of 2 beautiful girls

[Manjula Pradeep Kannan @mpktfs]

I was a gold medalist in Nursing.

I wanted to work abroad.

I had big dreams.

But life had other plans.

Hi, I'm Manjula.

I'm building The Falooda Shop with my husband.

And this is my first tweet.
@Pradeepkannanj

[Manjula Pradeep Kannan @mpktfs]

@ajinkyaaar Happy Birthday 🎂 stay blessed always 🥳

[Pradeep Kannan @Pradeepkannanj]

We are building a D2C Falooda Product from scratch.

But, we've failed again - FOR THE 3rd TIME.

Not many founders, admit to their mistakes.

But this is as real as it can get.

We’re trying to get the mix right across:
- fruits,
- samia,
- sub-ingredients,
- minute variables, and
- temperature control.

On paper, it looks simple.

In reality, one small shift in degree Celsius changes everything.

This trial was better than the last.

Not a win, but not a waste either.

No one sees this part of building a product.

Next week, we try again.

[Pradeep Kannan @Pradeepkannanj]

Should I open a franchise "at this location?"

Every 1st time franchise owner asks this.

Here's how to find it: 🧵👇🏻

[Manjula Pradeep Kannan @mpktfs]

My husband is my co-founder.

Sounds romantic.

It is not always.

We never switch off.

Dinner is a sales meeting.

Bedtime is a strategy session.

Personal space is almost gone.

But the best part?

He still sees me as his wife first.

Not his co-founder.

Most couples could not survive this.

Some days I understand why.

But we show up the next morning anyway.

That is the whole job.

[Pradeep Kannan @Pradeepkannanj]

I got featured in @TamilYourstory.

https://t.co/akVsRnoCrA

[Manjula Pradeep Kannan @mpktfs]

Things I do at The Falooda Shop:

• Manage daily operations
• Make sure quality and service stay good
• Handle purchasing and raw materials
• Track expenses and costs
• Help with basic accounting
• Take customer feedback and improve service
• Keep profits healthy without cutting quality

Basically, I make sure everything runs smooth every day.

[Manjula Pradeep Kannan @mpktfs]

Women can either run the house or work.

In most cases, they are expected to do both.

Without any appreciation.

Even if they don't like it.

I’m sharing the raw story of building The Falooda Shop with my husband while balancing home, kids, and growth.

Watch me do it.

[Pradeep Kannan @Pradeepkannanj]

5 reasons why franchise business succeeds:

• Follows proven systems
• Strong local marketing
• Treats staff like partners
• Maintains SOP discipline
• Delivers consistent customer experience

5 reasons why franchise business fails:

• Ignores systems
• Poor local marketing
• Bad team management
• Inconsistent operations
• Cuts corners on quality

Franchise success is rarely luck.

It comes from discipline, consistency, and execution.

[Pradeep Kannan @Pradeepkannanj]

Trichy outlet did ₹18 Lakhs in sales in last 2 months.

3900+ orders:
- 1574 dine in
- 1046 pick up
- 1286 delivery

Best part?

This outlet is running on auto-pilot.

We are getting positive reviews.

Great team, solid system and happy customers.

The real goal of franchising is to build system that run the store not the owner or franchisee.

Want to open a franchise with us?

Comment 'FRANCHISE'.

[Pradeep Kannan @Pradeepkannanj]

Our employee was struggling to sleep in this heat.

Next day, we bought him an air cooler.

Not posting this to brag.

Posting this because many founders miss the real math:

The cost of an air cooler is small.

The cost of a:
- tired mind
- low energy,
- bad work, and
- feeling ignored is far bigger

Employees don’t always leave for money.

Many leave because no one cared.

Your team is not “staff.”

They are partners building the business with you.

[Manjula Pradeep Kannan @mpktfs]

Being a woman-founder is not easy.

• You are underestimated before
• You have to prove yourself 2x more
• You deal with bias that men don’t

But you still show up.

You still build.

[Manjula Pradeep Kannan @mpktfs]

People always ask me:

"How do you run a business with your husband?"

Honestly?

It works because we stopped trying to be the same person.

I handle finance & HR.

He chases new projects and possibilities.

I'm the one who says "are we sure about this?"

He's the one who says "let's find out."

We don't fight it anymore.

We use disagreement to solve problems.

Because the business doesn't need two risk-takers.

It doesn't need two cautious minds either.

It needs both.

One to dream bigger.

One to make sure the dream doesn't burn the house down. 😄

[Manjula Pradeep Kannan @mpktfs]

My daughters are growing up watching me & @Pradeepkannanj build The Falooda Shop.

Dinner-table stress. Early mornings. Conversations that go nowhere and then suddenly - everything clicks.

They've seen us doubt.

They've seen us push anyway.

And when they're old enough to chase something of their own..

I don't want them to remember a perfect story.

I want them to remember this:

That their parents took risks and stayed humble.

That ambition and kindness lived in the same house.

That nothing.. nothing is impossible if you show up for it long enough.

We're not just building a brand.

We're building a blueprint.

And my daughters?

They're watching every single step.

[Manjula Pradeep Kannan @mpktfs]

I was scared to do a 'love' marriage.

I was scared to leave my job to build The Falooda Shop.

I was scared to start my journey on @X.

But, I did it anyway.

Turns out:

Getting out of comfort zone > Fear of failure.

In 4 weeks, I reached 100 followers.

Small win, but matters a lot to me.

Thanks for your support.
@Pradeepkannanj

[Manjula Pradeep Kannan @mpktfs]

A 30-year-old saree from my grandmother still looks great today.

Saree is not a “traditional wear.”

It carries a power you can feel.

Worn with pride.

Passed with love.

How many Indian women feel this? ❤️👇

Pic: Uma @ MU Textiles

[Manjula Pradeep Kannan @mpktfs]

We started with 1 outlet.

Then one query came and we opened another.

But 2 outlets were total chaos.

We just couldn't manage.

Then one day we went to Gurvayur Temple.

We prayed to come back with 10 outlets.

And all of a sudden..

More people wanted to invest.

More doors started to open.

Slowly… things started working.

3 outlets.

4 outlets.

Today?

19 outlets.

The same dream I doubted..

Is now real.

It taught me a very important lesson:

Never stop believing in yourself.

And never stop asking God.

What feels impossible today…

is just early.

[Manjula Pradeep Kannan @mpktfs]

I did not learn Hindi in school.

I did not learn Hindi in college.

I did not learn Hindi in my job.

My biggest learning in business?

Learning to speak Hindi.

Not everyone knew Tamil or English.

So, I started small.

One word. Then two words.

It took me 6 months…

To speak one full sentence.

That one sentence changed everything.

Now I can talk to customers clearly.

Now I can lead my team and convince my staff.

If they feel tired…

If they feel unhappy…

I talk. I listen. I solve.

I make them feel better.

Lesson:

You don’t need perfect.

You just need to start.

[Manjula Pradeep Kannan @mpktfs]

I never planned to run a business.

But here I am:

Looking after full operations & accounts

for 3 outlets across Karur & Palapati.

My husband handles the big picture:

franchisees, branding, recipes & legal.

I handle the everyday.

It's not easy.

But it's worth it.

[Manjula Pradeep Kannan @mpktfs]

@sixpackbrands_ @6packbrands You are superhuman👍