@glamdemon2004 4/ But to your point, no one is taught to think that way! It’s “how much can I get out of this one deal” not “what is the long-term potential of this partnership if the initial integration goes well” (on both sides)
@glamdemon2004 3/ In lieu of an obvious rate, I often tell creators “this is the number of sales we think you will get based on your views, if we hit that we can continue to buy from you” and if that rate works for the creator we make a deal
The DEIC was bigger than Apple, Google, Amazon and FB combined. The Dutch Tulip was bigger than Bitcoin. 17th century Netherlanders was LIT https://t.co/xYK6OucZgl
Can't stop thinking about this nugget from @stratechery today. Disney/Fox may avoid antitrust violations because of how much people love superheros. Incredible.
There have been so many articles about:
“The death of Facebook”
“The death of Email”
“The death of LinkedIn”
“The death of Twitter.”
Rarely they get it right, as in the death of Vine.
But most times they're way off.
Wherever you are, create tremendous value.
PROTIP: Twitter suddenly gets way better when you mute everyone with the words 'marketing guru' in their bio and start following a whole lot of copywriters.