Martin Weigel

CSO @ Abbott Mead Vickers
ex-CSO Wieden+Kennedy Amsterdam

[Martin Weigel @mweigel]

Another revolution around the sun completed, and a room with a view over Berlin where the past, present and future jostle for the same space got me writing...

https://t.co/sHhS0Co8T8

[Martin Weigel @mweigel]

And just like that…

https://t.co/tBo3oOuhoi via @campaignmag

[Martin Weigel @mweigel]

@Robertc1970 Awww 🥰 thank you matey!!
Love ya. ❤️

[Martin Weigel @mweigel]

@Robertc1970 Love ya, matey.

[Martin Weigel @mweigel]

On the strange and weird land that is the delta between what we believe/know about how brand-building communications work and how we actually first respond to new and unfamiliar ideas. And some practical (!) suggestions for doing it better.

https://t.co/93ju2016Vu

[Martin Weigel @mweigel]

@Robertc1970 Indeed.
🔥👊🏻🔥🙏🏻

[Martin Weigel @mweigel]

@Robertc1970 That's epic, matey!!!

[Martin Weigel @mweigel]

It was a bank holiday weekend and I had time on my hands.
That's my alibi for this and I'm sticking to it.

https://t.co/SbR27qtDXf

[Martin Weigel @mweigel]

How open are we really?

A Friday afternoon thought.

https://t.co/vQ3X1yjR03

[Martin Weigel @mweigel]

It's been my guide, compass, and source of sanity for thirty years. So on its 50th anniversary, a few words on why the Planning Guide is as relevant and as invaluable as it ever was.

https://t.co/dBxmUY2xRX

[Martin Weigel @mweigel]

Some words. Ironically.

https://t.co/nDYgvQhMr7

[Martin Weigel @mweigel]

Our weekly catch-ups will never be the same again.

[Martin Weigel @mweigel]

@Robertc1970 @WARCEditors I can guarantee you that I was VERY far from constipated at that moment.

[Martin Weigel @mweigel]

There's nothing like creating training content to make you re-examine every assumption you had, every mistake you made, and every opportunity you missed. In the hope that others find new failures of their own to learn from.

#hoala #hoalaamsterdam

[Martin Weigel @mweigel]

Random one this, but anybody here able to provide a personal introduction to a world-class marine biologist?

[Martin Weigel @mweigel]

@faris Done.

[Martin Weigel @mweigel]

@Robertc1970 🤣🤣🤣🤣🙏thank you matey!

[Martin Weigel @mweigel]

There are wins. And there are wins.
Not humbled at all. Bloody chuffed to bits.
And props to the epic team.

https://t.co/lpquOefvJx

[Martin Weigel @mweigel]

@Robertc1970 @servantofchaos 🤣 I’m hanging on by a thread