Nathan Ford

Product Leadership, Strategy, Customer Insights.

Previously: Director of Product at @Dribbble & @CreativeMarket, @Monotype, @FontExplorer, @GridsetApp

[Nathan Ford @nathan_ford]

@EW Truly a master of horror.

[Nathan Ford @nathan_ford]

@StuRobson Cool band name

[Nathan Ford @nathan_ford]

@joelanman Took this photo of the top edge of a sand dune at Great Sand Dunes National Park.

[Nathan Ford @nathan_ford]

Enough time and data may allow you to go further, but second-order thinking is usually enough to avoid creating major problems.

[Nathan Ford @nathan_ford]

Follow up the 5 whys with the 2 whats:

Once you’ve broken down the problem to first principles and built up a plan of action, harden your strategy against unintended consequences by asking:

“And then what?”
“And then what?”

[Nathan Ford @nathan_ford]

How machine learning features and a focus on first-run set up led to the best launch for FontExplorer X in years. https://t.co/lG87xcrI5F

[Nathan Ford @nathan_ford]

Adventures in Product Management: case studies from the last couple of years working on Creative Market, FontShop, FontExplorer and more…

https://t.co/1eHNo2fKUO

[Nathan Ford @nathan_ford]

How a disciplined A/B testing program nearly doubled conversion from product pages on FontShop. https://t.co/ba1oN1st6X

[Nathan Ford @nathan_ford]

Do they?

[Nathan Ford @nathan_ford]

@johncutlefish In that you can have the right product, but wrong gtm strategy, definitely. But without the latter, how do you know if you have the former?

[Nathan Ford @nathan_ford]

Submitting applications on LinkedIn like

[Nathan Ford @nathan_ford]

How much of your time at work is dedicated to solving problems created by solutions to past problems?

[Nathan Ford @nathan_ford]

Good to know: if I spend time laying out my CV, polishing the typography with proper hyphenation, and adding a subtle stylistic flair with my choice of word dividers, it will get spat out the backside of an Applicant Tracking System, never to be seen by a human.

[Nathan Ford @nathan_ford]

@aexmo 😂 💯

[Nathan Ford @nathan_ford]

@aexmo Wasn’t that the point of those screens? Can’t remember now. Makes me wonder how many UI/UX conventions are vestigial – or defeating their own purpose – at this point?

[Nathan Ford @nathan_ford]

@aexmo Right? Boxes instead of a progress bar doesn’t make it any faster. At least the bar gave a sense of how much longer you need to wait.

[Nathan Ford @nathan_ford]

Damn. Peter Watts is a savage. (His “About the author” on Amazon.) Blindsight is amazing, btw.

[Nathan Ford @nathan_ford]

Open to work: An experienced Product Manager with deep knowledge in ecomm and design. I value collaboration, openness, and empathy.

I’m looking for a company that shares my values, has a clear vision, and puts outcomes first.

If that’s your company, hit me up! Or a RT will do.