🧵 7 Hidden GA4 Insights That Are Costing E-commerce Stores $1000s (That Most Agencies Won't Tell You)
Want to boost your conversion rate by 30% without increasing ad spend?
Here's how top-performing stores are unlocking hidden revenue... 👇
#ecommerce#GA4#dataanalytics
The approach leverages one of my favorite frameworks:
Clayton Christensen’s Model of Disruptive Innovation
In simple terms, it says that innovators can win market share by serving a segment of the market that is over or underserved by the incumbent’s offering.
The math behind a $1M per year online business:
- $83k per month
- Which is $2,767/day
- Which is 28 customers at $99/each
- Which is 1,400 web visitors/day at 2% conversion
How do you get 1,400 web visitors a day?
• SEO
• Newsletter
• Twitter growth
• LinkedIn systems
🎞️Soyez précis et enrichissez vos articles de photos et vidéos.
Intégrez des liens externes vers des sources faisant autorité et en rapport avec vos contenus.
🤔 How should you categorize content?
I’ve seen a lot of debate recently on the idea of hub/spokes in SEO vs. looser categorizing.
WARNING: This can have a HUGE effect on your traffic because it’s part of developing topical authority.
🧵
Afin d'améliorer la qualité de ses contenus au regard de E-A-T, il faut :
Créer des contenus de qualité qui font référence dans leur domaine.
- Faire l'acquisition de liens de qualité depuis des sites d'autorité. #SEO
Le concept E-A-T n'est pas un critère de classement pour le moteur de recherche mais un moyen qui permet @Google de déterminer les contenus de qualité.