Nicholas

I'm a Psychological Operations Veteran.
I'll help you win people over.

[Nicholas @nich_st]

https://t.co/VllAyeqsp4

[Nicholas @nich_st]

@iruletheworldmo Will it come with a usage reset?

[Nicholas @nich_st]

@mattparlmer Lol at psyop development

[Alexis Ohanian 🗽 @alexisohanian]

We're feeling machines that think.

[Nicholas @nich_st]

People will risk a lot before they risk looking disloyal to their group.

A practical benefit will lose to an immediate social cost.

When something threatens belonging or status, "rationality" goes out the window.

[Nicholas @nich_st]

And every now and then, I even learn something new. I'm that one that stands corrected.

[signüll @signulll]

the older i get, the less i feel the need to correct ppl.

i rarely if ever do it anymore.

sometimes it’s more interesting to let ppl be wrong & watch how things play out. reality is usually a better teacher than you are.

[Nicholas @nich_st]

@jappleby Is self expression a legitimate human need? Do people fulfill that need by commenting on a brand's social media post? Clearly, or you wouldn't be calling it weird. But it happens.

Most judgement on "irrational" behavior breaks down past superficial judgement.

[Nicholas @nich_st]

@CoachDanGo @HappyPunch Come in my guard and tell me that

[Nicholas @nich_st]

Some might say that's.... Predictably Irrational.

[Crémieux @cremieuxrecueil]

Dan Ariely keeps getting caught doing fraud in increasingly obvious ways and nothing ever happens.

He still holds a professorship at Duke.

They just don't seem to care.

[Nicholas @nich_st]

@gregisenberg @internetvin He'll go back in 25 years.

[Nicholas @nich_st]

You can learn more about the rest of the matrix at https://t.co/NpEqmdiLNn

[Nicholas @nich_st]

https://t.co/VllAyeqsp4

[Nicholas @nich_st]

A high-impact message addresses a massive pain point, highlights its urgency, and has enough specificity to make your target think, "I need this now."

Urgency without the pain point is just a nuisance.

That's why so much “urgent” copy feels like noise. Someone added a countdown timer to a made up problem and your audience knows it.

[Nicholas @nich_st]

@hamburger @jappleby I just wrote about this

https://t.co/22EqYKRJ3h

[Nicholas @nich_st]

https://t.co/VllAyeqsp4

[Nicholas @nich_st]

The perfect message sent to someone without the power, control, or authority to influence the outcome is a waste.

Make sure your audience can actually do what you want them to do.

Then choose the message.

[Nicholas @nich_st]

Notion is a centralized workspace for all my agents, that's about all I use it for.

[tuxedo sam @NotTuxedoSam]

hot take: like 20% of notion is really good actually

but then they wasted it on adding a bunch of shit for the same people who took multicolored notes in school

[Nicholas @nich_st]

@nntaleb @lulumeservey thoughts?

[Nicholas @nich_st]

@Erica_Wenger I'm interested in getting into PR. What's your best advice on starting from 0?

[Nicholas @nich_st]

When a poster encourages you to "speak up" but the meeting punishes the first person who does, who do you think you'll believe?

[Nicholas @nich_st]

Every dichotomy is an illusion.