@justinhammon_ Show the task someone is struggling with, then show them finishing it with the product. A 20-second before-and-after gives the demo a lot more context.
@natolisnuggets I'd add a source link and a 'why now' signal for every account. Makes it much easier for the rep to check the research and decide whether there's actually a reason to reach out.
Taking a vacation as a founder is a special kind of torture.
Everyone tells you to rest, and your brain hears "check your phone every 20 minutes but feel guilty about it".
The first days of this trip were exactly that. Slopes, phone, guilt, repeat.
Then something annoying happened: nothing broke.
Demos were filling up the calendar. Replies were pouring in. The team handled everything without a single "quick call?".
After 4 days, I stopped checking in the morning. Two days later, I forgot what day it even was.
We spent two years building a system that works while nobody watches, and it took a mountain covered in snow to make me believe it.