Niel de la Rouviere

Trail runner & serial maker of things. Creator of & & Also love Star Wars.

[Niel de la Rouviere @nieldlr]

@byronrode I just assume all data will be hacked at some point. Much easier to manage that way 😅

[Niel de la Rouviere @nieldlr]

So wild that I eventually circle back to linguistics/language learning after more than a decade. Here I am reading optimal Chinese character learning algorithms on a Wednesday morning.

Sparks a lot of joy.

[Niel de la Rouviere @nieldlr]

@byronrode Very cool! How long did it take you to set it up?

[Niel de la Rouviere @nieldlr]

These are the first three screenshots. Sometimes you think you're being clever, but then just waste your time. So funny. Big lesson in here. Hopefully these numbers hold with more data.

[Niel de la Rouviere @nieldlr]

Can't stop laughing. I saw somewhere on reddit recently that someone made their App Store screenshots way more simple. Like two words, HUGE BOLD, at the top of every screenshot. I'm running an experiment with that now for Stacking, and the first results are starting to come in.

[Niel de la Rouviere @nieldlr]

Can't stop laughing. I saw somewhere on reddit recently that someone made their App Store screenshots way more simple. Like two words, HUGE BOLD, at the top of every screenshot. I'm running an experiment with that now for Stacking, and the first results are starting to come in.

[Niel de la Rouviere @nieldlr]

Informational SEO-driven sites have very low stickiness.
What is encouraging is that according to Google Analytics, returning users are growing.

Where would you focus to drive revenue growth?

Top of funnel, middle or bottom? Curious what you think.

[Niel de la Rouviere @nieldlr]

So here's a questions for the founders/growth people. HanziCraft has a fascinating funnel:

Total visitors (98% SEO driven) -> Register Page visits: ~1.8%
Register Page -> Registered User: ~48%

Registered User -> Upgrade: ~5.5%

[Niel de la Rouviere @nieldlr]

@byronrode Light at the end of tunnel 🤞 Good luck!

[Niel de la Rouviere @nieldlr]

The hardest part of being an indie dev these days, is realizing that just building it doesn't matter that much anymore. You have to learn marketing & distribution. It's been a fun challenge to expand this skillset.

[Niel de la Rouviere @nieldlr]

Could be that so many I used to follow stopped on posting on here.

[Niel de la Rouviere @nieldlr]

Not me in 2026 checking to see what’s happening on LinkedIn these days and actually liking the content.

[Niel de la Rouviere @nieldlr]

Not me in 2026 checking to see what’s happening on LinkedIn these days and actually liking the content.

[Niel de la Rouviere @nieldlr]

@byronrode Quite the surprise. I loaded the url, quickly did something else, came back and was like huh. What’s this site? Did I open this? Very very orange

[Niel de la Rouviere @nieldlr]

Woah wasn't expecting this. Talk about a bold new homepage for Cloudflare.

[Niel de la Rouviere @nieldlr]

Wonder if they A/B tested this 😅

[Niel de la Rouviere @nieldlr]

Woah wasn't expecting this. Talk about a bold new homepage for Cloudflare.

[Niel de la Rouviere @nieldlr]

@byronrode @getmycardsapp Do you need some more testers?

[Niel de la Rouviere @nieldlr]

@Barefoot_Will_ One of the big names? 👀

[Niel de la Rouviere @nieldlr]

@KinerMusic 👀👀👀 @Wtforceshow

[Niel de la Rouviere @nieldlr]

I just want to hug Maul, but also slap him across the head.

[Niel de la Rouviere @nieldlr]

Oh Maul, you lovable tragic character you.

Maul: Shadow Lord was really solid! Lucasfilm Animation continues to tell some of my favorite Star Wars stories. The animation was insanely good. Loved all the characters. Keen for more.

[Niel de la Rouviere @nieldlr]

Oh Maul, you lovable tragic character you.

Maul: Shadow Lord was really solid! Lucasfilm Animation continues to tell some of my favorite Star Wars stories. The animation was insanely good. Loved all the characters. Keen for more.

[Niel de la Rouviere @nieldlr]

@jconnorholliman Nice one! I go back & forth on running with headphones. A good time for me to catch up on my podcasts 😅

P.S. - got an app on the App Store that tracks your running if you want get more insights. Search for “Stacking run metrics”.