nika

| 1% better every day
| 500K+ MRR
| 3M+ downloads

[nika @nika_apt]

really should post more but oh well 😅

arr update: 6.2m

lessons:
- the tactics you use in the beginning takes you to a certain level but it doesn’t mean those same tactics will take you to the next level, need to adjust and adapt

- android is still underrated (15% fee btw)

[nika @nika_apt]

@Manolo49301 You’re on the legacy setting 🙏 keep it like this

[nika @nika_apt]

Btw

In Revenue cat

Go to:

Apps > click your iOS app > scroll down till you see “Refund request handling” and make sure it’s put to ‘Submit consumption data and let Apple decide”

Wonder how many founders already had this on or just figured this out

[nika @nika_apt]

@borrhensaidi This one the distribution started first week of June

[nika @nika_apt]

New app, same strategy

Only difference is here we use different price points

7 day free trial > year
$0.99 first month offer > year

You won’t see immediate results, but you have to trust the process

As long as the CAC is under the true LTV it’s fine

[nika @nika_apt]

@Arpitsharma_0 A/b test everything

[nika @nika_apt]

@JeffZobes Distribution started in June

[nika @nika_apt]

@joyifyyyy @aureliuscajigas Sensor Tower

[nika @nika_apt]

@Isaac_Dev0 I’d rather buy a good underrated app that has like 50k mrr already that can be easily scaled through ads, instead of building from 0 without knowing it’s product market fit

[nika @nika_apt]

@priymrj 835k

[nika @nika_apt]

@MaxBuildsBuiz

[nika @nika_apt]

We reached 525K MRR without a hard paywall

I know it's the current meta for a lot of apps, but for some niches it's NOT the best way

Give the user some free value first

They will convert later:

> We have a total conversion rate of 6-8%
> Of that almost 40% converts on the first day
> A third after one week
> 22% after the first month

[nika @nika_apt]

@ErnestoSOFTWARE @maubaron Legend

[nika @nika_apt]

@timoxkoehler

[nika @nika_apt]

Guess have to grind even harder for the Revenue Cat Gold badge because everytime I search for revenue cat I’m like ehh 😬

[nika @nika_apt]

@jeiting hahahah legend

[nika @nika_apt]

@zach_188888 😭

[nika @nika_apt]

@PedroGuiti 7-day free trial into year with combination of $0.99 first month offer then into year works like a charm (on specific apps)

[nika @nika_apt]

@nestymee @RevenueCat Not really