Kunal Kumrawat

Views are personal | Building STAGE | ex-WittyFeed | ex-Star

[Rotten Tomatoes 🍅 @RottenTomatoes]

Watch the first trailer for 'I Play Rocky,' starring Anthony Ippolito as Sylvester Stallone.

In theaters this November.

[Kunal Shah @kunalb11]

What we call talent is often just the combination of:

A deep need to win and high agency
The ability to learn fast from mistakes
A beginner’s mind that never disappears

The common thread: an unusually high rate of learning.

[Naval @naval]

It's the Age of Builders.

(sorry financiers and talkers)

[Leonard Rodman @RodmanAi]

THIS IS THE ONLY CLAUDE CODE FOLDER STRUCTURE MARKETERS NEED.

Bookmark before it disappears from your feed.

📂 Marketing
┃
┣ 📂 Research
┃ ┣ 📂 Market Research
┃ ┃ ┣ 📂 Industry Reports
┃ ┃ ┣ 📂 Market Sizing
┃ ┃ ┗ 📂 Customer Surveys
┃ ┣ 📂 Audience Research
┃ ┃ ┣ 📂 Persona Building
┃ ┃ ┣ 📂 Pain Point Mapping
┃ ┃ ┗ 📂 Jobs To Be Done
┃ ┣ 📂 Competitor Analysis
┃ ┃ ┣ 📂 Competitor Profiles
┃ ┃ ┣ 📂 Feature Comparison
┃ ┃ ┗ 📂 Pricing Intelligence
┃ ┣ 📂 Trend Analysis
┃ ┃ ┣ 📂 Search Trends
┃ ┃ ┣ 📂 Social Trends
┃ ┃ ┗ 📂 Industry Signals
┃ ┗ 📂 Opportunity Mapping
┃ ┣ 📂 Gap Analysis
┃ ┣ 📂 Whitespace Research
┃ ┗ 📂 Demand Validation
┃
┣ 📂 Strategy
┃ ┣ 📂 Positioning
┃ ┃ ┣ 📂 Positioning Statement
┃ ┃ ┣ 📂 Value Proposition
┃ ┃ ┗ 📂 Category Design
┃ ┣ 📂 Messaging
┃ ┃ ┣ 📂 Message Hierarchy
┃ ┃ ┣ 📂 Taglines & Headlines
┃ ┃ ┗ 📂 Objection Handling
┃ ┣ 📂 ICP Definition
┃ ┃ ┣ 📂 Firmographics
┃ ┃ ┣ 📂 Psychographics
┃ ┃ ┗ 📂 Buying Triggers
┃ ┣ 📂 Channel Strategy
┃ ┃ ┣ 📂 Channel Prioritization
┃ ┃ ┣ 📂 Platform Fit Analysis
┃ ┃ ┗ 📂 Budget Allocation
┃ ┗ 📂 Marketing Roadmap
┃ ┣ 📂 Quarterly Plan
┃ ┣ 📂 90-Day Sprints
┃ ┗ 📂 OKRs & Goals
┃
┣ 📂 Branding
┃ ┣ 📂 Brand Identity
┃ ┃ ┣ 📂 Logo System
┃ ┃ ┣ 📂 Color Palette
┃ ┃ ┗ 📂 Typography
┃ ┣ 📂 Visual Assets
┃ ┃ ┣ 📂 Templates
┃ ┃ ┣ 📂 Icons & Illustrations
┃ ┃ ┗ 📂 Photography Direction
┃ ┣ 📂 Brand Voice
┃ ┃ ┣ 📂 Tone of Voice Doc
┃ ┃ ┣ 📂 Writing Principles
┃ ┃ ┗ 📂 Do & Don't Examples
┃ ┣ 📂 Style Guide
┃ ┃ ┣ 📂 Editorial Standards
┃ ┃ ┣ 📂 Formatting Rules
┃ ┃ ┗ 📂 Platform Adaptations
┃ ┗ 📂 Brand Guidelines
┃ ┣ 📂 Internal Handbook
┃ ┣ 📂 Partner Usage Rules
┃ ┗ 📂 Brand Compliance Checklist
┃
┣ 📂 Content
┃ ┣ 📂 Content Strategy
┃ ┃ ┣ 📂 Content Pillars
┃ ┃ ┣ 📂 Formats & Channels Map
┃ ┃ ┗ 📂 Content Goals & KPIs
┃ ┣ 📂 Blog & Articles
┃ ┃ ┣ 📂 Topic Clusters
┃ ┃ ┣ 📂 Drafts & Reviews
┃ ┃ ┗ 📂 Published Archive
┃ ┣ 📂 Video & Podcasts
┃ ┃ ┣ 📂 Scripts & Outlines
┃ ┃ ┣ 📂 Production Checklist
┃ ┃ ┗ 📂 Distribution Plan
┃ ┣ 📂 Case Studies
┃ ┃ ┣ 📂 Customer Stories
┃ ┃ ┣ 📂 Before & After Results
┃ ┃ ┗ 📂 Social Proof Bank
┃ ┗ 📂 Content Calendar
┃ ┣ 📂 Monthly Plan
┃ ┣ 📂 Weekly Schedule
┃ ┗ 📂 Repurposing Queue
┃
┣ 📂 SEO
┃ ┣ 📂 Keyword Research
┃ ┃ ┣ 📂 Seed Keywords
┃ ┃ ┣ 📂 Long Tail Opportunities
┃ ┃ ┗ 📂 Keyword Clusters
┃ ┣ 📂 On Page SEO
┃ ┃ ┣ 📂 Title & Meta Templates
┃ ┃ ┣ 📂 Internal Linking Map
┃ ┃ ┗ 📂 Schema Markup
┃ ┣ 📂 Link Building
┃ ┃ ┣ 📂 Outreach Templates
┃ ┃ ┣ 📂 Guest Post Targets
┃ ┃ ┗ 📂 Backlink Tracker
┃ ┣ 📂 Technical SEO
┃ ┃ ┣ 📂 Site Speed Audit
┃ ┃ ┣ 📂 Crawl & Index Issues
┃ ┃ ┗ 📂 Core Web Vitals
┃ ┗ 📂 SEO Reporting
┃ ┣ 📂 Monthly Rankings Report
┃ ┣ 📂 Traffic Analysis
┃ ┗ 📂 Competitor SEO Gaps
┃
┣ 📂 Paid Ads
┃ ┣ 📂 Google Ads
┃ ┃ ┣ 📂 Search Campaigns
┃ ┃ ┣ 📂 Display Campaigns
┃ ┃ ┗ 📂 Performance Max
┃ ┣ 📂 Meta Ads
┃ ┃ ┣ 📂 Audience Sets
┃ ┃ ┣ 📂 Campaign Structure
┃ ┃ ┗ 📂 Creative Testing
┃ ┣ 📂 LinkedIn Ads
┃ ┃ ┣ 📂 Sponsored Content
┃ ┃ ┣ 📂 Lead Gen Forms
┃ ┃ ┗ 📂 Account-Based Targeting
┃ ┣ 📂 Retargeting
┃ ┃ ┣ 📂 Pixel Setup
┃ ┃ ┣ 📂 Audience Segments
┃ ┃ ┗ 📂 Sequential Ads
┃ ┗ 📂 Ad Creative
┃ ┣ 📂 Static Creatives
┃ ┣ 📂 Video Ads
┃ ┗ 📂 Copy Variations
┃
┣ 📂 Social Media
┃ ┣ 📂 Organic Social
┃ ┃ ┣ 📂 Platform Playbooks
┃ ┃ ┣ 📂 Post Templates
┃ ┃ ┗ 📂 Hooks Library
┃ ┣ 📂 Community Management
┃ ┃ ┣ 📂 Comment Response Scripts
┃ ┃ ┣ 📂 DM Workflows
┃ ┃ ┗ 📂 Community Health Metrics
┃ ┣ 📂 Influencer Outreach
┃ ┃ ┣ 📂 Influencer Database
┃ ┃ ┣ 📂 Outreach Templates
┃ ┃ ┗ 📂 Campaign Briefs
┃ ┣ 📂 Collaborations
┃ ┃ ┣ 📂 Co-Marketing Deals
┃ ┃ ┣ 📂 Cross-Promotions
┃ ┃ ┗ 📂 Collab Agreements
┃ ┗ 📂 Social Calendar
┃ ┣ 📂 Weekly Schedule
┃ ┣ 📂 Campaign Dates
┃ ┗ 📂 Trending Moments
┃
┣ 📂 Email Marketing
┃ ┣ 📂 List Building
┃ ┃ ┣ 📂 Lead Magnets
┃ ┃ ┣ 📂 Opt-In Forms
┃ ┃ ┗ 📂 List Segmentation
┃ ┣ 📂 Newsletters
┃ ┃ ┣ 📂 Issue Archive
┃ ┃ ┣ 📂 Templates
┃ ┃ ┗ 📂 Subject Line Testing
┃ ┣ 📂 Drip Campaigns
┃ ┃ ┣ 📂 Welcome Sequence
┃ ┃ ┣ 📂 Nurture Sequence
┃ ┃ ┗ 📂 Sales Sequence
┃ ┣ 📂 Automations
┃ ┃ ┣ 📂 Trigger Flows
┃ ┃ ┣ 📂 Behavioral Emails
┃ ┃ ┗ 📂 Re-engagement Flows
┃ ┗ 📂 Email Analytics
┃ ┣ 📂 Open & Click Rates
┃ ┣ 📂 Deliverability Health
┃ ┗ 📂 Revenue Attribution
┃
┣ 📂 Acquisition
┃ ┣ 📂 Lead Generation
┃ ┃ ┣ 📂 Inbound Funnels
┃ ┃ ┣ 📂 Gated Content
┃ ┃ ┗ 📂 Demo & Trial Flows
┃ ┣ 📂 Cold Outreach
┃ ┃ ┣ 📂 Prospect Lists
┃ ┃ ┣ 📂 Email Sequences
┃ ┃ ┗ 📂 LinkedIn Outreach
┃ ┣ 📂 Affiliate Marketing
┃ ┃ ┣ 📂 Affiliate Program Setup
┃ ┃ ┣ 📂 Partner Onboarding
┃ ┃ ┗ 📂 Commission Tracking
┃ ┣ 📂 Partnerships
┃ ┃ ┣ 📂 Partner Pipeline
┃ ┃ ┣ 📂 Deal Structures
┃ ┃ ┗ 📂 Joint Go-To-Market
┃ ┗ 📂 Distribution Channels
┃ ┣ 📂 Owned Channels
┃ ┣ 📂 Earned Channels
┃ ┗ 📂 Paid Channels
┃
┣ 📂 Conversion
┃ ┣ 📂 Landing Pages
┃ ┃ ┣ 📂 Page Templates
┃ ┃ ┣ 📂 Hero & CTA Copy
┃ ┃ ┗ 📂 Page Speed Checklist
┃ ┣ 📂 Sales Funnel
┃ ┃ ┣ 📂 Funnel Map
┃ ┃ ┣ 📂 Stage-by-Stage Copy
┃ ┃ ┗ 📂 Drop-Off Analysis
┃ ┣ 📂 CRO
┃ ┃ ┣ 📂 Heatmap Reviews
┃ ┃ ┣ 📂 User Session Recordings
┃ ┃ ┗ 📂 Friction Point Audit
┃ ┣ 📂 Copywriting
┃ ┃ ┣ 📂 Headline Swipe File
┃ ┃ ┣ 📂 Body Copy Templates
┃ ┃ ┗ 📂 Offer Framing Scripts
┃ ┗ 📂 Offers & Promotions
┃ ┣ 📂 Offer Stack Design
┃ ┣ 📂 Urgency & Scarcity
┃ ┗ 📂 Seasonal Campaigns
┃
┣ 📂 Launch
┃ ┣ 📂 Campaign Planning
┃ ┃ ┣ 📂 Launch Timeline
┃ ┃ ┣ 📂 Go-To-Market Checklist
┃ ┃ ┗ 📂 Stakeholder Alignment
┃ ┣ 📂 Product Hunt
┃ ┃ ┣ 📂 Listing Copy
┃ ┃ ┣ 📂 Hunter Outreach
┃ ┃ ┗ 📂 Launch Day Playbook
┃ ┣ 📂 Press & PR
┃ ┃ ┣ 📂 Press Kit
┃ ┃ ┣ 📂 Media List
┃ ┃ ┗ 📂 Pitch Templates
┃ ┣ 📂 Launch Assets
┃ ┃ ┣ 📂 Social Graphics
┃ ┃ ┣ 📂 Email Announcements
┃ ┃ ┗ 📂 Video Teasers
┃ ┗ 📂 Post Launch Review
┃ ┣ 📂 Results vs Goals
┃ ┣ 📂 What Worked
┃ ┗ 📂 What To Fix Next Time
┃
┣ 📂 Analytics
┃ ┣ 📂 KPI Dashboard
┃ ┃ ┣ 📂 North Star Metric
┃ ┃ ┣ 📂 Weekly Scorecard
┃ ┃ ┗ 📂 Monthly Review
┃ ┣ 📂 Funnel Analysis
┃ ┃ ┣ 📂 Top of Funnel Metrics
┃ ┃ ┣ 📂 Mid Funnel Drop-Off
┃ ┃ ┗ 📂 Bottom of Funnel Conversion
┃ ┣ 📂 Campaign Reporting
┃ ┃ ┣ 📂 Ad Performance Reports
┃ ┃ ┣ 📂 Email Reports
┃ ┃ ┗ 📂 Social Reports
┃ ┣ 📂 A/B Testing
┃ ┃ ┣ 📂 Test Hypotheses
┃ ┃ ┣ 📂 Active Tests
┃ ┃ ┗ 📂 Results Archive
┃ ┗ 📂 Attribution
┃ ┣ 📂 UTM Framework
┃ ┣ 📂 Multi-Touch Model
┃ ┗ 📂 Revenue Attribution Map
┃
┣ 📂 Retention
┃ ┣ 📂 Onboarding Flows
┃ ┃ ┣ 📂 Welcome Emails
┃ ┃ ┣ 📂 Activation Checklist
┃ ┃ ┗ 📂 First 30 Days Plan
┃ ┣ 📂 Lifecycle Marketing
┃ ┃ ┣ 📂 Stage Definitions
┃ ┃ ┣ 📂 Lifecycle Emails
┃ ┃ ┗ 📂 Upsell Triggers
┃ ┣ 📂 Re-engagement
┃ ┃ ┣ 📂 Win-Back Campaigns
┃ ┃ ┣ 📂 Lapsed User Flows
┃ ┃ ┗ 📂 Sunset Sequences
┃ ┣ 📂 Loyalty Programs
┃ ┃ ┣ 📂 Rewards Structure
┃ ┃ ┣ 📂 VIP Tiers
┃ ┃ ┗ 📂 Community Perks
┃ ┗ 📂 Churn Reduction
┃ ┣ 📂 Churn Signals
┃ ┣ 📂 Cancel Flow Optimization
┃ ┗ 📂 Exit Survey System
┃
┣ 📂 Growth
┃ ┣ 📂 Referral Programs
┃ ┃ ┣ 📂 Referral Mechanics
┃ ┃ ┣ 📂 Incentive Design
┃ ┃ ┗ 📂 Referral Tracking
┃ ┣ 📂 Viral Loops
┃ ┃ ┣ 📂 Sharing Triggers
┃ ┃ ┣ 📂 Virality Coefficients
┃ ┃ ┗ 📂 Loop Optimization
┃ ┣ 📂 Community Building
┃ ┃ ┣ 📂 Community Platform Setup
┃ ┃ ┣ 📂 Engagement Rituals
┃ ┃ ┗ 📂 Community Growth Plan
┃ ┣ 📂 Product Led Growth
┃ ┃ ┣ 📂 Freemium Design
┃ ┃ ┣ 📂 In-Product CTAs
┃ ┃ ┗ 📂 Usage-Based Triggers
┃ ┗ 📂 Expansion Strategy
┃ ┣ 📂 New Market Entry
┃ ┣ 📂 Geographic Expansion
┃ ┗ 📂 Vertical Expansion
┃
┗ 📂 Scaling
┣ 📂 Automation
┃ ┣ 📂 Workflow Automations
┃ ┣ 📂 AI Tools Stack
┃ ┗ 📂 Zapier & Make Flows
┣ 📂 Agency & Hiring
┃ ┣ 📂 Agency Vetting Process
┃ ┣ 📂 Freelancer SOPs
┃ ┗ 📂 In-House Hiring Plan
┣ 📂 Playbooks & SOPs
┃ ┣ 📂 Channel Playbooks
┃ ┣ 📂 Campaign SOPs
┃ ┗ 📂 Onboarding Docs
┣ 📂 Global Campaigns
┃ ┣ 📂 Localization Strategy
┃ ┣ 📂 Regional Adaptations
┃ ┗ 📂 Multi-Language Assets
┗ 📂 Budget Planning
┣ 📂 Annual Budget
┣ 📂 Channel Budget Split
┗ 📂 ROI Forecasting

♻️ Repost this before everyone else starts sharing it tomorrow.

[राजस्थानी - STAGE @RajasthaniSTAGE]

"For the last hundred years, entertainment has been scaled by flattening culture."

Today at #APOS, @vinaykrsinghal & @BKartRed took the spotlight to prove why the next era of entertainment works differently.

@STAGEdotin isn't just an OTT platform; it is an early glimpse of what happens when deep culture meets #AI

We are building an entirely new AI-native pipeline where the story doesn't end at release, it begins there. Get ready for "cultural liquidity," where stories can travel the world without losing their soul.

The next global entertainment company won't come from the center. It will come from the cultures the center overlooked.

#Bali #APOS2026 #STAGEOTT #BoliyonKiKranti | @HarshMTripathi | @shashank_WF | @parveenksinghal | @HaryanviSTAGE | @STAGEbhojpuri

[Satya Nadella @satyanadella]

https://t.co/vLmiBKTtX3

[Kunal Shah @kunalb11]

People are unlikely to respect a leader if they believe the leader’s judgment is inferior to their own. In many fields, the ability to solve harder problems is one of the strongest signals of superior judgment.

[Elon Musk @elonmusk]

India’s birth rate has fallen below replacement.

Among those most educated, India’s birth rate fell below replacement many years ago.

[Kunal Kumrawat @nowkunall]

Views will come and go. Legacy is when your culture survives the algorithm 🎬

[Kunal Kumrawat @nowkunall]

Managers aren’t going away with #AI

They’re evolving.

From managing people → to managing AI agents.

The best leaders will soon orchestrate swarms of intelligent agents like they once led teams.

The present belongs to those who can direct both humans and #aiagents

[Kunal Kumrawat @nowkunall]

If a twenty-first-century totalitarian network succeeds… it may be run by nonhuman intelligence.

[Naval @naval]

The new competition isn’t Humans vs AI. It’s Humans with AI vs everyone else.

[Kunal Kumrawat @nowkunall]

Information doesn’t necessarily inform us. It puts things in formation.

[Kunal Kumrawat @nowkunall]

Marketing is not persuasion of the unwilling, but the precise calibration of resonance; aligning your signal with the hidden architecture of desire, belief, and identity. In the marketplace of attention, the masters do not shout; they refract truth until it becomes inevitable.

[Kunal Shah @kunalb11]

Creative folks have low shame of failure.

Maybe that’s what makes them creative.

[Vaibhav Sisinty @VaibhavSisinty]

This Actually Nutss. 🤯

Polsia just raised $30M at a $250M valuation. Solo founder. With Zero employees. Approaching $10M ARR.

The AI ran the fundraise itself.

The founder's own words: "It replied to investors, hyped the vision, managed the data room live. I joined the final calls. That was my job."

An AI sold itself to VCs. They wired $30 million to a company with one human. The human's job was showing up for signatures.

This is either where companies are heading, or how easy it is to fool a room of VCs in 2026.

What would you build if your only job was to show up ?

[Kunal Kumrawat @nowkunall]

https://t.co/q81jJRZzrK

[Garry Tan @garrytan]

My simple secret to agentic coding

https://t.co/MvhHazLwf2

[Kunal Kumrawat @nowkunall]

https://t.co/rViQLhtkxr

[Amy Wu Martin @amywumartin]

The future of AI film just debuted at Cannes.

@higgsfield_ai’s first full length demon action flick is 95 min, cost $500k and 14 days of production by 15 professionals.

Congrats to @alexmashrabov and the team!