🌍❤️ No matter the language, “We All Understand @CocaCola” unites the world with an iconic bottle and real stories. A @WPP Open X campaign led by INGO, Grey and Ogilvy that celebrates the universal power of sharing. #CocaCola#Universal https://t.co/utkCHXnsnd
Coca-Cola's new 'We All Understand Coca-Cola' campaign celebrates the iconic bottle as a symbol of connection! Real stories of shared moments despite language barriers. Created by @WPP Open X. led by @INGO_hamburg_ , @GREY, & @OgilvyNY.
FRASER, which is a Berlin-headquartered independent, creative agency shaped by culture, has opened a branch in Dubai.
The Dubai branch will be led by Tanya Dernaika, Pablo Maldonado, and Mia Moussa.
https://t.co/x8BNch946O
Your 9-to-5 job is dying.
By 2034, it'll be extinct.
That's Reid Hoffman's latest prediction – the founder of LinkedIn who predicted the rise of social media in 1997.
Here's what he said next:
🌟 Lighting up Times Square!
@CocaCola recently revealed “The Playable Billboard,” a giant LED video game screen that’s taken Midtown Manhattan by storm.
Measuring 42×68 feet and consisting of 1,800 LED modules, it stands out at night like no other!
https://t.co/QXvnYsTaJF
Coca-Cola continues its run of frolicsome out-of-home advertising with “The Playable Billboard,” a recent activation in Times Square that invited passersby to sit down and play a giant version of the classic video game Pong.
https://t.co/FxuQCchwFU
Mariano Favetto and Joaquín Ares, ECDs at @greygroup, said: “We wanted to transmit the reality of pain, not the artificial advertising caricature.”
#panadol
https://t.co/ovxk56ZUIj