Too many people have a “more is better” mindset. If you have 300 posts no one reads, it’s time to re-evaluate your strategy. To create valuable content:
1. Quality > Quantity
2. Each piece should serve a purpose
3. Begin w/ the End in Mind: What action do you want them to take?
Useful #Content is the cornerstone of all digital marketing efforts.
With an abundance of content out there, what metrics should we look at to determine if a piece of content is useful or not?
Here are ways you can determine if your content is useful.
https://t.co/Htia6UQLts
Agents 🤖 built with the @OpenAI function API can do advanced data analysis out of the box 🕵️
We’re excited to introduce a brand-new cookbook highlighting these tasks + limitations! 🧑🍳👇
- Vector db auto-retrieval
- Joint Text-to-SQL + Semantic Search
https://t.co/keofhxZ5tX
It's LIVE! I'm so dang excited. I've been dying to share this information with the wider SEO world for the better part of a year:
https://t.co/MiPWS5pavS
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Yesterday's GPT-4 launch was **crazy** 🔥
After discussing w/ colleagues and taking some time to collect my thoughts,
Here are the top 3 things GPT-4 enables that were previously impossible or extremely difficult to achieve – including examples 👇
LangChain 🤝 AIPlugins
A first open source attempt at using AIPlugins (the same ones ChatGPT is using)
s/o @vaibhavk97 for this. Excited to see what other techniques the @langchain community comes up with - it's only the beginning
Docs (Python and JS) in 🧵
3) I ask ChatGPT to rewrite my writing with 7 different "goals":
1. More concise
2. More emphatic
3. More humorous
4. More descriptive
5. More persuasive
6. More informative
7. More action-oriented
This one is my personal favorite.
Great for rewriting emails/messages.
1) I ask ChatGPT to rewrite my writing with 6 different "tones":
1. More formal
2. More serious
3. More sarcastic
4. More optimistic
5. More pessimistic
6. More lighthearted
This immediately taps me into new writing voices that I can work with to enhance my own voice.
2. From this list of subtopics, I then have it ask me 3 "questions" about that subtopic.
I trained it on a list of common questions to ask, then I just say "ask."
And these become content topics—which makes writing incredibly easy because I literally just answer the question.
1. It generates a list of "actions" that someone interested in that topic might have questions about.
My constraint: Each must start with a verb so I can write things that help people accomplish that action.
Here's an example with the topic of "Building a writing habit"
I use ChatGPT for 3 types of tasks:
1. Executing templates (that I create)
2. Enhancing something already written
3. Synthesizing unstructured notes into a desired output
Notice: There is no "thinking" required in any of these—just executing.
Let's look at some examples:
So rather than give vague instructions, I learned to give 3 clear constraints in every prompt:
• A specific objective (with input)
• A specific format for the output
• A specific list of things to avoid
But most importantly, I realized 1 thing about prompt writing:
Ok… So this week:
- Google Bard
- Adobe Firefly
- NVIDIA Foundations
- Bing adds new DALL-E
- Opera adds AI
- Microsoft Loop
- Canva puts all the AIs in
- ChatGPT starts adding plugins
Who’s keeping up? What did I miss?
Anyone else exhausted?