Persuasion

Pursuing the gentle art of communications Creating intelligent content for creative, tech and consumer brands since 2008

[Persuasion @persuasioncomms]

Wise words from #NoamMurro, the iconic @WeAreBiscuit director, speaking at @dandad to #ChakaSobhani of #DDB: Don’t ever sell a piece of music before you shoot. Don’t spend $2M on a song because it might change. Music is great for inspiration. https://t.co/xQZSVVTBr8

[Persuasion @persuasioncomms]

@persuasioncomms is  attending the Women in Work Summit today for the ultimate gathering of business leaders and policy makers. Looking forward to seeing @lorimeakin of https://t.co/jzfpqvfr3e and Helen Normoyle of @MyMenopauseCent speak. #WiWsummit #womeninwork #WACL

[Institute of Practitioners in Advertising (IPA) @The_IPA]

In the most recent IPA #NewBusinessDiaries @87WestonStreet's @OliR25 is joined by the @persuasioncomms' @JaneAus to discuss Jane’s career, why the industry should rethink the way they view PR and agencies should be devoting time to it.

Listen here: https://t.co/PfNGh4NQGI

[Persuasion @persuasioncomms]

What is your PR Plan?
Our founder @JaneAus shares her experienced insight on why it’s time to rethink your approach to PR as a business. @The_IPA

[Institute of Practitioners in Advertising (IPA) @The_IPA]

Why should the industry rethink the way they view PR?

In our latest IPA New Business Diaries podcast, @87WestonStreet's Oli Richards is joined by @persuasioncomms' Jane Austin to discuss her career & why agencies should be devoting time to PR: https://t.co/32YkxIBJhA

[Persuasion @persuasioncomms]

“Why aren’t CMOs looking more knackered? The only explanation can be industrial amounts of Botox and filler.” #CannesLions2023 @moreaboutads

[Jane Austin @JaneAus]

Jane Austin in Cannes: a cry for help from battered CMOs – “I’m still branding” - ⁦⁦@moreaboutads⁩ https://t.co/yBLprkWgpY

[Jane Austin @JaneAus]

Jane Austin in Cannes: brand purpose? You should be having a laugh.. https://t.co/4ZeHPOlzxJ via @moreaboutads

[Little Black Book @LBBOnline]

After @massivemusic reported the untimely passing of Tim Preston, friends and colleagues at the music company - and in the broader creative world - pay tribute to one of the most popular people in the UK industry. https://t.co/tNKxIhuxwv

[Persuasion @persuasioncomms]

“We can't even have our own word, the first three letters spell men.” Persuasion founder @JanAus spoke to @shotscreative about menopause and the ad industry and why creating a workplace that supports middle-aged women is good business sense.
#Menopause
https://t.co/Y3ofxViyJM

[Persuasion @persuasioncomms]

Editor Emily Safian-Demers of@WunThompsonINTL discussed @AEO 's move into the #metaverse & strategies to connect brands' #digital & physical communities. Check out the article by @Digiday on the value of experimental #DigitalMarketing via https://t.co/tW9CqUUJD5

[Persuasion @persuasioncomms]

Exceptional work from @MattSocial, chief strategy officer @Digitas_UK for getting shortlisted on the @Campaignmag Agency of the Year Awards in the Strategic Leader category. A great start to the year and a brilliant reflection of the past 12 months. https://t.co/Ge65ObFaU6

[Persuasion @persuasioncomms]

Loving Karen Martin of @BBHblacksheep appearing on the @Campaignmag Agency of the Year shortlist for Head of Agency Creative/Advertising – great work Karen https://t.co/R8pEhtcupB

[Persuasion @persuasioncomms]

Thrilled to see @Engine_UK on the shortlists for @Campaignmag Agency of the Year awards. Brilliantly done Ete Davies on shortlisting for the Head of Agency – Creative/Advertising. And nice work @mrkobayashi for getting shortlisted as Strategic Leader. https://t.co/whNgXGnL4l

[Persuasion @persuasioncomms]

Great work Guillermo Vega of @saatchilondon on a well-deserved place on the shortlist for @Campaignmag Agency of the Year Creative Leader award. And equal plaudits to Will Brockwell and Nathan Crawford for getting on to the Creative Team shortlist https://t.co/DzohOdk5cT

[Persuasion @persuasioncomms]

Congratulations @laurajaybee for getting shortlisted for the Head of Agency Creative/Advertising at the @Campaignmag Agency of the Year Awards. https://t.co/sohBob0tWr

[AMV BBDO @AMV_BBDO]

Five AMVers shortlisted for four different categories 🎉 That's great news for the start of the year.

[Persuasion @persuasioncomms]

Cracking New Year opener from @WunThompsonUK getting shortlisted on the @Campaignmag Integrated Marketing Agency of the Year Award. This is recognition of some truly wonderful campaigns and brilliant work over the past year. https://t.co/BBLmZYEiU7

[Persuasion @persuasioncomms]

Fantastic to see that @StLukesLondon has been shortlisted for Independent Agency of the Year by @Campaignmag after a brilliant year ranking among the top agencies in the UK. Congratulations to everyone involved. https://t.co/VsD1FcTVse

[Persuasion @persuasioncomms]

Great to see @RAPP_UK shortlisted for @Campaignmag Customer Engagement Agency of the Year. Brilliant work from everyone there, once again showing that the agency really is fiercely individual. https://t.co/LfDmmyZARj

[Persuasion @persuasioncomms]

Congratulations to @aandeddb for getting shortlisted for @Campaignmag Creative Agency of the Year, having produced a remarkable body of work in 2021 https://t.co/iCymYxiMem