One of our favorite things to do is to ride along with distributor and supplier sales people. But our general observation time after time is that half of these people have no idea what they’re doing & haven’t had any proper field training.
Invest in your people.
Reaching for a refreshing Mexican beer today? You’re in good company. 🍺🍋🟩 NBWA’s April Beer Purchasers’ Index shows imports outpacing other segments as distributors planned for the holiday. Enjoy responsibly — and don’t forget the lime!
Stone Brewing is headed to new owners. 🍺
Firestone Walker and Duvel USA have inked a deal to acquire the iconic craft brand from Sapporo USA, uniting two 1996-founded California breweries and reshaping SoCal’s craft landscape.
https://t.co/MJj9gD3dKS
Don’t forget about the empty draft handle. This was in @BeerBizDaily from Draftline Technologies. Top Draft Brands in Texas. Clearly an opportunity (in Texas). #sharingpints
Yes! Thanks to the @BrewersAssoc for recommending us for another project for your membership. It means a lot to us to have partnerships throughout the industry. Cheers! 🍻
George Clooney, Rande Gerber and Mike Meldman officially enter NA beer with Crazy Mountain 🍺
Led by former New Belgium CEO Steve Fechheimer, the premium-priced lager brand launches in 25 states, targeting summer occasions over Dry January.
https://t.co/LiReqHafdb
This week on Beernet Radio, the gang discusses:
Tilray's acquisition of BrewDog's European business (no money for the OG punks), Reyes eating the world, hemp bevs having a "come to jeezus" realization, and who will buy Four Loko?
https://t.co/A15cVNNqmw
BASEBALL IS BACK!
Spring training starts today... so get ready for great days of first pitches, home runs and cold beer. There’s truly nothing better.
Play ball!
Just developed & kicked off another sales playbook for one of our large brewery clients - setting their team up for success to grow sales in 2026! Let’s GO!!!
A lot of discussion at @BeerBizDaily Beer Wine & Spirits Summit about RNDC & how suppliers and other distributors are prepping for what could happen. Prepare prepare prepare.