After @Foursquare Acquisition, Placed Founder @DavidShim Talks Teaming Up With a Major Competitor to Deliver a Clear and Independent Leader in Location https://t.co/2SDCKxbsnw via @streetfightmag
Placed powered by @Foursquare backed by a team of 350+ employees, 1,000 customers, $100MM in revenue, 100MM measurable devices, and $150MM in funding!
https://t.co/Wej5WHbGcP
$100MM+ in revenue, 100MM measurable devices, and $150MM in new capital establishes @Foursquare and @Placed as the overwhelming leader in location across the entire stack https://t.co/Ih4cIij4aA
We're excited to be joining @Foursquare to deliver a clear leader in location across analytics, attribution, audiences, point-of-interest, and developer tools!
Our vision is to create a future where consumers and companies engage more deeply with the real world through location tech. That’s why we’re excited to announce that @Placed will be joining @Foursquare - https://t.co/Zf0EDCmGtm
Today we join forces with @Foursquare which is acquiring @Placed from @Snap, creating the most trusted, adopted, and independent location technology platform backed by $150MM in new funding. https://t.co/p4HARvP4ro
We can't send all the dollars to programmatic TV without measurement. Luckily, you don't have to. Enter @placed + @adobe. 5 trends that will shape the future of digital advertising #adobesummit2019 https://t.co/nU72l2Z6sm via @BIPrime
Placed is excited to have a NFL "Big Data Bowl" Champion on it's team, @nsterken! Using location analytics to map 35,000 wide receiver routes, Nate was able to to determine the most efficient route combinations to increase the probability of a win https://t.co/ZSSK0s4miw
Baskin-Robbins attributed 430,000 U.S. store visits to people who heard the "Baskin-Robbins Got Me Like" ad last summer. The campaign also drove 47,000 incremental store visits and a positive return on investment. https://t.co/Ul5NftWBuC
"Using a platform like @SpotifyBrands, combined with the measurement results from @Placed was a strong way of validating our messaging and media strategy." - Dave Nagel, Senior Director of Consumer Engagement @BaskinRobbins via @DunkinBrands https://t.co/nQU1V8BVbm