Elvijs Plugis

English Chamber Orchestra Board Member & Royal Gala Director | Royal Patronage | Vice Chair, Parliamentary Society | CFCC Member

[Elvijs Plugis @plugiselvijs]

Some evenings remind us why bringing people together truly matters.

The Parliamentary Society Assembly on 2nd June, 2026, at the House of Commons was not only a celebration of achievement, but a necessary conversation about responsibility, safeguarding, online abuse, violence prevention, mental health, inclusion, diversity, and the role influence must play in creating safer and more supportive industries.

A special thank you to Rebeca Riofrio, Chairwoman and Founder of the Parliamentary Society for Arts, Fashion and Sports, whose vision, leadership, and dedication continue to create a platform where achievement, dialogue, and responsibility meet.

We are deeply grateful to Alex Davies-Jones, our principal host at the House of Commons, for her leadership, support, and powerful contribution to such an important conversation.

There is still a significant gap in support for artists, creatives, performers, designers, and people across the wider arts world. Many give so much of themselves to culture, society, and public life, often without the protection, recognition, or support they truly deserve.

That is why this Assembly was important.

Congratulations to our Parliamentary Society Assembly 2026 honourees and awardees:

🏅 Suzy Menkes OBE
🏅 Andrea Thompson
🏅 Denise Parkinson
🏅 Rhea Maria Elliott
🏅 David Ben David
🏅 Natalia Kapchuk
🏅 Dr Patricia Caiza
🏅 Karina Dubina
🏅 Dr Rhona Eskander
🏅 Charli Howard
🏅 Evgeni Constantine Minchev
🏅 Ambassador Anna Irene Delgado
🏅 Kyle De’Volle
🏅 Aiden London
🏅 Alexei Bezrukov
🏅 Tamara Cincik
🏅 Kam Murali

Special thanks to our speakers and contributors:

✨ Leanne Elliott Young
✨ Holly Scarfone
✨ Ekin-Su Cülcüloğlu
✨ Bryan Gomez

Thank you to every guest who joined us, travelled to be there, shared their voice, supported the conversation, or stood in the room with purpose.

! Your presence makes a difference.
! Your words shape lives.
! Your persistence changes the world.

The arts do not simply entertain society. They challenge it, heal it, question it, inspire it, and move it forward.

We must continue to protect and support the people who make that possible.

With gratitude,
Elvijs Plugis
Vice Chair
Parliamentary Society for Arts, Fashion & Sports

https://t.co/c23TTo5GhJ

#parliamentarysociety #HouseofCommons #parliament #leadership #PositiveImpact

[Elvijs Plugis @plugiselvijs]

@ECOrchestra Proud to welcome TrinityBridge as a Gold Partner.

https://t.co/wBOu67dR1a

[English Chamber Orchestra @ECOrchestra]

We are delighted to welcome TrinityBridge as a Gold Partner of the English Chamber Orchestra Royal Gala 2026.
This partnership reflects a shared belief in stewardship — of legacy, relationships, cultural institutions and future generations.

Learn more: https://t.co/BdZ8F6IDoY

[English Chamber Orchestra @ECOrchestra]

English Chamber Orchestra Royal Fundraiser Gala 2026 at Whitehall Banqueting House: an invitation-only evening with champagne reception, gala dinner, performance and curated artistic moments.
https://t.co/iXMDC1P96s
#RoyalGala #ClassicalMusic

[Elvijs Plugis @plugiselvijs]

Honoured to attend a beautiful breakfast at the RHS Chelsea Flower Show, hosted by Trinity Bridge, in support of She Grows Veg.

I was pleased to attend, representing the English Chamber Orchestra, alongside James Rutherford, CEO of the English Chamber Orchestra.

It was a pleasure to be among such inspiring people from the arts, business, culture, and creative sectors, while experiencing one of the world’s most celebrated horticultural events.

The RHS Chelsea Flower Show remains a remarkable celebration of design, creativity, craftsmanship, and nature — a place where tradition and innovation meet beautifully.

A big thank you to Suzanne and the TrinityBridge team for such a warm and elegant morning, and congratulations to She Grows Veg for their inspiring work and presence at Chelsea.

A truly special way to start the day.

#ChelseaFlowerShow #trinitybridge #englishchamberorchestra #londonevents

[Elvijs Plugis @plugiselvijs]

The United Kingdom is undeniably navigating a period of political turbulence and public frustration. Across every side of the national conversation, people are voicing deep concerns surrounding the cost of living, social division, public trust, and the growing sense that many voices are no longer being fully heard. Regardless of political affiliation, these moments remind us how profoundly interconnected leadership, policy, and everyday life truly are.

At the same time, witnessing His Majesty King Charles III deliver the King’s Speech at Parliament this week served as a powerful reminder of the enduring importance of democratic institutions, respectful dialogue, and national continuity during uncertain times.

It was meaningful to stand alongside members of the Commonwealth First Culture Council (CFCC), reflecting on the importance of understanding survivors and supporting conversations that strengthen communities through compassion, culture, and unity.

Thank you also to The Telegraph for the thoughtful gesture and continued engagement during such an important week in British public life.

#London #UnitedKingdom #Parliament #Leadership #ArtsAndCulture

[Elvijs Plugis @plugiselvijs]

Without music, life would be a mistake.” — Friedrich Nietzsche

An exceptional evening at Cadogan Hall with the @ECOrchestra English Chamber Orchestra — an institution that continues to preserve the beauty and legacy of classical music, and one I am proud to support as a board member.

Beautifully organised by CEO - James Rutherford the evening began with a wonderful private drinks reception in the Caversham Room before an outstanding programme featuring Arriaga’s vibrant Overture in D Major, Wolfgang Amadeus Mozart’s timeless Piano Concerto No. 21 in C, K467 and exquisite concert arias, concluding with the brilliance and expressive energy of Ludwig van Beethoven’s Symphony No. 4.

Magnificent performances by:
✨ Lusine Khachatryan
✨ Sarah Fox
✨ Roberto Forés Veses

It was also fantastic to see so many friends in attendance. Thank you for coming ❤️.

Bringing younger generations back into concert halls and ensuring classical music continues to inspire future audiences is something deeply important. The arts remain one of the greatest forces for culture, connection, and emotion.

A truly memorable evening filled with music, friendship, and inspiration. 🎼✨

#englishchamberorchestra #cadoganhall #classicalmusic #mozart #beethoven

[Elvijs Plugis @plugiselvijs]

We are delighted to announce that visits to our Awards venue for 2027 are now completed, and we secured the venue as we prepare for what promises to be an exceptional celebration of talent and innovation within the fashion industry. Business Fashion Awards with Rebeca Riofrio and Evgeni Minchev ART

🗓 6 March 2027

Nominations will be opening very soon, and we warmly invite businesses across all areas of fashion—from design and production to retail, media, and innovation—to be considered by our distinguished panel of judges.

The nomination form will be available to download directly from our website—please find the link in our bio.

We look forward to discovering and recognising the remarkable individuals and organisations shaping the future of fashion.

https://t.co/0Z1fMJf46x

#FashionAwards #FashionIndustry #FashionBusiness #CreativeExcellence #InnovationInFashion

[Elvijs Plugis @plugiselvijs]

Let me tell you what actually happens when you sign a marketing agency.

You sit across from someone impressive and convincing. They know their stuff, they speak your language, they understand your problem. You sign.

Then they're gone.

What you get instead is someone you've never met, managing your account between four others, learning what your business does while your budget runs down. You wanted the expert. You got the apprentice.

And nobody tells you this upfront. Because if they did, you wouldn't sign.

I've seen this happen to smart people again and again. Founders who built real businesses, who knew exactly what they needed, who got taken for a ride because the agency model isn't designed around your results. It's designed around your invoice.

More spend means more fees. More channels means more retainers. The incentive is never to simplify — it's to grow the scope until you can't tell what's working and what isn't.

And when it all falls apart, there's always an explanation. The algorithm. The market. The brief. Never them. And they move and and get another client, but you are left burned.

Here's what bothers me most though.

It's not even that the work is always bad. Sometimes it's fine more then not. It's that nobody in the building actually cares whether your business grows. Not really. They care about the account. About the relationship. About renewal. Your one of many, and one of their dozens of employees is dealing with you. Your a number, a client, dealing with accounts manager.

Your growth is incidental to all of that.

I started Sigulp because I wanted to work differently.

When you work with us, you talk to me as CEO - CMO expert, Elvijs Plugis. Not my assistant. Not an account lead. Me — directly, consistently, actually involved in your business.

My team becomes your marketing department. We run the whole thing — strategy, digital, SEO, social, AI marketing, PR, media, production, events, partnerships, revenue. Not as separate services you bolt together. As one function working toward one thing: your growth, your success.

And I include fractional CMO as standard, I become your Chief Marketing Officer. Not because it sounds good on a proposal. Because someone senior needs to own the strategy or none of the rest of it matters, unless we deliver results.

Here's the part I mean genuinely: if your revenue grows, I grow with you. If you fail, I lose a client. There's no arrangement where I win and you don't. That's not a sales line — it's just how the model works.

Full marketing department. CMO included. From £3,000 a month, with UK based team.

No handoffs. No lock-ins designed to trap you. No offshore teams dressed up as UK delivery.

Just someone who actually gives a damn whether it works, and when I deliver, and you grow so will I.

If any of this sounds familiar — if you're currently paying an agency and quietly wondering what you're actually getting — DM me.

Or book here: https://t.co/0jbruopIZj

https://t.co/wqIONfUAL3

Elvijs Plugis (CMO) — Founder & CEO, Sigulp

[Elvijs Plugis @plugiselvijs]

Have you ever laid awake at night staring at the ceiling thinking — how do I grow this? Why isn't it working?

🫥 You're not alone. Every business owner has been there.

I offer a free strategic call to business owners.

I do it because it lets me understand markets even better and actually help the people building things.

Book your complimentary strategy session here: https://t.co/ESBSzl4nW6

Or message me directly — happy to chat and offer advice. Your not alone in this!

#business #strategycall #marketingadvise #needbusinesshelp

[Elvijs Plugis @plugiselvijs]

“Everyone is selling me marketing… but I don’t actually understand what I’m getting.”

I hear this from business owners all the time.

They’re spending money, but don’t know what’s working, what’s not, or whether it’s worth it at all.

Most business owners are either avoiding marketing completely (more and more) or spending on it without real clarity or control.

💭 Both are costing your business.

I’ve seen this from the inside for 15+ years.
A large part of the industry benefits from keeping business owners dependent, not informed.

So I built something to change that. - Working to empower and educate business owners.

Flexible and 1:1 Marketing Training for Business Owners:

Two clear paths:

Path 1 — Learn Marketing Control

For business owners who outsource marketing but want clarity and control.

Learn how to manage, audit, and hold marketers accountable — without doing it yourself

Path 2 — Learn Marketing Mastery and Delivery

For those who want full ownership and the ability to do marketing themselves.

We build and run your marketing together on your business — so you generate results and understand exactly how it works and how to deliver growth and revenue.

✅ Flexible — fit around your schedule

✅ Fraction of agency costs

✅ Direct 1:1 with an award-winning CMO

✅ Results from session one

If your marketing has ever felt unclear, frustrating, or out of your control — this is exactly why this exists. Message me Elvijs Plugis

#business #marketing #growth #entrepreneurship #leadership

[Elvijs Plugis @plugiselvijs]

After 15 years building, scaling and delivering marketing across the UK, Europe, USA, India and the GCC — I decided it was time to pass it on.

Today I am launching the Digital Marketing UK Internship Course — a live, hands-on programme where I personally train the next generation of digital marketers through direct weekly sessions, real company project delivery and live case studies.

Every student chooses their path:

📌 Internship placement — work on real London company projects as an intern
📌 Project placement — deliver specific real-world campaigns and case studies

From just £299 per person.

Everything is done online, at your convenient time. But make no mistake — this is not pre-recorded content you watch alone. Every session is live. Every project is real. Every piece of feedback is direct.

This is 15 years of industry experience, compressed into 12 weeks of hands-on delivery.

We are training

* Interns - Apprentices - Starters
* Elites
* Marketers

The curriculum covers everything the 2026 marketing world demands — AI tools and workflows, answer engine optimisation, SEO, performance marketing, social media, email automation, LinkedIn B2B, WhatsApp funnels, analytics and more.

Spaces are limited. This is direct training from a mentor — not a platform with thousands of users and zero personal attention.

If you are serious about entering digital marketing, switching careers into the industry, or upgrading your skills for the AI era — this is your door.

April 2026 cohort is now open - contact me for space enquiry - Elvijs Plugis- [email protected]

Powered by Techtadd | In partnership with Sigulp, Art In Fusion TV & Erevantis
#DigitalMarketing #MarketingInternship #UKInternship #NewEraMarketing #AIMarketing #marketingcourse

[Elvijs Plugis @plugiselvijs]

It was a privilege to be part of the Founders’ Dinner of the Business Fashion Awards , held at the prestigious Mosimann’s Private Members’ Club in Belgravia, London.

As Marketing Board Advisor for the Business Fashion Awards, I am proud to support an initiative dedicated to recognising the individuals and organisations shaping the future of fashion, luxury, and creative enterprise. The evening brought together remarkable entrepreneurs, designers, innovators, and cultural leaders who continue to influence the industry globally.

Together with Co-Chairs Rebeca Riofrio and Evgeni Minchev, and an exceptional team behind the initiative, the awards celebrate not only creativity but also the business vision that drives the fashion ecosystem forward.

It was an honour to witness outstanding figures being recognised, including Karen Millen OBE, alongside talented leaders across fashion, media, hospitality, and beauty.

Moments like these remind us that behind every successful industry are individuals whose passion, discipline, and leadership shape its evolution.

Looking forward to the next edition of the Business Fashion Awards, which will take place on 6 March 2027 in Mayfair, London, with nominations opening on 1 July 2026.

For more information:
🌐 https://t.co/sU8DOk0gQf

#BusinessFashionAwards #FashionIndustry #Leadership #CreativeIndustries #LuxuryIndustry

[Elvijs Plugis @plugiselvijs]

BAFTA A great night celebrating film, culture and representation. Fantastic people.

My sincere thanks to Variety - Denise Parkinson for the kind invitation.

Delightful night curated by Society_o_

#BAFTA #SouthAsianCinema #WomenInFilm #SocietyO #Variety

[Elvijs Plugis @plugiselvijs]

BAFTA A great night celebrating film, culture and representation. Fantastic people.

My sincere thanks to Variety - Denise Parkinson for the kind invitation.

Delightful night curated by Society_o_

#BAFTA #SouthAsianCinema #WomenInFilm #SocietyO #Variety

[Elvijs Plugis @plugiselvijs]

🧧 Chinese New Year Celebration – Year of the Fire Horse

ETON HOLDINGS was pleased to support a special Chinese New Year 2026 celebration hosted by Pauline Wong, Founder of Pauline Wong Luxury Jewellery, who, together with Tracey Wong MCIPR, Elvijs Plugis and Rebeca Riofrio, brought together a distinguished group of honourable guests to mark the Year of the Fire Horse.

Our Board Advisors, Elvijs Plugis and Rebeca Riofrio, were honoured to be present and co-host for the occasion. During the evening, Elvijs shared reflections on the spirit of the Horse — representing energy, resilience, discipline, and forward momentum.

These principles closely mirror how we approach commercial retail investment at Eton Holdings. Sustainable growth is built through patience, long-term conviction, and the ability to recognise opportunity within shifting market cycles.

An evening celebrating culture, partnership, and shared prosperity as we step into a new chapter.

Wishing everyone a prosperous and successful year ahead.

SPEACH:

Good afternoon everyone,

It’s a pleasure to come together to celebrate the Year of the Horse — a symbol of energy, resilience, and forward momentum.

The Horse represents discipline, endurance, and the courage to move with purpose. Those qualities matter not just in culture, but in business, investment, and in how we build communities across the UK and beyond.

At Eton Holdings - a commercial retail investment company, we believe that sustainable growth is built the same way — with patience, strength, and long-term thinking. Moments of change create momentum, and momentum creates opportunity.

Today is about connection, partnership, and shared prosperity as we enter a new cycle.

May this year bring clarity in direction, strength in execution, and success that lasts.

Happy and prosperous New Year!

hashtag#EtonHoldings hashtag#ChineseNewYear hashtag#Leadership hashtag#Investment

[Elvijs Plugis @plugiselvijs]

Have you “AI-searched” your name recently?
Not just Googled..
ChatGPT. Gemini. Perplexity. Claude. Bard..you name it..

When a potential client, investor, employer, team, or partner types your name today, what happens? What would they see? What do you see?

* Does your name appear at all?
* Is your profession - expertise clearly defined?
* Does AI summarize you accurately — or vaguely?
* Are you being confused with someone else?
* Do you even appear as a recommendation by AI when people search for your niche?
* If you ask AI "is this person the right choice for....?" Would it say yes or no?

* And how can you protect that no one steals your digital discovery identity? (New era of AI identity fraud)

📷 If you don’t architect your digital identity, an algorithm will do it for you.

📷 We are entering the era of Reputation Displacement and Discovery Identity prejudice.
If your digital signals are weak, fragmented, non-existent, or unstructured, AI fills the gaps with whatever it finds. In some cases, that includes outdated data, mixed identities, impersonators, or even scammers leveraging your name.

> Before someone hires you, they search you.
> Before someone becomes your client, they search for you.
> Before someone invests, they search for you
> Before someone has a chance to decide if to work with you, they will search for you on AI and Search engines - what will they see? Will it make them say Yes or No?

Your digital presence is no longer just a profile;
* It is Reputation Infrastructure.
* It is Risk Protection.
* It is Competitive Positioning.
* It is your Revenue.
><> IT IS A DECISION.

Protect your identity. Control the narrative. Structure your discovery footprint intentionally.

If you’re unsure what the internet and AI systems are currently saying about you, are you in the top recommendations in your niche, and you need help, send me a message Elvijs Plugis, or comment AUDIT.

I’ll send you a complimentary report and a simple framework to audit your AI, AE, and SE presence, and see exactly what the algorithms are telling the world about you - or not telling at all.

Your name is your identity, and your identity is the most valuable asset!
Treat it like one, or someone else might.

#ai #identity #business #stayincontrol

[Elvijs Plugis @plugiselvijs]

I’m pleased to share that I’ve joined the International Advisory Board of the English Chamber Orchestra.

The English Chamber Orchestra holds a unique place in British and international cultural life and operates under the patronage of His Majesty King Charles III. It is a privilege to support an institution of such heritage, excellence, and global standing.

In my role, I’ll be contributing across areas including business, marketing, events, strategic fundraising, partnerships, and long-term development, helping to support the Orchestra’s continued growth and sustainability.

I look forward to working with the team, Board, and fellow Advisory Board members to help strengthen the Orchestra’s future and expand its impact in the UK and internationally.

https://t.co/GivHX4PQcd

#orchestra #board #nonprofit #music