GREG YOUNG

PPC Jedi at Digital Marketer. Acquisition/Growth. #PPCchat-er. Star Wars Nerd. Co-Creator of June, Luke, and Levi (My Children).

[GREG YOUNG @PPCJedi]

The trifecta of search automation: automated bidding, broad search, responsive ads. #GoogleMarketingLive #GML2022 #ppcchat

[GREG YOUNG @PPCJedi]

Really great example of a trust building, customer facing privacy statement by @Pandora_UK at #GoogleMarketingLive #GML2022 #ppcchat

[GREG YOUNG @PPCJedi]

I’m still thinking about YT shorts and I’m excited to put assets from other social channels to work on YT. #GML2022 #GoogleMarketingLive #ppcchat

[GREG YOUNG @PPCJedi]

Even here at the event I’m looking around the room I see a lot of people heads down on their devices. Unfortunately these fireside chats just aren’t as valuable. #GML2022 #GoogleMarketingLive #ppcchat

[GREG YOUNG @PPCJedi]

@BorisBeceric I did think that was interesting. “Uhhh that’s not Augmented Reality…” #ppcchat #GoogleMarketingLive #GML2022

[GREG YOUNG @PPCJedi]

Loyalty offering looks great. Too bad he said it’s just available for PMax #GML2022 #GoogleMarketingLive #ppcchat

[GREG YOUNG @PPCJedi]

Checkout with merchant. Available on Shopify. #GML2022 #GoogleMarketingLive #ppcchat

[GREG YOUNG @PPCJedi]

@AmaliaEFowler

[GREG YOUNG @PPCJedi]

I promise you Payton is not watching this. #GML2022 #GoogleMarketingLive #ppcchat

[GREG YOUNG @PPCJedi]

We have 3D assets on our site @manlybands https://t.co/SYwof3wPMN so I’ll definitely have to test this. #ppcchat #GoogleMarketingLive

[GREG YOUNG @PPCJedi]

Ok, AR in google shopping is pretty cool. #GML2022

[GREG YOUNG @PPCJedi]

A 10 point increase to campaign optimization score resulted in an average increase of 14% to conversions. I’ll be honest I always try to improve the scores because it feels like gamification. #GoogleMarketingLive

[GREG YOUNG @PPCJedi]

Coming soon. #GoogleMarketingLive

[GREG YOUNG @PPCJedi]

I will say that Google’s human language understanding is leaps and bounds ahead of where it used to be just a few years ago (Moore’s Law). Broad match keywords are much cleaner now. #GoogleMarketingLive

[GREG YOUNG @PPCJedi]

@PPCKirk Yeah that was interesting. How do you think it will become available? Image extensions. PMax only?

[GREG YOUNG @PPCJedi]

The expansion/addition of self serve Geo lift tests looks interesting. #GoogleMarketingLive

[GREG YOUNG @PPCJedi]

@JonKagan Present!

[GREG YOUNG @PPCJedi]

YT shorts ads going to be rolling out to all advertisers. But with what control? #ppcchat #GoogleMarketingLive

[GREG YOUNG @PPCJedi]

@MilwaukeePPC That’s awesome! I love this dude!

[GREG YOUNG @PPCJedi]

I totally forgot what I was searching for but now all I want to know is if @GoogleAds Editor has a gf. ¯\_(ツ)_/¯ #PPCchat