Luigi Pulcini

So many passions and only one life to live them

Senior developer at @Barn2Plugins
Music composer, pianist, conductor and mixing engineer at @FilmScoringLab

[Luigi Pulcini @pulc_in]

@rwkyyy @WooCommerce Yes, checkout links are in the WooCommerce core. But you still need to create them manually, compiling a URL that is tedious and error-prone in most use cases. The idea behind my demo is to make the core feature fully visual and error-free.

[Luigi Pulcini @pulc_in]

@MarcoAlmeidaPT It's this one, Marco.

https://t.co/hTV64KyDMp

[Luigi Pulcini @pulc_in]

Not again!
And just days away from WCEU, nonetheless... 🙄

[Matt Mullenweg @photomatt]

I have held my tongue for 15 months, but I can't abide or normalize the legal violence that @wpengine is inflicting anymore.

Here's my thoughts on @WordPress's 23rd birthday: https://t.co/Q98Soa6RA9

[Luigi Pulcini @pulc_in]

Missed my talk at @checkoutsummit?

Here's the main takeaway: how a simple code snippet can unlock the full potential of checkout links in WooCommerce, transforming the store manager experience from "nightmare" to "daydream."

https://t.co/hTV64KyDMp

#woocommerce

[Luigi Pulcini @pulc_in]

@MarcoAlmeidaPT @rmelogli @KatieKeithBarn2 @Barn2Plugins 🤌🤪🤌

[Luigi Pulcini @pulc_in]

Today, I presented my first public talk ever in the WordPress community.

I'm 52... So, I guess this could also be considered a "never too late" story! 😊

Thanks to @rmelogli for the opportunity and @KatieKeithBarn2 and the whole @Barn2Plugins team for the support.

[Rodolfo Melogli @rmelogli]

In just one week (May 7–8), #CheckoutSummit {Reloaded} goes live with 15+ WooCommerce speakers, plus extras like a quiz with prizes 💜

You will learn from:

✔️ James Kemp @jamesckemp: "WooCommerce Unfiltered: Inside the Decisions Shaping the Platform"
✔️ Katie Keith @KatieKeithBarn2: "#ShopifyDiary 365: A Year Building Shopify Apps (And What WooCommerce Can Learn)"
✔️ Josh Kohlbach @jkohlbach: "Plugins Don’t Scale. Systems Do. Lessons from Building a Multi-Brand WooCommerce Plugin Portfolio"
✔️ Bryce Adams @bryceadams: "WooCommerce Data, AI, and What’s Next—A Live Chat"
✔️ Cathy Chen @wise: "Wise on WooCommerce: How We Built a Global Payments Experience"
✔️ Patrick Rauland @BFTrick: "An Apples-to-Apples Look at WooCommerce vs. Shopify After a Large-Scale Migration"
✔️ Nik McLaughlin @neke989: "The Path from WooCommerce Plugin to MCP: Building for the Next Era of WooCommerce with the Abilities API"
✔️ Jessica Risch @jessie_risch: "Scaling WooCommerce: Breaking the Small-Business Myth to Build High-Performing Stores"
✔️ Rémi Corson @remicorson: "SEO After AI: Scaling WooCommerce for Crawlers, Performance, and Reality"
✔️ Karolína Vyskočilová @vyskoczilova: "Tools Fade. Your Expertise Doesn’t. A WooCommerce Developer’s Guide to AI That Lasts."
✔️ Maciek Palmowski @palmiak_fp: "WooCommerce Hosts Promise “Advanced Security”. But Do They Deliver? We Tested 20+ Providers Using Real Exploits"
✔️ Matt Cohen @mattyza: "What I’ve Learned from Reviewing Over 1,000 WooCommerce Extensions"
✔️ Andrea Cardinali @andreacardinali: "“Hey Woo, What Do Numbers Say?”—Transforming WooCommerce Into a Data-Driven Analyst Using MCP"
✔️ Matthias Reinholz @MattReinholz: "Goodbye plugins—building features for WooCommerce reliably with AI"
✔️ Luigi Pulcini @pulc_in: "Unlocking the Potential of WooCommerce Checkout URLs"

Every talk is practical, opinionated, and built around real WooCommerce work—from plugins and performance to AI, dev, payments, and scaling stores.

And yes—there are still the last 12 tickets available for €30 right now, including full access to the recordings. That’s honestly a steal for what’s inside.

Grab yours here → https://t.co/xpg1Va9Jim

[Luigi Pulcini @pulc_in]

@BobWP @rmelogli @KatieKeithBarn2 @Barn2Plugins We definitely share a very similar experience, then. On the bright side, nobody would ever argue about the "senior" status of our role! 😆

[Luigi Pulcini @pulc_in]

@rmelogli @KatieKeithBarn2 @Barn2Plugins It surely won't! You know how much I love to... talk! 😝
Thanks again for trusting me with this truly rewarding experience.

[Luigi Pulcini @pulc_in]

Thrilled to be joining such an incredible lineup of WooCommerce experts at Checkout Summit {Reloaded}!

I’ll be diving deep into checkout links and how to unlock their full potential.

Thanks to @rmelogli for offering me this opportunity.
#CheckoutSummit
https://t.co/amuZRlE6kX

[Rodolfo Melogli @rmelogli]

https://t.co/D1pAeKwipe

[Luigi Pulcini @pulc_in]

Still thinking about #CheckoutSummit. Honestly, this is how every conference should be run.

A venue that kept the group together from morning coffee to after-dinner hangouts is just what made all the difference for real connection.

Kudos to @rmelogli
And the location? Stunning!