Rachel Eisenberg

SVP Client Services, Strategy & Marketing at Millward Brown Digital, ice cream enthusiast, lover of naps

[Tim Perzyk @tperzyk]

And the award for best swag goes to @MB_Digital #charged #ARFAM2015

[Rachel Eisenberg @rachelei]

Interesting dichotomy in the advertiser / agency relationship by @eMarketer https://t.co/txqKsebhq2

[EMARKETER @eMarketer]

How do clients and agencies really feel about each other? http://t.co/jQzJRQAVft

[Rachel Eisenberg @rachelei]

Shocked that 'up for whatever' wasn't vetoed pre production http://t.co/KyhJp9ZOLu #NOTUpForWhatever #badmarketing #thinkbeforeyouprint

[Rachel Eisenberg @rachelei]

"The role of the CMO is to be the grease that makes all of the parts work together" #DCMO2015

[Rachel Eisenberg @rachelei]

Wrapping up another @MB_Digital #DCMO2015. Key themes: insights over data, connectivity of media and your org. Driving the digital convo

[Rachel Eisenberg @rachelei]

"Whatever happens in Vegas, stays on twitter..." So true #DCMO2015

[Alana @digiAJF]

60% of consumers have a POSITIVE impression of #native advertising #DCMO2015

[Alana @digiAJF]

Insights & data have become a commodity -- it's what you do with them that matters #DCMO2015 @MarieLWolfe

[Rachel Eisenberg @rachelei]

Words to live by. We can either change or be changed @MarieLWolfe #DCMO2015

[Rachel Eisenberg @rachelei]

The new marketing: you have to be authentic and get it right the first time - Marie Wolfe from @unileverusa #DCMO2015

[Rachel Eisenberg @rachelei]

Apparently dads are more brand loyal than moms and apparently think they are experts in EVERYTHING. Hilarious @kasibruno #DCMO2015

[Rachel Eisenberg @rachelei]

"Dads find pride in being the first to try a product. Moms find pride finding the best deal" @kasibruno Who's Your Daddy study #DCMO2015

[Rachel Eisenberg @rachelei]

"Data is the brains and creative is the heart and soul" Awesome quote. #DCMO2015

[Rachel Eisenberg @rachelei]

Mural painting at its finest (and messiest) #dcmo2015 @MB_Digital #givingback

[Rachel Eisenberg @rachelei]

@MB_Digital gives back. Painting a mural at Liberty City Elementary #dcmo2015

[Rachel Eisenberg @rachelei]

And it begins! Welcome to the #DCMO2015! Kicking off the event with a perfect cappuccino #gettingbreakfastright

[Rachel Eisenberg @rachelei]

Want to drive the digital conversation and change the face of marketing? Come join the @MB_Digital team! http://t.co/CYPuID1ufS

[Rachel Eisenberg @rachelei]

How does each generation use the many screens at our fingertips? @Adweek and a few kittens help explain http://t.co/LLeLePmphs

[Rachel Eisenberg @rachelei]

We're hiring! Check it out: Consumer Insights Client Manager http://t.co/JKCLaoKQFu and a Marketing Director http://t.co/CYPuID1ufS

[CMO Today @wsjCMO]

Amazon Drives More Holiday Web Retail Traffic Than Biggest TV Ad Spender http://t.co/Hnrgj5WP5r