⚠️50 HOOKS FOR TIKTOK⚠️
🧵
1. Here's something I wish I knew sooner
2. This ___ will keep you from getting bored in class
3. You need this if ___
4. Before you scroll ___
5. How to confuse everyone at (school/work)
6. For my male audience
Hit by the recent wave of ad account bans or stuck with spending limits? Our aged ad accounts are still going strong.
No setup fee. Fast transfers.
DM me “accounts” and I’ll help you get set up.
Media buying is not only ads.
At least not when you are actually trying to scale an ecom brand and not just launch campaigns inside Ads Manager.
When spend is low, a lot of problems can stay hidden because the store can still handle orders, the supplier is not under pressure, creatives are not burning fast and everyone has enough time to react.
But once you start scaling, everything becomes louder.
Bad communication becomes expensive, slow creative production becomes a bottleneck, weak suppliers start creating delays, stock problems start killing momentum and every small issue inside the business starts showing up inside the ad account.
That is why I never look at media buying like it is only campaign structure, budget, audiences and creatives.
A media buyer has to understand the whole machine.
What products are we pushing, how fast can we get new creatives, what offer can the store actually afford, how much stock do we have, how fast can the team react and what happens if one product suddenly starts scaling.
Because when Meta finds something that works, the question is not only can we scale the campaign.
The real question is can the business support the scale.
That is where a lot of brands break.
Not because the ads stopped working, but because the operations behind the ads were never ready for growth.
Media buying brings traffic.
But logistics, communication, offers, suppliers and speed are what allow that traffic to turn into real scale.
#ecommerce #mediabuying #shopify #growth #cny #d2c #dropship #dropshipping #ecom
**Black Friday Surprise**
$100M Scaling is now LIVE
I didn’t launch a book this year. I spent my free time with Leila putting together a roadmap on scaling from 0 to $100M in 10 stages across 8 business functions.
It’s free.
It will make you money.
Enjoy.
Happy hunting ✊🏽
Q4 Ecom Tech Stack to Scale this Q4:🤝
•Motion: Track and improve ad performance
•Foreplay: Find winning creative ideas
•Optimonk: Convert more visitors into leads
•Insense: Work with top UGC creators
•WideBundle: Boost AOV with smart bundling
•AfterSell: Unlock post-purchase upsells
•Klaviyo: Master email & SMS marketing
•Replo: Craft custom landing pages that convert
99% of people fail in eCommerce because they treat it like a lottery, not a business. 🚫 Chasing trends. 🚫 Hoping for quick wins.
The 1% who succeed? They focus on: ✅ Building systems. ✅ Testing relentlessly. ✅ Long-term consistency.
🦷 In 1923, a forgotten marketing genius SOLD toothpaste to a world that didn’t even brush their teeth… and made history and MILLIONS OF DOLLARS as well.
This is the story of Claude C. Hopkins—the man who created modern advertising—and the BRILLIANT strategy every marketer in 2024 MUST learn
🚨 The Problem
100 years ago, brushing teeth wasn’t a thing.
Toothpaste? A niche product that almost no one used.
Pepsodent was desperate to make it mainstream. They hired Claude C. Hopkins to crack the code.
The challenge?
👉 Convince millions of people to adopt a brand-new habit.
💡 The Breakthrough Idea
Hopkins didn’t just market toothpaste. He created a problem people didn’t even realize they had.
He noticed a natural “film” that forms on teeth (what we now call plaque).
🪞 He called it the “dull film” and framed it as the enemy of a bright, healthy smile.
The Genius Hook?
•“Get rid of the dull film on your teeth and reveal their true beauty!”
For the first time, people felt self-conscious about their smiles. And Pepsodent became the solution they needed.
🎯 The Strategy
Hopkins focused on emotion and habit creation:
✅ Whiter teeth = Confidence.
✅ Brushing = A quick win you could feel instantly.
His ads made brushing seem urgent and even glamorous:
•“Run your tongue across your teeth. Feel that gross film? Pepsodent removes it and leaves your teeth dazzling.”
💥 The results?
Within 5 years, toothpaste sales exploded by 500%.
🔥 Lessons for 2024 Marketers
1️⃣ Create the Desire Before Selling:
People don’t buy products—they buy solutions. Frame your product as the answer to a problem they didn’t know they had.
2️⃣ Emotion > Features:
Customers don’t care about technical specs. They care about how your product makes them feel.
3️⃣ Tie Your Product to Habits:
If your product becomes part of a daily routine, you’ll win long-term customers.
💭 The Big Question
Hopkins didn’t just sell toothpaste—he sold confidence.
Whether you’re running TikTok or Meta ads in 2024, ask yourself:
👉 Are you selling a product… or solving a problem?
Let me know your biggest takeaway from this story 👇
💭At this point, being in the top 1% of men is so simple.
1.Stop mindlessly scrolling.
2.Cut out all erotic distractions.
3. Build unwavering faith in God.
4.Avoid junk food and fuel your body right.
5.Stay disciplined and focused.
Most men won’t even try.
@AlexHormozi@LeilaHormozi Funny how once you’re married, that part of life feels ‘solved,’ and you can fully focus on the business and building life together🙏
Hitting $200K months with the store I started just a year ago. The blueprint is plug & play! 🚀📈
Comment “blueprint” and share this post if you want me to send it to you!
🦷 In 1923, a forgotten marketing genius SOLD toothpaste to a world that didn’t even brush their teeth… and made history and MILLIONS OF DOLLARS as well.
This is the story of Claude C. Hopkins—the man who created modern advertising—and the BRILLIANT strategy every marketer in 2024 MUST learn
🚨 The Problem
100 years ago, brushing teeth wasn’t a thing.
Toothpaste? A niche product that almost no one used.
Pepsodent was desperate to make it mainstream. They hired Claude C. Hopkins to crack the code.
The challenge?
👉 Convince millions of people to adopt a brand-new habit.
💡 The Breakthrough Idea
Hopkins didn’t just market toothpaste. He created a problem people didn’t even realize they had.
He noticed a natural “film” that forms on teeth (what we now call plaque).
🪞 He called it the “dull film” and framed it as the enemy of a bright, healthy smile.
The Genius Hook?
•“Get rid of the dull film on your teeth and reveal their true beauty!”
For the first time, people felt self-conscious about their smiles. And Pepsodent became the solution they needed.
🎯 The Strategy
Hopkins focused on emotion and habit creation:
✅ Whiter teeth = Confidence.
✅ Brushing = A quick win you could feel instantly.
His ads made brushing seem urgent and even glamorous:
•“Run your tongue across your teeth. Feel that gross film? Pepsodent removes it and leaves your teeth dazzling.”
💥 The results?
Within 5 years, toothpaste sales exploded by 500%.
🔥 Lessons for 2024 Marketers
1️⃣ Create the Desire Before Selling:
People don’t buy products—they buy solutions. Frame your product as the answer to a problem they didn’t know they had.
2️⃣ Emotion > Features:
Customers don’t care about technical specs. They care about how your product makes them feel.
3️⃣ Tie Your Product to Habits:
If your product becomes part of a daily routine, you’ll win long-term customers.
💭 The Big Question
Hopkins didn’t just sell toothpaste—he sold confidence.
Whether you’re running TikTok or Meta ads in 2024, ask yourself:
👉 Are you selling a product… or solving a problem?
Let me know your biggest takeaway from this story 👇
😱😱This year I SPENT 10M€😱😱
Just kidding! I spent even more on META ads tho so…..
Here are the 5 biggest lessons I learned (so you don’t have to make the same mistakes):
1️⃣ Don’t fight yourself for impressions.
Competing ad sets cannibalize your results. Consolidate your campaigns and let Meta’s algorithm do the heavy lifting.👀
2️⃣ Don’t overlook Advantage+ campaigns.
They aren’t just for testing—they’re scaling monsters when paired with good creatives. Use them.🌱
3️⃣ Fundamentals always win.
A bad offer or poor landing page can’t be saved by great ads. Fix the basics first, or you’re wasting money.🧱
4️⃣ Creative is your king, queen, and ace.
Stop blaming targeting. Test different hooks, angles, and styles. The right creative beats the best media buying.🧑🎨
5️⃣ Data beats emotions.
Your “gut feeling” doesn’t scale. Stick to metrics, trends, and testing frameworks to find consistent winners.😭