Robert Smith NPR

Teaching: @ColumbiaJourn Stories: @PlanetMoney Director of Knight-Bagehot Fellowship: @bagehots Come join us!

[Robert Smith NPR @radiosmith]

Only two options tonight at the Columbia Faculty Club

[Nate Fisher @natetheadequate]

If you’re looking for a new listen, I’ve been enjoying the Business History podcast w/ @radiosmith @jacobgoldstein - keep up the great work, gents! https://t.co/9DhnwYbzi4

[“paula” @paularambles]

they call them crisps there

[Dan Reese @DanReese21]

When I used to run Heinz Ketchup I was always pushing to do "lifetime supply" promos.

It's brilliant bc of the massive gap between customer excitement and actual cost to the company.

People would FREAK OUT after winning a lifetime supply of ketchup. You'd think they won the lottery.

Usually it just ends up being a large gift card. For a lifetime supply it'd only be ~$500-$1K. And that's retail, not product cost (true cost to the co).

An even easier promo almost any biz can run is "a year's supply of X".

Customers still freak out and the cost is quite low, esp relative to other marketing tactics.

If you build a solid campaign around "Free X for a Year" promise you'll get great engagement.

Ketchup is great bc it's a low ticket item. A year's supply of Heinz Ketchup is like $50 retail. 😂

Highly encourage you to give it a try if it makes sense for your biz.

[grayfruit @thegrayfruit]

it fucks me up mentally that electronics and magnets just got over their beef for the most part like they're chill now. my phone has a magnet on it. my pc case has a magnet on it. unsettling

[shea @sheanorling]

“the pope is weak on crime” is a top-5 funniest thing any politician has said ever in history

[Weapon 𝕏 @HellRaz0r1776]

Well, I’ll be damned. It finally happened.

[Obsolete Sony @ObsoleteSony]

Sony made inserting discs a whole vibe

[Rob Hart @RobHartWBBM]

Salute

[Molly Ploofkins @Mollyploofkins]

Shout out to Qatar for the worst return on a $400M bribe in history.

[David Shaywitz @DShaywitz]

Hey @jacobgoldstein @radiosmith you are absolutely knocking it out of park w your Business History podcast-easily my fav new podcast of year. Latest ep just another eg of why https://t.co/a1IiETHpoJ . Interesting, engaging, not snarky or cynical. Highly recommended! @pushkinpods

[Brooks Otterlake @i_zzzzzz]

I love goods. But sometimes services just hit

[Sag Harbor Capital @sagharborcap]

The saddest thing about all the AI stuff is that it’s rendered the Khan Academy guy’s life’s work totally obsolete

[Allen Ivermectin @FanSince09]

Bryce Harper: I just had all of the blood in my body cycled through a machine that cleans it. It cost $300,000. This will help me with baseball.

Ondřej Satoria: Eh, I just ehh… fix de light. I throw ball now, yes? *Smokes 8 eastern european cigarettes from an unmarked red pack at the same time*

[Greg Ip @greg_ip]

@ernietedeschi the last person on earth gonna have an insane real wage

[Robert Smith NPR @radiosmith]

Young boy with a scooter trapped in the F subway elevator at 7th Avenue in Brooklyn. Fire department eventually pried it open, and he scooted away saying he was “late for practice”

[Scott Lincicome @scottlincicome]

OMG he did it. He really did it! (Turn captions on)

[Pushkin Industries 🎙️ @pushkinpods]

Before Amazon, there was a 786-page Sears catalog that promised you could buy everything — even if you lived miles from the nearest town. Learn more about the rise (and fall) of Sears with @jacobgoldstein and @radiosmith on #BusinessHistory, OUT NOW🎧: https://t.co/VxMpo1d33l

[David Shaywitz @DShaywitz]

Really enjoying every episode of “Business History” pcast on @pushkinpods hosted by @jacobgoldstein & @radiosmith https://t.co/nV3WjpQPF7. Latest topic: Sears - which turns out to be about v successfully, serially anticipating new tech & trends before eventually failing to.