Last-minute walk-ins are about guilt and pressure.
Scheduled visits are about respect and real commitment.
so in other words, you're billing chaos for free and wondering why your ultrasound is still old.
Stop doing emergencies that aren't emergencies.
1. Add a +42% same-day fee for walk-ins.
2. Add a +30% premium for non-vital visits, the 'we want to go to Bali on Thursday' kind.
3. Don't chase chaos. Price it.
Two great candidates. But impossible to choose scenario.
One question: Who would I bet 1% of my net worth on to do something special in life?
That's the one I hire.
What if I told you the biggest waste in your clinic is invisible and costs 5 figures?
Use the black dot system ↓
1. Tech flags anything expiring in 14d or less w/ black dot.
2. Push black-dot stock first.
3. Monthly: Black dots match inventory software? Tech gets a bonus.
“Nobody sees us on Google Maps.”
1. Post 1 Google Maps update/week.
2. Rotate themes: “Imagine it was your teeth?” → Parasite prevention → Lepto alert.
3. Use raw photos linked to the subject.
Framework I use ↓
Main goal? Sell the clinic in 2026.
Daily tasks? Launch 3 new static ads to hire 2 vets.
Why it matters? Live part-time on the Amalfi Coast.
Reviews = proof.
1% proof = 10x your money.
1. Embed your 4-star+ reviews in your link in bio.
2. Rotate at least 1 fresh review monthly.
3. Add an audio 'client stories' button.
Hiring vet techs? Use this 60-day test ↓
S: they set goals and hit them.
A: you set goals, they hit them.
B: you set goals, you fix their work.
Keep B after 60 days and it bites you in 2 years.
Struggling to track who gets credit for your vet clinic's 5-star reviews?
1. Go to taap. it.
2. Create unique links for every vet, assistant and yourself.
3. Reward top performers.
One question instead of a mix of 3.
"W̶h̶e̶n̶ ̶d̶i̶d̶ ̶y̶o̶u̶r̶ ̶r̶a̶b̶b̶i̶t̶ ̶s̶t̶a̶r̶t̶ ̶s̶n̶e̶e̶z̶i̶n̶g̶?̶ ̶I̶s̶ ̶i̶t̶ ̶d̶u̶s̶t̶?̶ ̶A̶ ̶v̶i̶r̶u̶s̶?̶ ̶A̶ ̶n̶e̶w̶ ̶h̶a̶y̶ ̶b̶r̶a̶n̶d̶?̶”
→ “Does he sneeze more in the morning or evening?”
How I double revenue per visit in the clinic?
Transform 25-minute one-time consults into a Wellness Pack (vaccines, labs and laser sessions).
Prepay = zero no-shows.
How I cut 80% of client calls in the clinic:
1. Post 16 short video guides.
2. Add links to every invoice + email.
3. Watch: 'Is it normal?' calls drop 70%.